Welcome to Dating Sites Reviews

Online Dating Statistics & Facts

This page is an attempt by me to organize the vast majority of online dating related statistics and facts available on the Internet. Almost every week there seems to be a new report or study produced that tries to top the last one. While statistics can be spun to make almost anything look good, I've tried to report just the basic facts. The data has been gathered from such sources as blogs, online newspaper and magazine articles, company financial statements, company advertising information packages (including media packages), the actual dating service website (or their parent company website), and multiple website measurement services.

I've decided to organize the statistics and facts into two main areas. The first which starts on this page will deal with the general online dating industry as a whole. This section also includes any relevant facts about dating, relationships, and marriage that I thought would be of interest to the dating industry. The second part is for actual dating services (this includes dating sites and dating apps). In the contents below you will find them divided up accordingly. Each service has their own page.

This is an ongoing project that I plan to add to regularly. If you have any questions or wish to include some information please contact us.

THIS IS A WORK IN PROGRESS WITH MORE INFORMATION COMING SOON...


Contents

Online Dating Industry

Online Dating Services

  • Badoo - Owned by Badoo Trading Limited
  • Bumble - Owned by Bumble Trading Inc.
  • Coffee Meets Bagel - Owned by Coffee Meets Bagel/SOMA Central
  • Chemistry - Owned by Match Group Inc (which is owned by InterActiveCorp (IAC))
  • Christian Mingle - Owned by Spark Networks
  • eHarmony - Owned by eHarmony Inc. - Includes information about Compatible Partners
  • FriendFinder.com - Owned by FriendFinder Networks - Includes information about other FriendFinder dating sites
  • Facebook - Owned by Facebook Inc.
  • Grindr - Owned by Beijing Kunlun Tech
  • Happn - Owned by FTW & Co
  • JDate - Owned by Spark Networks
  • Match.com - Match Group Inc (which is owned by InterActiveCorp (IAC)) - Also includes general information about Match Group
  • OkCupid - Match Group Inc (which is owned by InterActiveCorp (IAC))
  • POF.com (Plenty Of Fish) - Owned by Plentyoffish Media Inc. (which is owned by Match Group)
  • Tinder - Match Group Inc (which is owned by InterActiveCorp (IAC))
  • Zoosk - Owned by Zoosk Inc.

Out of Business

  • Date.com - Owned by Avalanche, LLC - Includes information about Matchmaker.com and Amor
  • Spark.com - Owned by Spark Networks - Also includes general information about Spark Networks
  • Yahoo! Personals - Owned by Yahoo Inc. (partnered now with Match.com)

