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OkCupid Information, Statistics, Facts and History

Current Basic Facts

Humor Rainbow, Inc. (which is owned by Match Group, which is owned by InterActiveCorp)
Business Started:
45 (2015)
Number of Members Since Conception:
10 million
Number of Active Members:
1 million (estimated)


  • General Information
    • New OkCupid Conversations Feature: [1]
      • OkCupid updated their message system late in 2017. It is now called Conversations and members must express interest in each other first before they can view any messages.
      • Because of this change matches are up by 32% and messages flagged inappropriate have gone down by almost 70%.
    • OkCupid is the recipient of 2018 Dating Sites Reviews Editor's Innovative Award. [2]
    • OkCupid started a new campaign that shares hobbies over hookups and is called “DT___”. Women don't want to DTF so they are twisting it to mean other things. [3]
    • The OkCupid app has seen a 20% increase in new female users. [3]
    • According to a study the OkCupid app is the best at holding onto their users long-term. [4]


  1. OkCupid Is Overhauling Its Communication System To Reduce Unwanted Messages
  2. 2018 Dating Sites Reviews Choice Awards - Innovative
  3. Match Aims to Make Online Dating More Female-Friendly
  4. Study Reveals Which Dating Apps Are Most Popular (And Which Get Deleted First)


  • General Information
    • OkCupid now allows users to comment on other users photos. [1]
    • OkCupid has offered a donation to a Charlottesville victim relief group and banned white supremacists from their service. [2]
    • OkCupid users must agree to the new members pledge about not sending harassing or unwanted sexual messages before they can continue to use the service. [3]
    • OkCupid allows members to show support for Planned Parenthood. In the first day of the partnership almost 200,000 users displayed the Planned Parenthood badge. [4]
    • Feature suggestions that OkCupid decided not to implement include: [5]
      • The ability to filter by hair or eye color.
      • Pay a fee in order to take people to “OkCupid court” if they rejected you or failed to answer your messages.
      • A Yelp-like system that would let users review each other.
      • The ability to delete drunk messages from another person’s inbox.
    • About 30% more people look for love on OkCupid in the winter months than the fall. [6]


  1. SuperSwipes, Celebrity Look-Alikes, And More Of The Week’s Biggest Dating News
  2. Bumble, OkCupid Among First Dating Apps to Confront Hate Groups
  3. OkCupid Introduces Member Pledge To Curb The Scourge Of Dick Pics
  4. OkCupid Partners with Planned Parenthood
  5. OkCupid Reveals Odd Feature Requests That Never Made It To The Site
  6. The Science Behind Cuffing Season


  • General Information
    • According to Google, OkCupid is the fourth most search online dating service in 2015. [1]
    • OkCupid is the recipient of the 2015 Dating Sites Reviews Editor's Top Pick Free Award. [2]
    • OkCupid has 45 employees. [2]
    • Over 1 million OkCupid dating apps are installed every week and 7.3 million messages get sent every day. [2]
    • Polyamorous daters who are listed as “seeing someone,” “married,” or “in an open relationship” can now link their profiles with their partners' profiles and search for new additions to their relationship. [3]
    • OkCupid has launched a new blog to replace OkTrends called "The Deep End". [4]
    • A new feature called QuickMatch Flavors has been added to the OkCupid app and website which are curated groups of people within Quickmatch that fall into a specific category, like Night Owls, Bookworms or Thrill Seekers. [7]
  • Members
    • The number of OkCupid users who say they are solely committed to monogamy has fallen to a minority of all users: 44%, down from 56% in 2010. [3]
    • 58% of members indicated an interest in bondage in 2015. This is up 5% over the year before. [4]
    • Taylor Swift replaced Miley Cyrus as the most mentioned pop star in 2015. [4]
    • A message simply saying “hey” had an 84% chance of being ignored in 2015. [4]
    • Female users on OkCupid, regardless of sexual orientation, do not initiate contact. Straight women are 3.5x less likely to send the first message than straight men. [5]
    • 32% of OkCupid members had made it past the month mark with someone they’d met using the service. [6]
    • The time of day which has the most users logged into OkCupid is 9pm. [8]


  1. Google Reveals 2015's Top-Searched Dating Apps And Sites
  2. 2015 Dating Sites Reviews Choice Awards - Free
  3. OkCupid Launches New Options For Polyamorous Users
  4. OkCupid Looks Back On 2015 With 'The Hangover' Report
  5. Why Women Should Make The First Move Online
  6. This Dating App Is Your Best Bet For A Long Term Relationship
  7. OkCupid Launches Quickmatch Flavors
  8. What’s the Best Day for Online Dating?


