Spark Networks

Newsweek Ranks Christian Cafe #1 in Customer Service for Online Dating

Elite Singles
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Newsweeks Customer Service Awards
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In today's highly competitive business environment, companies are constantly fighting for consumers’ attention and loyalty. Those that manage to secure it set themselves on a path to market domination and financial success. Those that cannot face an uphill battle. Though we’re used to hearing that “the customer is always right,” the reality is that not every company lives by that credo.

Few industries are more competitive today than the online dating industry. From the major players of Match Group and Spark Networks to countless hopeful startups, dating services around the world are locked in a fierce feud to become the go-to matchmaker of tech-savvy singles.

Spark Networks Pens Open Letter To Shareholders After Poor Stock Market Performance

Spark Networks
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Despite completing a $255 million acquisition of Zoosk in July, and becoming the second-largest online dating company in North America by revenue, Spark Networks has struggled this year. Shares of Spark have lost more than a third of their value thus far in 2019 and over 50 percent since the deal to acquire Zoosk closed on July 1. To address its poor stock market performance, Spark Networks has released an open letter to its shareholders.

The letter expresses disappointment at the company’s falling stock price and suggests that the losses were primarily due to “concentrated share sales by a minority of our shareholder base,” not the result of under-performance. Spark Networks speculates that the shareholders in question were primarily early stage investors in Zoosk and Affinitas who were looking for liquidity after 10 years.

Spark Networks explains in part their optimism, by pointing to recent studies that shows that the online dating industry continues to grow in leaps and bounds. In 2010 online dating was responsible for 20% of how couples met. By 2013 it had past "met through friends", and by 2017, had reached 39% with no signs of slowing down.

Spark Networks Reports Earnings For The First Half Of 2019

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America's second largest dating company, Spark Networks SE, has reported its first half 2019 financial results. The company's growing portfolio of premium and freemium dating apps includes EliteSingles, Jdate, Christian Mingle, eDarling, JSwipe, Silversingles and, following an acquisition earlier this year, Zoosk.

For the first half of 2019, Spark Networks reported revenue of €49.2 million, a decrease of 7.1% from €53.0 million in the first half of 2018, and a decrease of 4.5% from €51.5 million in the second half of 2018. The company attributes the decline in revenue to a 9% drop in Average Paying Subscribers year-on-year.

Net Loss was €4.9 million in the first half of 2019. This is an increase of €3.8 million compared to €1.1 million in the first half of 2018, and an increase of €2.9 million compared to €2.0 million in the second half of 2018. Spark Networks attributes the year over year increase in Net Loss to the higher professional fees associated with its $255 million acquisition of Zoosk.

Spark Buys Zoosk for $258 Million

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CEO of Spark Networks Jeronimo Folgueira and outgoing CEO of Zoosk Steven McArthur
Image: Zoosk

Online dating conglomerate Spark Networks announced its purchase of Zoosk for $258 million USD. The popular dating app was acquired with a combination of cash and stock, and Spark will have full ownership of Zoosk shares.

According to the terms of the deal, Spark will issue 12,980,000 ADSs (American Depository Shares) to former Zoosk shareholders, valued at $152 million based on the closing price of Spark ADSs of $11.78 on June 28, 2019. It also provides for a cash consideration of $150 million, subject to adjustment, according to the company’s press release. Former Zoosk shareholders owned 49 percent of the company.

Tinder Dethrones Netflix As Top-Grossing Non-Game App In Q1 2019

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Top Dating Apps
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After more than two years in the top spot, Netflix is no longer the world’s highest-grossing non-gaming mobile app. That title now goes to Tinder, which grossed $260.7 million from the Google Play Store and the Apple App Store in the first quarter of this year.

App store intelligence firm Sensor Tower recently released its rankings of the highest grossing apps in the United States and worldwide for Q1 2019. Overall, global app revenue reached $19.5 billion last quarter, up nearly 17 percent year-over-year. Consumer spending on Apple’s App Store totaled approximately $12.4 billion globally, while Google Play revenue grew 20.2 percent year-over-year to approximately $7.1 billion. The world is increasingly moving to mobile, and for companies that are prepared to capitalize on the change, the potential for profit is huge.

Spark Networks Set To Acquire Zoosk In $255 Million Deal

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Spark Networks Acquires Zoosk

Spark Networks SE announced its entry into a definitive agreement to acquire Zoosk, Inc. With the addition of Zoosk, Spark Networks will more than double in size and reach over one million monthly paying subscribers across the two platforms. Spark Network's current portfolio of online dating brands includes EliteSingles, SilverSingles, Christian Mingle, Jdate, eDarling, JSwipe, Attractive World, Adventist Singles and LDS Singles.

Under the terms of the agreement, Spark Networks will acquire 100 percent of Zoosk's shares with a combination of cash and stock valuing the company at approximately $255 million based on the closing price of Spark Networks SE stock on March 20, 2019.

"Zoosk is one of the strongest dating apps in the North American market, which comprises half of the $5 billion global online dating opportunity," said Jeronimo Folgueira, Chief Executive Officer of Spark Networks SE. "Similarly, North America has been a key strategic market for Spark, and the focal point for our growth initiatives. Our deal with Zoosk creates the second largest online dating platform in North America and the second largest publicly-listed dating company in the world.” (Match Group is the largest)