General Online Dating Industry

2017

  • General Information
    • 84% of its singles say they use tools like Yelp to review potential date venues. [5]
    • A Consumer Reports study found online dating stressful and time-consuming to users but it does produce the intended result if you continue to use it. [11]
    • Among singles reluctant to try online dating, 21% of women and 9% of men said it was because they knew someone who had a bad experience. [11]
    • Of those who have yet to try online dating are reluctant because 50% describing themselves as private people, 48% worried about their information security, and 46% worried about scams. [11]
    • 44% of online daters who had success said that their use of online dating led to marriages or serious long-term relationships. [11]
    • Men and women both send unsolicited sexts in equal amounts which is 50% of the time for each. [14]
    • The largest share of adults worldwide who are actively paying for a dating service are from United States (26%), United Kingdom (21%), and Germany (17%). [18]
    • The smallest share of adults worldwide who are actively paying for a dating service are from France (13%), China (11%), and Saudi Arabia (5%). [18]
    • The use of online dating services (sites and apps) among young adults (ages 18-24) nearly tripled from 2013 to 2016 (from 10% to 27%). [22]
    • Real life events seem to be the latest trend with dating services. [27]
  • United States
    • In order Vermont, Maine, New Hampshire, Utah, Idaho, Wyoming, West Virginia, Connecticut, Minnesota, and New Jersey came out on top as the safest states for online dating. [6]
    • Only 1.6% of 18-26 year-olds who are on dating apps pay for premium services. [18]
    • In 2017 revenue is expected to be over $3 billion for US companies. The annual growth rate from 2012 to 2017 is 5.3%. [28]
    • There are 6,747 companies in the dating business who employee 9,592 people in the United States. [28]
    • It is estimated that Match Groups market share (includes Match.com, Tinder, OkCupid, POF, etc..) to be 25.7%. In second place is eHarmony with 12%. [31]
  • Australia
    • Every year Australian singles spend $11.65 billion on dating. [25]
    • Australians spend an average of $79 on a first date, with one third of singles going on at least one first date per month, and a further 32% going on two or more first dates per month. [25]
    • 18% of Australians have paid for dating services, this works out to $80.7 million each year. [25]
  • India
    • New regulations will require dating websites to keep IP address records, and require users to upload documents proving their identity. [2]
  • China
    • China revises cybersecurity law which now requires dating services to have users to sign up with their phone numbers, which are linked to citizen's national ID numbers. [29]
  • Dating, Relationships & Marriage
    • In a study of first dates by Coffee Meets Bagel it was found: [1]
      • 37% of couples chatted for a week before going on that first date.
      • Thursdays, Fridays and Saturdays are the most popular days for first dates.
      • 33% of couples went out to dinner for their first date rather than going out for drinks or coffee.
      • 80% of men paid for the first date, while 20% split the check.
      • 73% of first dates cost less than $50.
      • 45% of singles kiss on the first date.
      • 77% of couples planned their second date during the first date.
    • We tend to view our own traits favorably, so we also look positively on those same traits in others. This applies to both personality traits and physical characteristics. [3]
    • A study found humans are likely to pick partners with similar DNA. This "assortative mating" strategy helps ensure our genetics are successfully passed on to future generations. [3]
    • Online daters tend to select partners who have completed the same level of formal education. [4]
    • Older educated online daters care less about how educated their matches are. [4]
    • In the 2017 Singles In America study it was found: [7]
      • 15% of singles say they feel addicted to the process of looking for a date on a dating service. Millennials are 125% more likely to feel addicted than older generations.
      • 33% of Millenial singles have had sex before a first date
      • 22% of Millennials say they think technology has made finding love more difficult and 57% say they’re lonely.
      • Millennials are 30% more likely than other generations to have a first date that leads to a second date.
    • In the 2017 Singles In America study it was further found: [8]
      • Millennials are 125% more likely to say they feel addicted to dating than older generations.
      • 75% of singles said they are turned off if their dates answer their phones while they are together.
      • 66% of singles said they don't like when their dates texts while they are together.
      • 55% of singles say technology has made dating harder.
      • Millennials are 75% more likely than Boomers to have dated someone online, and 57% more likely than those of other generations to have created a profile on a dating app.
    • A recent study found online daters are less willing to hold out for the “perfect” person and more interested in finding someone who might have potential. [9]
    • Regarding Tech and love, in the 2017 Singles In America study it was found: [10]
      • 29% of singles said that actual phone calls are big turn-ons.
      • 26% of singles think it’s a turn-on if you’re not on social media at all.
      • Millennials are 270% more likely to think it’s hot if you’re binge-watching the same TV shows.
      • The biggest tech turn-offs are constant social media activity (50%) and complaining openly on Facebook (58%).
    • 62% of singles said they prefer to eat a heartier dish on a date, while 38% percent said they prefer a lighter meal. [12]
    • The average unmarried American spent $1,596 on their dating life in 2016. $1,855 for men and $1,423 for women. [13]
    • 35% of online daters say "I love you" within the first three months of being in a relationship, compared to 30% of offline daters. [14]
    • People who date online are likely to have more committed relationships than those who do not date online. [15]
    • In the 2017 Singles In America study it was found about lying: [16]
      • 57% of daters claim they do not tell white lies while they’re dating.
      • 19% of daters have lied about their sexual history, 17.6% have lied about their dating history. 12% have lied about their finances, and 8% have lied about their age.
      • 27% of men said they had a date view a social media account and have been busted in a lie, and 17% of women said the same.
    • 85% of singles say that a date’s sense of adventure was an attractive quality, and 76% said they’d like to try something new in the coming months. [17]
    • Heterosexual couples are generally around the same age, even as they get older. [19]
    • Same-sex couples display the stereotypical age gap as they grow older, leveling off at about 4.5 years difference after age 38. [19]
    • How much interest couples have in each other is a better predictor of love than having a lot of friends in common. [19]
    • 1 in 2 online dating users say traveling is one of their favorite things to do. [20]
    • 57% of singles take one or more vacations per year. [20]
    • 72% of singles think that someone’s voice makes a person really attractive. [21]
    • 90% of Millennials say they would find enjoyment in acting as matchmaker for their friends. [23]
    • 61% of singles find with the rise in technology usage that it has impacted our ability to have meaningful, face-to-face conversation. [24]
    • 50% of singles said they’d rather have a great conversation with their crush all night. 25% chose a romp between the sheets, and another 25% said they’d take a good night’s sleep over anything else. [26]
    • A survey about how and why people cheat: [30]
      • 44% of males said they had cheated on a partner. 55% said they had at least thought about it.
      • 39% of females said they had cheated on a partner. 35% said they had at least thought about it.
      • 78% of people blamed a lack of sex as the reason for them cheating on their partners.
    • A study of online dating and marriages: [31]
      • One third of marriages start online.
      • 70% of gay relationships start online.
      • The increase of interracial marriages rapidly becomes steeper around 2004 when online dating became more popular.
      • Marriages founded through online dating services are less likely to break up within the first year.

