Online Dating

Coffee Meets Bagel Co-Founder Dawoon Kang Hosts Reddit AMA

Advice
  • Friday, February 22 2019 @ 10:03 am
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Dawoon Kang hosts Reddit AMA
Dawoon Kang hosts Reddit AMA
Image: dawoonkang

What can users do to increase their success on a dating app? What advice do you have for someone who is trying to get a startup off the ground? Is the first Sunday of the year really the busiest day for online dating? Why made you turn down $30 million from Mark Cuban on Shark Tank?

When Dawoon Kang, co-founder and co-CEO of Coffee Meets Bagel, hosts a Reddit AMA, no question is off limits. The entrepreneur went live on r/IAmA on Tuesday 22nd January to answer users’ burning queries about getting noticed on a dating app, the ongoing battle against bots, starting a business, what the name ‘Coffee Meets Bagel’ means, and more.

Dawoon launched Coffee Meets Bagel with her sisters, Soo and Arum, in 2012. Since then, CMB has made over 50 million matches with a focus on meaningful connections and an algorithm that prioritizes quality over quantity. Though turning down a multi-million dollar offer from one of the world’s biggest investors may seem mad, the Kang sisters have proved they’re a family force to be reckoned with.

Tinder Positions Itself As A “Social Discovery App” To Attract Korean Users

Marketing
  • Wednesday, February 20 2019 @ 11:22 am
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  • Views: 1,931
Tinder Marketing Plans in South Korea

The 2018 Winter Olympics brought a flurry of Tinder activity to South Korea. Competitors in the Olympic Villages received free Tinder Gold upgrades, while premium users around the world used the Passport feature to change their location to PyeongChang in hopes of matching with an athlete. Tinder reported a 1,850 percent increase in “passporting” swipers and a 348 percent increase in overall Tinder usage in the Olympic Villages.

Outside of the Olympic Games, it’s a different story for Tinder. The dating platform has struggled to outdo local services in South Korea, where meeting a romantic partner via a mobile app is not yet as socially acceptable as it has become in many western nations. Despite these difficulties, Tinder CEO Elie Seidman believes South Korea is a crucial testing ground for the service, and in a press conference in Seoul, Seidman indicated the company would take a different tack as it looks to expand in Asia.

Match Group Stock Rises, Fully Acquires Dating App Hinge

Acquisitions
  • Monday, February 18 2019 @ 10:06 am
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Match Group Acquires 100% of Hinge

Match Group announced that it has fully acquired dating app Hinge, owning 100 percent of the company along with other high-profile brands like Tinder and OkCupid. This news comes on the heels of Match Group’s announcement that it exceeded revenue expectations in the last quarter of 2018, causing its stock to rise.

Previously, Match Group stock had been downgraded from hold to buy by Deutsch Bank analysts. But with the earnings report, its stock climbed more than 5 percent.

Part of the appeal of Match Group to investors is that it has acquired a host of popular dating apps, including Hinge. The app has been through a rebrand over the last year, focusing on attracting more serious daters.

Facebook Dating Will Let Users Share Their Live Location With Friends In Messenger

Safety
  • Friday, February 15 2019 @ 12:07 pm
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Facebook Dating allows you to share your location.
Image: WongMJane

Details continue to surface about Facebook’s much talked about dating service. The latest news comes courtesy of tech tipster Jane Manchun Wong, who revealed that Facebook Dating will allow users to share information about their dates with friends and family on Messenger. The innovative feature is a precaution designed to keep singles safe as they use the dating platform.

Wong shared a screenshot from Facebook Dating on Twitter. “Share your plans in Messenger,” reads the screen’s headline. “Let your friends and family know when and where you’ll meet your date. Choose whether to share your live location and provide updates in Messenger.”

Meeting a stranger in person after you’ve matched on a dating app is an inherently risky proposition. Though most users are genuinely interested in making connections, the potential dangers shouldn’t be overlooked. Dating platforms have taken an interesting array of measures to increase safety for their users, including verified profiles, anonymous browsing, behavior pledges and strict punishments for terms of service violations.

Bumble Helps Users Make The First Move With Conversation Starters Generator

Communication
  • Wednesday, February 13 2019 @ 09:18 am
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Bumble Conversation Starters
Image: Bumble

A good ice breaker can help you make a memorable first impression and turn an online encounter into a real-life relationship. A bad ice breaker can be boring, confusing, awkward or send you viral for deeply embarrassing reasons after the recipient posts a mocking screenshot on Twitter.

So, how do you start a meaningful conversation with a match that avoids uncomfortable silences or public shaming? Bumble is here to help with a new Convo Starters Generator and a Convo Starters messaging feature.

The Convo Starters Generator, now available on Bumble’s The Beehive blog, helps women make the first move by suggesting opening lines based on personality type and interests. Start by choosing which of Bumble’s three modes you want to use - Bumble Date, Bumble BFF, or Bumble Bizz. The generator then updates to reveal sliding scales or check boxes with information relevant to the mode you selected.

Tinder And Hinge Launch Branded Product Lines Just In Time For Valentine’s Day

Marketing
  • Tuesday, February 12 2019 @ 09:41 am
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  • Views: 1,462
Tinder and Hinge release branded products.

With Valentine’s Day around the corner, love is in the air for couples around the world and dating platforms are seeing dollar signs. Tinder and Hinge have both announced collaborations to release branded product lines that celebrate love and singlehood as Cupid’s season kicks off.

Tinder teamed up with Barcelona-based fashion company Stradivarius to release a range of t-shirts in European markets. Each tee features a simple design of the dating app’s logo and a slogan on a black or white base. The three options include “You Looked Taller On Tinder,” “I’m Your Right Swipe,” and the punny “Love Me Tinder.” The shirts are available now on the Stradivarius website and in-store for £15.99 in the UK or €12.99 in mainland Europe.

Along with announcing its first-ever fashion collaboration, Tinder is also entering the world of homewares. The dating platform joined forces with Homesick Candles to take a humorous jab at Valentine's Day culture. The candle, named “Single, Not Sorry,” honors Singles’ Awareness Day, the anti-commercialism antidote to Valentine’s Day that falls on February 15.

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