Tinder

Ever wish dating apps could match not just your type, but your vibe? Tinder’s latest update, released September 10, 2025, introduces “Modes”—new ways to connect depending on what you’re feeling or where you are. With Modes, you can switch between different matching styles, starting with Double Date Mode, College Mode, and the classic-style For You Mode. Tinder’s press release explains how this aims to give people more control over how they meet others.

Tinder’s latest campaign which launched August 25, 2025 is all about that thrill, chaos, and joy of having a crush. Called “Crush Feelings,” it’s designed especially for Gen Z to remind them that those sparks still happen—and often on Tinder. Tinder’s press release lays out all the details.

Tinder isn’t just selling matches—they’re selling moments. According to their own data, the app has facilitated over 100 billion matches globally to date. In 2024, nearly 16 billion Likes or Nopes were sent every week. That tells us people aren’t just swiping—they’re hoping, feeling, reacting.

Ever had one of those moments where you realize the only way forward is to build something better yourself? That’s the heart of Swiped, the upcoming Hulu film that follows Whitney Wolfe Herd’s journey from co-founding Tinder to creating Bumble, an app that flipped the online dating script by putting women in control.

In the film, Lily James steps into the role of Whitney, a recent college grad stepping into the high-energy, male-dominated tech world. At first, she’s part of the Tinder team—only to find herself navigating toxic workplace politics and misogyny that no one should have to endure. When those walls close in, Whitney doesn’t just walk away. She reimagines what a dating app could be and launches Bumble, building not just a company but a safer, more empowering space for women. The twist? That bold move eventually makes her the youngest female self-made billionaire.

Tinder is testing a new height feature, which sparked controversy among daters after a screenshot from a Reddit forum disclosing the feature was leaked.

According to Tech Crunch, Tinder confirmed that it is testing the height feature, but only among its paying users. In other words, subscribers to Tinder Gold and Tinder Premium who are participating in the test group can now filter their matches according to height preferences. The testing is taking place globally.

According to Tech Crunch, the feature allows paying users to set preferences for height, but the app won’t block or exclude matches who don’t meet the requirements. Instead, the company says the feature will “inform recommendations.”

Tinder CEO Faye Iosotaluno announced in a post on LinkedIn that she will be leaving her role in July after two years as head of the app and eight years working for parent company Match Group.

This is the latest shakeup for Match Group, whose new CEO Spencer Rascoff recently announced that Tinder’s chief technology officer would also be leaving at the end of May, with no replacement named.

Match Group said it would be laying off 13 percent of its workforce in efforts to cut spending, the bulk of which would come from Tinder, according to The New York Post. Tinder has seen a decline in paying users over the last several quarters, and activist investors have been pushing for a turnaround. Hinge is the company’s bright spot, which is steadily growing despite the industry’s general decline.

Dating app giant Match Group is set to cut 13 percent of its staff, a reduction of about 325 employees from its most current count of 2,500. The company will also be closing all open positions.

This news comes after another disappointing first quarter. The company said in an earnings call that paid users fell more than 5 percent from a year ago, a trend that continues as more young daters look for ways to meet outside of dating apps. According to Fortune, the company’s new CEO Spencer Rascoff said that the staffing cuts will save Match Group about $100 million per year, and about $45 million in 2025 alone.

The trimming of staff will mostly focus on management according to Tech Crunch, with about one in five managers affected. The company wants to centralize key functions like technology and data services, customer care, and content moderation. It also wants to focus on media buying and international go-to-market functions to increase customer reach.