References

  1. Nine Ways to Ensure First Date Success
  2. The Indian Government Is Cracking Down On Casual Hookups
  3. The Scientific Reasons Why Couples Start To Look And Act Alike
  4. Study Shows Education Matters to Online Daters
  5. Coffee Meets Bagel Partners With Yelp And Spotify For New Products
  6. These Are The Safest States In The US For Online Daters
  7. 2017 ‘Singles In America’ Survey Reveals Secrets Of Millennial Dating
  8. Match Releases Seventh Annual Singles in America Study
  9. New Study Shows Online Daters Aren’t So Picky
  10. 2016 ‘Singles In America’ Survey Reveals How Tech Affects Your Love Life
  11. Consumer Reports Analyzes Online Dating in a New Study
  12. Grubhub And Tinder Reveal The Impact Of Food On Modern Dating Etiquette
  13. Ever Wondered How Much Singles Spend On Dating? Here’s The Answer
  14. Tinder Study Shows Its Users are Looking to Commit
  15. Tinder Survey Debunks Dating Myths And Unveils Millennial Dating Habits
  16. Match Study Examines the Honesty of Online Daters
  17. Match Offers New ‘Bucket List’ Feature
  18. How Many Singles are Investing in Online Dating?
  19. Facebook Data Reveals The Peak Seasons For Breakups
  20. Delta Partners With Tinder on Summer Campaign
  21. Match Plans to Launch Video Feature to Attract New Users
  22. Match Group Banks On Tinder To Lead It Into The Future
  23. Wingman Survey Reveals Most Millennials Want To Play Matchmaker
  24. Plenty Of Fish Debuts New Conversation Feature And Redesigned App
  25. Australians Spend Nearly $12 Billion Annually On The Search For Love
  26. Survey Finds Singles Prefer Great Conversation To Great Sex
  27. The Latest Trend In Online Dating Is In-Person Events
  28. Online Dating Industry Statistics for 2017
  29. China Issues Stricter Guidelines For Dating Websites Following Entrepreneur’s Suicide
  30. Ashley Madison Survey Reveals How And Why People Cheat
  31. Why Match Group Remains A Market Leader In A Volatile Industry
  32. Research Indicates Online Dating Is Creating Stronger, More Diverse Marriages

