Statistics

What if the next big thing in online dating didn’t cost you a dime? That’s the scenario playing out at Facebook Dating. According to a recent report, the platform now boasts 21.5 million daily active users across 52 countries, marking a moment of serious momentum.

In a recent interview on CNBC’s Squawk Box, Match Group CEO Spencer Rascoff discussed the company’s transformation and the growing role of artificial intelligence in shaping the future of online dating. Among the highlights: Hinge, one of Match Group’s standout platforms, has reached an impressive 15 million monthly active users worldwide—a milestone that solidifies its status as one of the fastest-growing consumer tech brands in the world.

Rascoff credited Hinge’s success to the leadership of founder Justin McLeod, Chief Marketing Officer Jackie Jantos, and Match Group executives Bill Archer and Ben Celebicic. “Hinge continues to grow by staying true to its mission: helping people get on more great dates,” Rascoff said, emphasizing the brand’s commitment to meaningful connections in an increasingly digital landscape.

Have you ever dismissed someone who didn’t check every box—only to later wonder what might’ve been? Plenty of Fish’s 2026 trends suggest many singles are doing just that. Their new report, based on a survey of nearly 6,000 U.S. members, spotlights how dating is shifting toward authenticity, spontaneity, and embracing surprises.

How secure is your favorite dating app? According to a new study from the Business Digital Index, a staggering 75% of the 24 largest dating apps received a grade of D or F in cybersecurity—a mood-killer you didn’t swipe for.

Dating apps don’t just store your favorite selfies or witty first lines—they often hold deeply personal data: messages, orientation, even payment info. When security systems fail, the fallout can be devastating.

Have you ever stopped to think about how much we actually spend on dating apps? From boosting a profile to subscribing for unlimited swipes, the money adds up quickly. In fact, according to Busines of Apps, global dating app revenues surpassed $6 billion in 2024—with North America responsible for about 50% of that total. By 2030 this total is expected to rise to $8.7 billon.

That $6 billion milestone highlights just how deeply dating apps have become woven into modern life. Analysts note that North America alone accounted for more than $3 billion, making it the single largest driver of global app revenue. Asia-Pacific followed with steady growth, fueled by rising smartphone adoption and shifting cultural openness toward online dating. Europe trailed slightly, contributing just under 20% of total revenues.

Tinder is testing a new height feature, which sparked controversy among daters after a screenshot from a Reddit forum disclosing the feature was leaked.

According to Tech Crunch, Tinder confirmed that it is testing the height feature, but only among its paying users. In other words, subscribers to Tinder Gold and Tinder Premium who are participating in the test group can now filter their matches according to height preferences. The testing is taking place globally.

According to Tech Crunch, the feature allows paying users to set preferences for height, but the app won’t block or exclude matches who don’t meet the requirements. Instead, the company says the feature will “inform recommendations.”