Dating Services

For 17 days eHarmony in the United Kingdom is offering free trial memberships to new members. From the 15^th December 2017 to 1^st January, 2018 are when these trial memberships are available.

eHarmony specializes in creating long term relationships using their automated matchmaking system. To participate in this promotion all you need to do is sign-up for a free membership at eHarmony.co.uk. This process takes about 30 minutes to complete which includes filling in your profile and taking the relationship questionnaire. No credit card is required either. Once you have finish signing up you will receive your first batch of matches which you can look over and communicate with the ones you wish. Everyday you will continue to receive quality matches that you can look over and send messages to those that you like.

eHarmony belongs to the Online Dating Association (ODA). Companies which belong follow the Online Dating Association Code of Practice which includes rules based on honest and clear communications and protection of user data and privacy.

For more information about this matchmaking service, please read our eHarmony review for the UK.

Whitney Wolfe Herd, founder and CEO of female-friendly dating app Bumble, was just named to Forbes’ “30 Under 30” list, and is featured on its December 2017 cover. This is no small feat – her dating app has amassed a large following with 70% year-on-year growth, according to the article, and has 22 million registered users. In comparison Tinder has 46 million registered users and last year saw growth at 10%.

The company is also being eyed by Match Group, owner of dating app rival Tinder, and is said to be in talks for over a billion dollars as an asking price. Herd turned down the company’s original offer of $450 million, according to recent reports.

With the end of the year rapidly approaching, dating services have released a flood of updates and new features to close 2017 on a high note.

Coffee Meets Bagel Updates

Coffee Meets Bagel took a cue from Snapchat and introduced ephemeral video in the form of a ‘question of the day’. Users may record up to eight seconds of video answering the question, which then appears in the video section for other users to browse. The section is wiped clean every 24 hours to make room for a new question.

“We learned that people don’t really feel a connection to each other until they meet, which makes any dating app feel like a lot of work,” said cofounder and COO Dawoon Kang. “We wanted to figure out a way for users to make a genuine connection from right within the app, and so we decided on video.”

Market analysts have a fascination with Tinder and Bumble, the two fastest-growing dating apps in the online dating industry. Rumors have been persistent that Match Group and Tinder was interested in acquiring the female-friendly dating app for around $450 million as reported back in August of this year, but the company turned down the offer.

Now it seems that Match Group, the parent company of Tinder, is reportedly still in talks to acquire Bumble, but now for a much heftier price tag of one billion US dollars, according to a recent article in Forbes.

Currently, Match Group has only $500 million in cash and a market cap of under $8 billion, according to website TechCrunch. So potential options would be to fund Bumble with some debt, or to do a cash/ stock combination deal, or even to acquire a portion of the company rather than all of it.

Dating sites regularly add new features to help users find love and stay competitive in an increasingly crowded market.

Over the years we’ve seen Coffee Meets Bagel partner with Yelp and Spotify, Tinder ramp up its famous swipe with Super Like, The League copy it with Power Play, Bumble introduce a time limit for responding to matches, and that’s barely the tip of the updates iceberg.

OkCupid, too, is no stranger to launching new features. Back in 2009, the site debuted its A-List premium paid subscription. In 2013, it experimented with (and quickly ditched) a sister app called Crazy Blind Date. In 2014 and 2015 came expanded options for gender self-identification and the Identity Project. In 2016, OkCupid released an update for nonmonogamous daters, and most recently, users were introduced to a Member Pledge and photo commenting.

But not every update makes the cut.

To celebrate Thanksgiving in the United States, eHarmony is allowing new and existing users to communicate with their matches for free for 6 days starting Wednesday November 22^nd and ending at the end of day on Monday November 27^th.

To start off you will first need to create a free account on eHarmony. This will require you to fill out a profile and the personality questionnaire (multiple choice). No coupon code or credit card is required and the whole process should take you about 30 minutes to complete. Once you are finished you will then get your first set of matches. You can then go ahead and review the matches profiles and if one or more of them peak your interest you can then communicate with them by sending them a message. eHarmony has a lot of members and you will get new matches come every day. The only thing not included during free communicate weekends are profile photos.

Thanksgiving is a great time to checkout dating services like eHarmony. During holidays dating services become extra busy so there is a greater chance of finding your match. Plus with this promotion all users can message each other which means many more responses.

For more information about this online dating service, please read our review of eHarmony.