2016

  • General Information
    • It is predicted that the busiest day and time (most users logged in) for online dating this year will be Sunday, January 3, at 8:52 pm EST. [1]
    • 72% of adults in the United States are active online. [10]
    • You are 56% less likely to get a person's number if you use the word 'sorry' in your opening line when you message someone on a dating service. [11]
    • Messages on a dating service that used words associated with laughing like 'haha' and 'lol' have a 17% higher chance of ending in an exchange of phone numbers. [11]
    • 15% of all American adults used online dating sites or mobile dating apps in 2015. [12]
    • 80% of Americans who have used online dating agree that online dating is a good way to meet people. [12]
    • 61% of adults who have tried online dating agree that it is easier and more efficient than other ways of meeting people. [12]
    • 31% of online daters agree that online dating keeps people from settling down, because they always have options for people to date. [12]
    • 2 spelling errors in a man's profile will reduce the chances of a response by 14% from a women. Spelling errors by women don’t affect their chances of getting a response. [13]
    • Women receive 17 times as many messages as men on dating services. [13]
    • Men use 21.9% more words than women do in their responses to questions about their dating profile. [13]
    • Between 2013 and today, the share of 18 to 24 year olds who use online dating has roughly tripled from 10% to 27%. For 55 to 64 years old this number has gone from 6% to 12%. [15]
    • 33% of online daters have never actually gone a date with someone they met through a dating service. In 2005 this number was 53%. [15]
    • 20% of online daters have had someone for help with their dating profile. 5% of Americans who are in a marriage or committed relationship say they met their significant other online. [15]
    • 5% of Americans who are in a marriage or committed relationship say they met their partner online. [15]
    • Generally on a dating service the most attractive men send the most messages. [17]
    • Women are much less likely than men to initiate contact on a dating service. [17]
    • Women are 2.5x more likely than a man to receive a response if they initiate contact. [17]
    • In a study, 57% of female respondents and 21% of male respondents reporting experiencing harassment on a dating service. [19]
    • Members of dating services who share photos of themselves laughing have over 3 times more chances of communicating with other members. [21]
    • Your dating profile is judge in part based on the last profile the person saw before yours. If it is more attractive then yours will be considered more attractive. [26]
    • Christian Mingle has the highest ratio of women on their service at 58.6% while Grindr has the most men at 70.3%. [27]
    • People looking for long-term relationships tend to log into their dating service the most on Tuesdays at 2pm. For younger singles and those looking to hookup the best time to find them online is 9pm. [28]
    • 33% of women and 20% of men retouch photos for their dating profile. Most do slight tweaking like removing blemishes, whiten teeth, and/or change skin tone. [29]
    • 47% of men and 27% of women have encountered a first date who looked nothing like their dating profile image. [29]
  • United States
    • Michigan with Vermont are the most romantic States according to a study by POF. Louisiana is the least romantic. [9]
  • United Kingdom
    • About seven million UK residents are currently using online dating. [8]
    • Between 2009 and 2014, the number of reports of serious sexual assaults during first face-to-face meetings following initial contact online rose in the UK from 33 to 184. This is a 450% increase. [8]
  • Dating, Relationships & Marriage
    • 11% of men who admitted to sending an unsolicited photo of their private parts on a dating service, 90% reported that they would stop if they knew a match could review them. [2]
    • 78% of singles are more likely to “like” (or swipe right) someone who has good reviews from other singles, while 88% are less likely to “like” someone with a bad reviews. [2]
    • 35% of people have dated someone at work (37% of males, 34% of females) and 55% of them did not even try to hide the romance. [3]
    • 57% of men vs. 29% of women fantasize about having sex with one of their co-workers, and 46% of men vs. 15% of women would consider having a one-night stand with someone they work closely with. [3]
    • 57% of males and 56% of females say that a happy relationship is more important to them than their careers. [3]
    • 40% of the female surveyed said they prefer messages from other members on a dating service that are longer than the a tweet (140 characters). [4]
    • 94 percent of online daters said they expect a response from their message within 24 hours . [4]
    • Mentioning a movie date in a message increases the response rate by 91%. Other compelling keywords include the beach at 59% and a park at 39%. [4]
    • 4 to 5 percent of Americans are now involved in polyamorous relationships. [5]
    • According to a study of over 2,000 men and women in the United Kingdom, the average couple gets engaged at 743 days, gets a pet at 813 days, gets marriage at 1190 days, and has their first child together at 1422 days. [6]
