Dating Services

Dating app Romeo started a new forum for its users to be able to offer support to Ukrainian refugees, and thousands of members were quick to respond.

The gay dating app is based in Germany and has been popular for years, mainly in Eastern Europe. One of its high-profile features is “groups” or chat forums where users can congregate and discuss topics of interest. This past week, when Russia invaded Ukraine, the app decided to harness the traffic in these forums to call on users for help. Developers launched a group called “Shelter for Ukraine” so that users could offer assistance those fleeing the war.

The app was quickly overwhelmed with users wanting to help, with 8,000 members joining the chat after being active for only four days.

Nevermet, a new dating app that operates exclusively in the metaverse, aims to help people cultivate virtual relationships instead of encouraging them to meet IRL.

Nevermet was designed specifically for VR users who are looking for a virtual dating experience. Users can create a profile with traditional dating app preferences like age and gender filters, but the big difference is no physical address is necessary because the app isn’t location-based. Instead, users add a virtual location like Rec Room, Horizon Worlds, or VRChat where they can be found. 

When the profile is complete, users can swipe through potential matches, but instead of real-life photos, they see only a VR avatar of their matches. According to Virtual Reality Times, the app is monitored to ensure people aren’t posting real photos.

Dating app Tinder said that it would be ending the controversial aged-based pricing structure for its premium service Tinder Plus by the end of the second quarter.

The news follows a recent UK study that found users were paying wildly different prices to access Tinder’s premium service, typically based on age, which raised questions about discriminatory pricing.

According to Buzzfeed, the Mozilla Foundation and Consumers International took up where the UK consumer watchdog Which? and Australian consumer advocacy organization Choice left off when they first pointed out the issue of price discrepancies on the app. The researchers at Mozilla and CI didn’t find statistically different prices based on race, gender or sexual orientation, but did find it among different age groups.

A young dater joined dating app Hinge and was swindled out of $390,000 in a fraud scheme involving cryptocurrency.

According to USA Today, 24 year-old Nicole Hutchinson of Tennessee signed up for the popular dating app looking to meet someone in California, where she had planned to move. She had almost $300,000 from the sale of her late mother’s house and was looking to build a life somewhere new.

She matched with a man named “Hao” according to reports, and after he told her he was born in the same town as where she was adopted, she felt a connection and continued texting him over WhatsApp. He told her he was knowledgeable about the cryptocurrency market and wanted to “teach her” how to invest.

Online dating might be heading towards a sea change as VC firms invested about $31 million in 43 rounds of funding towards new dating apps in 2021. 

According to website Crunchbase which studies technology trends, the majority of companies raised angel, pre-seed and seed rounds, which means venture capitalist firms were interested in early-stage developments. (There were only three who received Series-A funding.)

Crunchbase also noted that every ten years there seems to be a shift in consumer preferences when it comes to dating app technology, and it usually follows the larger social app trends. Ten years ago, Instagram was the hot new app and dating apps like Tinder gamified their platforms to put photos front and center, where users could just look and swipe. 

Image: Tinder

Dating app Tinder is rolling out another interactive feature for its Explore section. According to the company’s blog post, Fast Chat: Blind Date will allow users to chat without being able to see each other’s photos, so they focus on personality instead of image. 

When users opt in to the Blind Date feature, they are asked to complete a series of questions, and are paired with others based on similar responses. The questions are meant to spark conversation in an ice-breaker style, like “I put ketchup on___.” The two daters then start a timed chat in which they receive the responses as prompts, so they can have a little fun with awkward first conversations. 

When the chat time ends, they can like the other person’s profile and if they both match they can see each other’s photos and continue talking or messaging, according to the company's blog.