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Have Dating Apps Killed Romance? Tune in to the Debate February 6th.

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Valentine’s Day is approaching, which means more news stories about the prospects of finding love online. Dating apps have changed the romantic landscape in recent years and offered more opportunities to meet new people, but have they really helped daters meet their ultimate goals?

On February 6th Intelligence Squared U.S., a non-profit organization which encourages thoughtful discussion and debate, will be hosting a live debate from New York City: "Swipe Left: Dating Apps Have Killed Romance."

In a nod to the complicated state of dating today, the keynote will be delivered by Daniel Jones, longtime editor of the hugely popular New York Times’ essay column ‘Modern Love.’

New Study Shows That Online Dating Matters if You Want to Find Love

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Think you can meet someone special without downloading a dating app? New research from UK’s luxury lingerie and swimwear retailer Figleaves shows that online dating is important if you want to find love.

January has been cited as “peak season” for those willing to try online dating. Match Group who own popular dating app Tinder expects a 63% increase in messages exchanged among its users. And many more singles will be joining dating apps and swiping left and right throughout the month, including those who have never downloaded a dating app before.

There are many myths out there about online dating, so we’ve decided to look to some statistics to separate fact from fiction. Here’s what recent studies have proven:

Studies Show January is the Best Time to Date

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Add dating to your list of New Year resolutions, because chances are, you’ll meet someone in January.

Online dating has a high season, and it seems the spirit of the holidays all the way through Valentine’s Day puts people in the mood for finding love.

A study by dating site Match revealed that more than any other time of year, people flock to dating sites between December 26th and February 14th. The numbers are telling – 50 million messages sent and 1 million dates happen during this time, and Sunday January 7th is apparently the busiest day (and the best time to join – specifically 8:55pm EST).

Zoosk Reveals The Biggest Online Dating Trends Of 2017

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We are welcoming the new year 2018 today, so it’s time to look back on the highs and lows of 2017.

The dating world has been busy over the last 12 months. We saw big breakups (Rachel Bilson and Hayden Christensen, Chris Pratt and Anna Faris, Fergie and Josh Duhamel) and even bigger hookups (hey, Prince Harry and Meghan Markle). We said goodbye to tiger selfies on Tinder. Plenty of Fish and eHarmony embraced embraced digital assistants. The League turned profile pictures black and white. Bumble took a stand against hate groups. And even a rhino tried to swipe for a mate.

To make sense of it all, Zoosk reviewed dating from more than 40 million members, and reviewed the biggest dating trends of 2017. What’s in: lunch dates, higher education, nice guys, guac. What’s out: sluggish messaging, mocking vegans, too many filters. Check out the highlights below.

New Study Finds almost Half of American Singles Prefer to Meet IRL, Not Over an App

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Most everyone in America has heard of Tinder, even if they haven’t used it. Many more swipe-friendly dating apps have followed in its popular wake, but still, singles are finding the dating app scene to be a little daunting, more than a little tiring, and would just like to meet someone more organically.

A new study by YouGov Omnibus found that almost half of American singles would prefer to meet a romantic partner in real life rather than through an app like Tinder. According to the study, even Millennials – the generation that brought online dating into the mainstream – prefer to meet potential dates at a bar, coffee shop, or even being set up by friends and family members over swiping right on a dating app.

Researchers surveyed over 1000 single Americans across the U.S. to find out how many have been set up on a date by friends or family, how many would like to be set up again, and how many would rather meet online.

eHarmony Modernizing its Marketing Strategy by Turning to Social Media

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Since the company launched in the late-nineties, eHarmony has branded itself as a more serious online dating service, focused on helping users find relationships and cultivating a different reputation that popular hookup app Tinder.

The company has long prided itself on this distinction, but in the process, has also fallen behind fast-growing apps like Tinder and Bumble who cater to a more tech and social media-saavy audience. eHarmony’s strategy to attract new users has focused primarily on TV advertising, an old school approach, but now they are ready to move forward and capture more users via social media ads.

“When I became CEO a year ago, there were a number of things that needed changing,” said eHarmony’s Grant Langston in an interview with Digiday. “The apps, communications and design all felt antiquated — it was like we stopped working on the product in 2010.”