    • Netflix found that 27% of respondents from a study said TV show compatibility with their partner was important. [7]
    • 72% of respondents of a study who were married or in a relationship said that staying in and watching Netflix was a favourite way to spend date night. [7]
    • Women are on average 36% more romantic than their single male counterparts. Washington DC is the only state in the United States where men are more romantic than women. DC women are 38% less romantic than the national average. [9]
    • 88% of women judge their dates’ grammar mistakes, compared to 84% who judge their dates by their level of confidence. For men, it was 75% and 69% respectively. [13]
    • 33% of singles met their last first date through online dating, while 26% met their last first date through a friend. [14]
    • 107% less likely to get a second date if you skip dinner or drinks on the first date. [14]
    • 60% of singles prefer an evening date, but 22% of singles would rather go out in the afternoon. 39% of singles rather to go out on Saturday nights, followed closely by 34% who prefer Friday night dates. [14]
    • 25% of singles said they've hooked up with an ex. [16]
    • 25% of singles have turned a one-night stand into a relationship. [16]
    • Boomers are 118% more likely than Millennials to have a one-night stand on vacation and 53% more likely to have a threesome. [16]
    • Millennials are 165% more likely than Boomers to have filmed sex and 236% more likely to be completely drunk the first time they sleep with someone. [16]
    • 50% of singles have had 6 or fewer partners. [16]
    • 47% of singles have had fewer than 15 partners. [16]
    • 80% of Millennials (18-33 year olds) have at some point in their dating lives been ghosted. [18]
    • 75% of Millennials (18-33 year olds) who are using online dating are looking for a serious relationship. [20]
    • Dating men who are for Donald Trump winning the Presidential Election alienate 40% of the potential women they can date thanks to their political views. [22]
    • 91% of over-70 singles considered sex to be ‘important’ in a relationship, with 33% rating it as ‘very important’. [23]
    • 75% of over-70 singles said there is no need to postpone sex until a solid relationship commitment is made. Only 56% of younger singles share the same sentiment. [23]
    • On a dating service Men who name-dropped Shakespeare were 27% more likely to receive a response from women. [24]
    • Between the ages of 20-29, many men indicate a preference for a partner 3-6 years older than themselves. [25]
    • Women over the age of 50 would ideally like a match who is 6 years older than their own age. For 30-39 year old women, they indicated the average age difference desired was up to 8 years, while women aged 20-29 sought a partner up to 10 years older. [25]
    • During this election a survey concluded that 50% of online daters would not date someone with opposing political views. This is higher than in previous elections. [30]
    • 15% of Millennials aged 20 - 24 said they had no sexual partners since turning 18. [31]
    • Millennials are the most sexually inactive group since the Depression (1920's). [31]
    • According to a study your online profile stands the best chance of attracting people if you appear more humble and real (revealing some flaws, either in your profile or photos). Also providing evidence about your achievements and accomplishments on a dating profile, like a link to another website increases your trustworthiness. [32]
    • More than 50% of online daters say they have broken up with someone because they have been too negative or pessimistic. [33]
    • 56% of daters are talking less about politics on a date than they used to. This is to avoid getting into a heated debate. [33]
    • 59% of men and women do not expect to feel chemistry until the second date. 35% reported they have fallen deeply in love with someone they didn’t initially find attractive. [34]
    • In a recent study: [35]
      • 75% of women and 58% of men said they rather be "alone, successful and happy" then in a disappointing relationship.
      • 52% of single participants said they’re not actively looking for someone.
      • 30% of singles are open to online dating and 28% have used an online dating service.
      • 20% of Americans believe online dating is a good way to meet a romantic partner, and only 19% of online daters report having significant success with it.
    • In a study by Badoo for the U.S. it was found: [36]
      • During the holidays 45% of gay males reported feeling considerably more pressure to have a partner, whereas 30% of straight people feel the same.
      • 44% of men said that money was no object to spend on a first date, whereas only 24% of women said the same.
      • 40% of of singles admitted to lying to family and friends about having met their dates online.
      • 62% of singles admitted to checking out a prospective date online through social media before meeting in person. This percentage gets much higher the younger the person is.
      • 33% of singles use photos on their dating profile that are 3 years or older. This percentage is reported higher if the person is gay.