  • General Information
    • Christian Rudder, co-founder of OkCupid has never been on a date with someone he has met online. [1]
    • OkCupid launches 'Identity' Project to encourage discussion of gender and sexual orientation. [3]
  • Finances
    • OkCupid is part of a IAC subsidiary called The Match Group. The Match Group plans to file for an IPO soon. [2]


  1. OkCupid Co-Founder Finds Humanity In Data
  2. Tinder, Match and OkCupid to launch IPO
  3. OkCupid Launches 'Identity' Project To Encourage Discussion Of Gender And Sexual Orientation


  • General Information
    • Chris McKinlay from Boston used robot profiles and created a large-scale way to sift through thousands of profile using computer software. [1]
    • 60% of all communication for OkCupid.com US is sent from mobile devices. [2]
    • OkCupid’s recieves on average 3 billion monthly page views. [3]
    • 8% of members on OkCupid are looking for a same sex relationship. [3]
    • OkCupid is testing new Gender and Sexual Preference options on a limited number of members. [5]
  • Members
    • OkCupid admits to running experiments on members to see how to get them to communicate more. [4]


  1. This Is What Happens When A Math Genius Hacks OkCupid
  2. IAC/InterActiveCorp Releases Fourth Quarter 2014 Financials
  3. When We Talk About Online Dating Breakups, This Isn’t Usually What We Mean
  4. Should You Be Upset By Facebook’s And OkCupid’s Experiments On Users?
  5. OkCupid Offers New Choices for Sexual Preferences and Gender Identity


  • General Information
    • In 2012 OkCupid was the third most searched dating site on Google. [1]
    • OkCupid releases a video about how they use math to match singles on their dating site. [2]
    • OkCupid won our Editor's Top Pick - Free Award for 2012. [3]
    • OkCupid.com now accepts Bitcoins as an alternative way to pay for membership upgrades. [4]
  • Members
    • The new Promote Me feature allows members to promote themselves for a cost on OkCupid. [5]
    • In the first 24 hours 2,500 members signed-up for the Promote Me feature. [5]
    • Concerns were raised when it was reported that OkCupid A-List members can filter search results by body type which makes it possible to filter out overweight people. [6]


  1. Google Zeitgeist on Dating for 2012
  2. OKCupid's Matching Algorithm Explained (Video)
  3. 2012 Dating Sites Reviews Choice Awards - Free
  4. OkCupid Accepts Bitcoins as Payment Now
  5. Would You Pay To Promote Yourself On OkCupid?
  6. Everyone’s Freaking Out Over OkCupid’s A-List Membership


  • Members
    • They have over 10 million members to date. [1]
    • 500 million messages was sent last year by members. [1]
    • About 1 million people visit the dating site every month. [1]


  1. Latest OkCupid Statistics for 2012


  • General Information
    • On February 2nd OkCupid was purchased by InterActiveCorp (which owns Match.com). [1]
    • OkCupid.com adds location based dating to their Android and iOS mobile applications. [2]


  1. Match.com Acquires OKCupid for $50 Million
  2. OkCupid Adds Location Based Dating


  • General Information
    • OkCupid informs their better looking members that they are placed higher in the search results. [1]
    • Visitors to OkCupid.com can now use Facebook Connect to login. [2]


  1. OkCupid Bumps Up Attractive Users
  2. OKCupid.com has Facebook Connect


  • General Information
    • OkCupid now offers a paid membership option called the A-List. [1]
  • Members
    • The majority of OkCupid users are under 30. [2]
    • There is an equal 1 to 1, male to female membership ratio on this dating site. [2]


  1. OKCupid Offers Paid Membership Called A-List
  2. 15 Questions with OKCupid.com's Sam Yagan

Return to Online Dating Statistics & Facts

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Last Updated: Tuesday, March 13 2018 @ 01:23 pm| Hits: 19,267 View Printable Version