Online Dating

Image: Tinder

Tinder released a new report this December called “Year in Swipe,” where the popular dating app revealed the best time to log into the app and other insights to help improve your dating game.

Searching through its troves of data to find interesting trends among users, Tinder found that the best day to be on the app is Monday. The best time is also in the evening – 6:00pm for those in California and the West Coast, and 9:00pm for East Coast residents. The study noted that August was the best month of the year for activity, but any Monday night you’re likely to see a spike in users, so it’s good to take advantage and log in.

Tinder examined other high-traffic times on the app, noting specific events over the past year where more people were swiping and logging in. Big surprise - the Superbowl turned out to be the most popular event of the year for Tinder as well as American football fans.

Facebook has reportedly given personal data of its users to an exclusive roster of preferred companies such as AirBnB, Netflix and Lyft, even after claiming it had limited this data-sharing practice. One of the companies Facebook shared information with was dating service Badoo.

According to The Daily Beast, the British Parliament released 250 pages of documents, including internal communications between Facebook employees, regarding the secret data sharing practice. This potential scandal comes in the wake of Facebook’s launch of a new dating platform. Critics have been skeptical of whether or not people will feel comfortable joining in light of the privacy issues, and the latest news doesn’t look good for Facebook.

Facebook changed its data sharing practices with third party apps back in 2014 to restrict access, which affected many small app development companies like Six4Three that mined Facebook user data. The developer claimed in a lawsuit against Facebook that the social media giant favored lucrative companies and was willing to share data with them.

As internet usage grows, so does the number of devastating data breaches that expose sensitive personal information. The online dating industry is no stranger to hacks hoping to exploit the extensive amount of personal data users share in their profiles, with services like FriendFinder Networks, Ashley Madison, Mate1 and Plenty of Fish falling victim to high profile attacks.

The latest company to join that list is Momo, one of China’s most popular dating apps. Data from 30 million users of the app is reportedly for sale on the Chinese dark web for just CNY 200 (approximately $30 USD).

In a post published on Sina Weibo on December 3, user @lxghost1989 shared a series screenshots entitled “database of 30 million Momo users” with a comment saying, “Momo’s database is quite cheap.” The data for sale includes phone numbers and passwords, and was supposedly obtained on July 17, 2015 via a method known as credential stuffing. This technique uses stolen account credentials - typically username and password pairs - to fraudulently gain access to other accounts that use the same login credentials. Individuals who use identical usernames and passwords across multiple accounts are highly vulnerable to this kind of attack.

The president of gay dating app Grindr is under fire for a Facebook post in which he appeared to express opposition to same-sex marriage. Scott Chen, who became president of Grindr in August after it was purchased by Chinese tech firm Kunlun Group, has since deleted the controversial post and defended himself against accusations of anti-LGBTQ bias.

In a public status posted in late November, Chen wrote in Chinese: “Some people think marriage is a holy matrimony between a man and a woman. And I think so too. But that's your own business." Puzzlingly, he also criticized Christian groups fighting marriage equality and said he would boycott HTC after reports that it had backed US groups opposed to same-sex marriage. Chen’s conflicting remarks were translated to English and published by INTO, a digital magazine owned by Grindr.

Chen responded to the INTO article with criticism, calling it “unbalanced and misleading” and defending his post in the article’s comment section. “The reason I said marriage is a holy matrimony between a man and a woman is based on my own personal experience,” he wrote. “I am a straight man married to a woman I love and I have two beautiful daughters I love from the marriage. This is how I feel about my marriage. Different people have their different feelings about their marriages. You can’t deny my feelings about my marriage.”

Chen also chastised the website for not reaching out to him for comment before publishing the article.

Bumble has a lot on its plate these days, including a potential IPO, expanding its service to India, and becoming a content creator as well as building a “kind social network.”

The Wall Street Journal interviewed Bumble CEO Whitney Wolfe Herd about the female-friendly dating app, which has recently styled itself as a social media platform that promotes safety and helping women build relationships.

Bumble has been in the news lately because it’s rumored to be eyeing an IPO before the end of the year, with a $1.5 billion valuation. This could mean big news for the app, which competes with behemoths Tinder and more recently Facebook. Still, Bumble has managed to grow to 40 million users, up from 12.5 million in February 2017, which is significant growth compared to its competitors.

Dating apps have taught us to be discerning and to not waste time on matches who don’t meet our requirements. After all, there are so many choices! But Gen Z is about to change things with a different attitude and approach.

Dating app Zoosk analyzed more than 5.7 million of its profiles and surveyed over 4,000 daters on the site to see where the differences between the generations lie when it comes to dating preferences. As it turns out, Generation Z (the youngest group of dating app users) tend to have a much healthier approach to dating than Millennials, Gen X and baby boomers.

According to an article in Marketwatch outlining the study, Gen Z are the least picky daters, and swipe yes to 33% of potential matches. This is 15% more than millennials and 20% more than Gen X and baby boomers. This increases the odds of meeting in person and having more dates, but younger daters are also typically less interested in more serious relationships and opt to meet more people instead.