References

  1. Match.com Predicts The Biggest Day For Online Dating In 2016
  2. Could Dating App The Grade Improve Online Dating Behavior?
  3. Gwen and Blake – What Match.com Says About Dating Your Co-Worker
  4. Zoosk Unveils The '7-Step Guide To Landing A Date'
  5. OkCupid Launches New Options For Polyamorous Users
  6. Match.com Study Reveals The Right Time To Say 'I Love You'
  7. Study Reveals The Impact Of Netflix On Your Love Life
  8. Reports Of Rape Linked To Online Dating On The Rise
  9. POF And Amazon Name The Most Romantic Places In The US
  10. Six Degrees of Separation Between Us? Facebook Says It’s Only 3.5
  11. This Word Could Be Ruining Your Chances Of Finding Love Online
  12. 15% Of Adults In America Have Used A Dating Service
  13. Is Your Grammar Holding You Back in Dating?
  14. Match.com’s Singles In America Study Writes The First Date Playbook
  15. 5 Facts About Online Dating From Pew Research Center
  16. ‘Singles In America’ Study Tackles Sex And Exes
  17. Why Women Should Make The First Move Online
  18. POF Study Shows 80% of Millennials have been Ghosted
  19. This Dating App Is Your Best Bet For A Long Term Relationship
  20. The Tide is Turning on “Hook-Up” Dating Culture
  21. National Humor Month Survey Celebrates The Importance Of Laughter
  22. PlentyOfFish Study Explores The Dangerous Mix Of Dating And Politics
  23. Elite Singles Study Reveals The Surprising Truth Behind The Sex Lives Of Seniors
  24. Match.com Reveals Shakespeare Is Still One Of The Greatest Ways To Woo
  25. Elite Singles Finds Out If An Age Gap Matters When It Comes To Love?
  26. Study Reveals A Surprising Reason You May Be Passed Over On Tinder
  27. The Dating Site With The Highest Percentage Of Women May Surprise You
  28. What’s the Best Day for Online Dating?
  29. New Study Reveals Trend in Photo Retouching Among Online Daters
  30. Half of OkCupid Users Won’t Date Someone Across Party Lines
  31. Millennials Are Having Less Sex Than Previous Generations
  32. The Biggest Mistake People Make in their Online Dating Profiles
  33. Match Releases Study on Positive vs. Negative Daters
  34. How to Find Love This Fall
  35. Women Enjoy Being Single More Than Men, Says New Study
  36. How do Dating Habits Compare In Different Parts of the US?
  37. How do Dating Habits Compare In Different Parts of the US?

2015

  • General Information
    • According to a number of the major dating sites the busiest day to try out online dating is the first Sunday after New Years day between 5pm and 8pm. This year it happened on January 4th. [1]
    • More search options can triggered excessive searching which can make it hard for people to discount the incompatible options. [2]
    • IBM Researchers found that of the 41 dating apps they reviewed, 60% of them had security issues which made them potentially vulnerable to cyberattacks. [5]
    • There are 91 million people around the world using dating apps. 61 million (2 out of 3 people) of them are men and 64 million (7 in 10) are between 16 and 34 years old. [6]
    • In 2005 44% of Americans felt online dating was a good way to meet people. In 2013 59% agree that online dating is a good way to meet. [7]
    • A study of 2,300 people between 18 and 34 years old reveals that 39% met through friends, 22% social situations, 18% work, 10% online dating, 6% social media. [9]
    • A message from a woman to a man is 40% more likely to get a response if it's longer than a tweet. [10]
    • Women are 73% more likely to get a response from a man if they mention “dinner,” “drinks,” or “lunch”. [10]
    • Singles who attend speed dating events that have more than 24 potential dates tend to feel overwhelmed. At this point they usually make the decision of who to date solely on physically characteristics. [11]
    • 80% of gay men now meet their long-term partners online. Back in 2001 this statistics was only 14%. [12]
    • Iran launches a state run dating site to draw users away from western dating sites. [14]
    • Rhode Island released a health report in June stating that there has been a 79% rise in syphilis cases in the state between 2013 and 2014. The blame in part has been put on the popularity of hookup dating apps. [15]
    • Rhode Island health officials stated that between 2013 and 2014 the numbers of newly diagnosed HIV patients increased by 33% and cases of gonorrhea increased by 30%. [17]
    • Gay dating app Hornet prompts its users to update their HIV status every three months. [17]
    • The amount lost to romance scams averaged out to a whopping $14,000 per complaint in 2014 for a total of $85 million. [19]
    • In 2014 women over 40 reported loosing $68.5 million to romance scams while men over 40 reported losses of $13.7 million. [19]
    • 50 percent of all relationships could begin online by 2031. By 2040, that number could jump to 70 percent. [28]
  • Canada
    • The Canadian dating industry earned $153 million in 2014 and has grown 6% since 2010. [3]
    • There are 255 businesses in the dating industry who employ 523 people. [3]
  • China
    • The most popular online dating scam in China is fake profiles which promote escort services. [20]
  • Japan
    • Due to busy work schedules Japanese singles are not dating much. 49% of respondents to a study said they have had no sex in 6 months. 18% of men said they had no interest in sex. [22]
  • Latin America
    • Online dating is growing at a rate of 20 percent year over year in Latin America according to market research. [28]
  • United Kingdom
    • Over 15.7 million adults (35% of those aged 16 and over) in England and Wales had never been married in 2011. [26]
    • There were 23 million (51%) ‘not married’ (meaning never married, divorced, or widowed) people in 2011. [26]
    • The highest proportions of individuals who were either never married or unmarried were in London. [26]
  • Dating, Relationships & Marriage
    • According to a popular dating site, women who took selfies received 4% more messages but guys recieve 8% less. A women who takes a full-body selfie receives a whopping 203% more messages. [4]
    • Most women prefer to wait 1-2 years before moving in, whereas men prefer to move faster at 6-12 months. [4]
    • 62% of singles who use emoji in their text conversations want to get married. They are also more likely to be actively dating than non-emoji (emotion icons) users. [8]
    • Men find beautiful profile photos more attractive but less trustworthy. On the other hand women find beautiful profile photos not only attractive but trustworthy. [13]
    • Tall men and curvy women both have more social connections online than their opposites (shorter men and slender women). Younger people (18-20) also have more connections than singles in their 20's or 30's. [16]
    • 49% of teens have experienced abuse in dating. 29% of girls and 24% of boys admitted to playing the role of both victim and abuser in their relationships. [18]
    • Young adults tended to enhance their profiles using first-person singular pronouns like “I” and “me.” They also tend to focus on work and achievement. [21]
    • Single women outnumber men by 230,000 in New York City. [23]
    • If you are a man the easiest cities in the world to date are (in order): Hong Kong, Sydney, New York, London, Toronto, and San Francisco. [23]
    • If you are a woman the easiest cities in the world to date are (in order): Sydney, London, San Francisco, Toronto, New York, and Hong Kong. [23]
    • When dating, 12% of singles said they're in the market for casual hookups, while 70% said they want a relationship and 11% said they're searching for their future spouse. [23]
    • Women are 40% more likely than men to respond to openers that are food-related. Men were most responsive when asked out directly, and particularly if those messages were assertive. [24]
    • 88% of women and 75% of men in a survey of 5,000 singles said they cared about grammar most, putting it ahead of a person’s confidence and teeth. [25]
    • Researchers from several universities found that women have more deal breakers than men. [27]
    • People who believe they are a good catch have more dealbreakers. [27]
    • Everyone has more dealbreakers when considering a long-term relationship rather than a short-term one. [27]

