OurTime

Recipient OurTime

OurTime is the 2022 recipient of the Editor's Top Pick - Senior Award. This dating service for singles 50 and older from People Media (and owned by Match Group) remains one of the most popular in the niche. With millions of members and millions of installs of the OurTime Android and iOS app, this dating service is the ideal choice for older singles in the United States, Canada, and the United Kingdom.

Seniors are a growing demographic of online daters, and they are flocking to popular dating apps, including Tinder, according to a recent study.

Independent insurance group Choice Mutual found that about one third of seniors who have dated in the last five years have looked to dating apps to meet people. In addition, two thirds of those using dating apps have found relationships with someone they met through the platforms, according to Forbes. 

Some top choices of apps were Tinder, Match and Hinge, with 35 percent of respondents saying Tinder was the platform where they met the person they were dating. Twenty-eight percent said they had the best luck on Match, 25 percent had found someone either on Hinge or Plenty of Fish, and 24 percent had found their significant other on Bumble.

Online dating company Match Group’s stock rose after details of its first quarter earnings report were announced. Shares were up 5.3 percent to $146.30 according to recent trading reports.

Barron’s reported that Match Group posted revenue of $668 million for the quarter, up significantly from original Wall Street forecasts of $650.7 million. And profits were also up 57 cents a share, higher than the expected 40 cents per share. Match Group owns a range of popular dating apps, including Tinder, OkCupid, Plenty of Fish, and Hinge as well as niche apps like BLK and OurTime.

Tinder is still the star of Match Group’s offerings and its main revenue stream, with 18 percent growth in revenue for the dating app. However, Match Group noted that it has seen 30 percent growth in the rest of its business. Notably, some of its lesser-known apps like Hinge are seeing a surge of growth as the company invests more in its other offerings, too.

Recipient
OurTime

The Editor's Top Pick - Senior Award recipient is OurTime. This dating service matches singles 50 and older together and is run by People Media (which is owned by Match Group) who have been in the dating business for almost 20 years. It is one of the larger seniors oriented dating service in North America and is popular in the United Kingdom and other parts of Europe as well.

The OurTime service can be accessed from their website and dating apps (for Google Android and Apple's iOS). Which ever device you use to access the service, you will find that OurTime makes it easy for those new to online dating to quickly get searching and finding other members that spark their interest, and get them to reach out to communicate with. OurTime doesn't reinvent dating but keeps it simple to use while still having all the features one would expect of a dating service.

Boomers are looking for love and increasingly turning to dating apps to do it. But Tinder isn’t necessarily what they are looking for.

BBC reported that the demographics with the biggest growth for dating app usage are 18-24-year-olds and those over 50. Between 2013 and 2015 when Tinder began to take off, online dating tripled for the younger demographic and doubled for those aged 55-64, according to Pew Research Center.

However, older daters were finding obstacles in using popular apps like Tinder that continue to cater to young users. For example, when Tinder launched its premium paid service, the company charged significantly more for older users, which caused an outcry. Some dating apps don’t let people over 50 sign up at all, so boomers were either having to lie about their ages or look for another platform. 

People Media (who is owned by Match Group) has decided to merge their two senior dating services into one. The services are SeniorPeopleMeet and OurTime. This process has been well on its way for a while now since both websites and apps were already the same (features, user interface, etc...) except for the name and color scheme.

When you visit SeniorPeopleMeet.com a message is now displayed explaining the merger. SeniorPeopleMeet user database which includes profiles, messages, and photos will all be transferred over to OurTime. SeniorPeopleMeet users just have to visit OurTime.com and use their existing SeniorPeopleMeet username and password to log in.