Studies

Zoosk Study Finds Gen Z Daters to be Most Open-Minded

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Dating apps have taught us to be discerning and to not waste time on matches who don’t meet our requirements. After all, there are so many choices! But Gen Z is about to change things with a different attitude and approach.

Dating app Zoosk analyzed more than 5.7 million of its profiles and surveyed over 4,000 daters on the site to see where the differences between the generations lie when it comes to dating preferences. As it turns out, Generation Z (the youngest group of dating app users) tend to have a much healthier approach to dating than Millennials, Gen X and baby boomers.

According to an article in Marketwatch outlining the study, Gen Z are the least picky daters, and swipe yes to 33% of potential matches. This is 15% more than millennials and 20% more than Gen X and baby boomers. This increases the odds of meeting in person and having more dates, but younger daters are also typically less interested in more serious relationships and opt to meet more people instead.

University of Oxford Study Finds Gender Stereotypes Are Alive And Well In Online Dating

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Online dating revolutionized the way we meet and is seen worldwide as a modern approach to finding love - but according to a recent study from the University of Oxford’s Oxford Internet Institute (OII), the experience of online dating is not nearly as progressive as the technology is.

Researchers at the OII analyzed 10 years of eHarmony UK user data to find out how gender norms and social attitudes have evolved over the last decade. The study, Computational Courtship: Understanding the Evolution of Online Dating through Large-scale Data Analysis, reveals their surprising conclusion: little has changed, and what has is not for the better.

Traditional gender roles continue to dictate how men and women connect online. The study found that men are 30 percent more likely than women to initiate conversation on a dating service. The number has actually increased over time, from six percent in 2008 to 30 percent in 2018. When women do initiate, the response rate drops by 15 percent.

Studies Reveal How Online Dating Can Mess With Your Mental Health

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Dating isn’t easy on the ego. The search for a soulmate is fraught with opportunities to be rejected, to be ghosted, to be stood up, to be dumped… almost no one escapes unscathed by Cupid’s cruelties.

Then along came online dating. It promised a vaster pool of potential matches than we could ever meet IRL and more control over our romantic lives. At its best, it successfully achieves both - but at its worst, it’s a festering cesspit of anxiety, racism, superficiality, sexism, catfishing, pseudo-intimacy, and trust issues.

Scientists and dating experts are increasingly questioning whether we have the mental resilience to cope with the modern dating landscape, and whether our beloved apps and websites are harming more than they’re helping.

POF Survey Reveals Conversation Trumps Attraction When It Comes To Chemistry

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What’s a bigger turn off: a sloppy kiss or sloppy grammar? According to the second annual “Conversation Nation” study from Plenty of Fish, adult singles consider lackluster conversation a greater offense than lousy sex.

POF took a deep dive into the communication habits of daters across the U.S. for Conversation Nation 2018, surveying 2,000 men and women over 18 years of age to discover how singles connect in the digital era.

“Singles are prioritizing conversations over physical attraction,” dating expert Shannon Smith told Metro. “We’re seeing again and again from user testimonials and data that relationships start with a great conversation.”

New Study Finds Men and Women Want Different Compliments in Online Dating

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Do men and women think differently when it comes to receiving compliments over a dating app? According to a recent study by website AskMen.com, the gender gap in this area is problematic for online dating. Turns out, men and women are in totally different camps when it comes to giving and receiving compliments in the romance department.

AskMen surveyed 1,000 people in 2018 about their preferences for online dating, including ranking their favorite compliments. The purpose? To see where the divide is when reaching out to the opposite sex for a date. If you’re a guy wondering why you don’t hear back from matches after you compliment them on their appearance, this could be the reason. Or if you’re a woman, complimenting a guy on his intelligence isn’t the best way to stir up intrigue and romance, either.

In other words, just because you like receiving compliments about your looks or your personality doesn’t mean the opposite sex thinks the same way! Here’s how the results played out.

New Badoo Survey Reveals Why We Swipe Right (And What Guarantees A Left)

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Are you a bearded man who loves to take his dog for walks in the countryside? Or a woman who loves showing off her tattoos in mirror selfies at the gym?

It’s your lucky day. According to recent research from Badoo, those are some of the sexist qualities singles seek while swiping.

Unfortunately, the news isn’t as good if you’re addicted to group photos and never met a Snapchat filter you didn’t like…

Badoo’s latest survey polled 5,000 users to find out what compels them to swipe left or right. It turns out it takes more than good looks and expert selfie skills to nail the profile pic game, and sometimes it’s the smallest details that make the biggest difference.