Rising Cost of Dating Apps to Blame for Killing Online Romance

- Wednesday, October 08 2025 @ 09:00 am
- Contributed by: Lisa
- Views: 86
“Young people aren’t disinterested—they’re priced out.” That’s George Arison’s CEO of Grindr's bold argument. In a recent interview, he pushed back against the narrative that Gen Z is losing faith in dating. Instead, he says, it’s the overly monetized business models of many apps that are driving users away.
Arison points out that some dating apps charge for virtually everything—messaging, matching, visibility—making the free versions almost unusable. He claims Grindr has intentionally kept its free product “extremely robust” so that users don’t feel compelled to pay just to participate.