Matching

Once Will Display Users’ Attractiveness Ratings In The Name Of ‘Transparency’

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Dating apps have long used hidden scoring systems to rank users’ desirability. Tinder made headlines in 2016 when then-CEO Sean Rad revealed to Fast Company that Tinder users were assigned and matched according to an internal “Elo score.” Tinder has since retired the Elo score in favor of an updated algorithm, but it is not the only dating service that issues users an attractiveness rating.

UK-based app Once is one such service. Not only does Once use an attractiveness scale of one to five to guide its matching system, the company recently emailed its users to tell them their scores.

Tinder is Testing New Individual Paid Features 

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Dating app Tinder is testing two new individual paid features on its app: Super Boost and Read Receipts.

The new Super Boost feature allows users to forgo the algorithm process and have their profiles pushed to the top of potential match’s feeds during peak swiping hours, according to website The Verge. The second feature allows users to pay for the ability to turn on Read Receipts for a particular chat thread, to see if a potential match has read their messages.

New Dating App Spottle Matches Through Live Video Chats

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Live video chats might be the future of dating according to recent reports, and new Washington D.C.-based dating app Spottle is betting on it.

The way Spottle works is simple: you download the app, and then you can join live video chat sessions on Thursday and Saturday nights at 9:00pm eastern time. The way it works is like an online “spin the bottle” session according to DCist.com, and also acts much like a virtual speed dating event.

OkCupid Introduces Game Of Thrones Profile Badge Ahead Of Final Season Premiere

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HBO is set to air the eighth and final season Game of Thrones this month. For the show’s devoted viewers, it will be sad to say goodbye, but OkCupid is making sure fans won’t have to suffer alone. Users who publicly answer “yes” to the question “Do you watch Game of Thrones?” will now receive a profile badge prominently declaring their love for the series.

OkCupid predicts the badge will lead to 20% more likes and 15% more conversations for those who have it on their profiles. The idea may sound silly, but Game of Thrones has over 2 million mentions on OkCupid profiles. Shared interests are, if not a predictor of deep compatibility, then at least a good conversation starter. Television is something singles want to connect over.

Tinder Dumps Desirability Scores For An Updated Matching Algorithm

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Tinder made headlines in 2016 when a Fast Company article revealed the dating app’s most closely guarded secret: every user received an internal rating that ranked the most (and least) desirable people on the platform. Then-CEO Sean Rad confirmed the existence of the algorithm, called an “Elo score” in reference to a ranking system used by chess players, but declined to go into detail.

“It’s very complicated,” he said. “It took us two and a half months just to build the algorithm because a lot of factors go into it.”

The story spread rapidly and left many users with a bad taste in their mouths. Dating app users are already subjected to judgement after judgement at each other’s hands - does anyone want to feel judged by the app itself, too? Why should Tinder get to decide who is desirable and who isn’t, or who is and is not out of someone’s league?

Tinder App Outage Reported by Users

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Days following the longest outage ever reported by a social network when Facebook went down, users of popular dating app Tinder reported outages with the app, too.

Users were reporting problems with the app early beginning on March 20th, including not being able to see their matches or messages for hours. Newsweek was the first to report about the problem.

Tinder experienced outages earlier in March as well, with users reporting their dating profiles were suddenly wiped, or that they could no longer see their messages or matches.

Many took to Twitter to express their frustration and to ask Tinder execs what was going on, and how long they expected the outage to last. According to Newsweek, only some users were affected, and it did not seem to be widespread, but users who experienced problems were still unhappy.