References

  1. The Best Day To Try Online Dating Is...
  2. Why Having So Many Choices Could Be The Worst Or The Best Thing About Online Dating
  3. Dating Services in Canada Statistics
  4. Dating in America Today, According to Match.com and Zoosk
  5. This Is Why You Shouldn't Use A Dating App On A Company Device
  6. New Report on Dating App Trends Reveals Some Surprises
  7. Have Smartphones Contributed to the Rise of Dating Apps?
  8. Here's Why US Singles Are So Into Emojis, According To Match.com
  9. Most Couples Met IRL, Not Through a Dating App According to Recent Survey
  10. 7 Surprising Facts About Online Dating
  11. Is Online Dating Turning Singles Into Commodities?
  12. New Study Finds 4 Out Of 5 Gay Men Meet Their Long-Term Partners Online
  13. Is Your Online Dating Photo Too Hot For Your Own Good?
  14. Iran launches State-Run Dating Website
  15. Are Dating Apps to Blame in the Rise of STDs?
  16. Skout Study Shows Tall Men, Curvy Women are the Most Social Online
  17. Should Dating Services Promote Safer Sex?
  18. 49% of Teens have Experienced Abuse in Dating
  19. Americans Lost A Mindblowing Amount Of Money To Dating Scams Last Year
  20. China's Online Dating Scams Put Everyone Else's To Shame
  21. New Study says Profiles Differ Among Age Groups
  22. Japanese Singles are Weary of Online Dating
  23. New Survey Offers Insights Into Dating Trends Around The World
  24. Hinge Reveals the Most Popular Pick-up Lines for Online Dating
  25. Why Grammar Should Matter To You
  26. The Single Population Is Booming In England And Wales
  27. This Is What Science Has To Say About Your Dating Dealbreakers
  28. eHarmony Launches A New Site For Spanish-Speaking Singles

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