Dating Services

Dating app Hinge has just released a new feature called Date From Home, which allows users to let their matches know they are ready for a virtual date.

Hinge’s feature is different from the new in-app video chat option Plenty of Fish is offering, though they are both owned by the same parent company Match Group. Namely, Hinge users can’t video chat over the app (at least at this point), and there isn’t a “community” of livestreams to sort through, or virtual gifts to give and earn as there are on POF.

Instead, as Thrillist described, it’s pretty discreet. There’s a menu at the bottom of the message feed with your match. You can choose whether or not you’re ready to go on a virtual date, but there’s no push notification sent to your match right away if you say yes. Instead, Hinge waits until your match says they want to go on a virtual date with you, too, at which point it activates. In other words, he will never know you wanted to virtual date him unless he says he wants to date you too. Then you are both notified and can schedule your own Zoom or Facetime session.

Dating app OkZoomer began as a joke, but has unexpectedly taken off among college students across the U.S.

The coronavirus has forced people to find creative ways to connect, and college students have risen to the challenge. Ileana Valdez and Patrycja Gorska, two Yale Juniors, noticed the Ivy League Meme Consortium was growing fast with almost 100,000 members who were posting memes about their new social lives over Zoom. They thought they could do something similar with virtual dating. 

According to The Dallas Observer, they created a Google Form to match people going on blind Zoom dates as a joke, but then they began seeing hundreds, then thousands, sign up. In just two days, almost 2,400 students from 170 colleges across the country had signed up. Gorska and Valdez recruited more students to help, with a total of six people staffing their project, including Valdez’s brother who created an algorithm to help with matches. Now just weeks later, they have over 12,000 sign-ups.

As a growing number of people began social distancing, they are turning to dating apps for connection – and specifically, logging on to Tinder.

Tinder reported that it received over 3 billion swipes in one day – Sunday March 28th – the highest number ever recorded in the app’s eight-year history.

The company also noted in a press release that daily conversations have increased about 20% across the globe, and the average length of conversations is 25% longer. In the US, conversations have been up an average of 19% and the average length of a conversation is 8% longer.

Dating app Plenty of Fish partnered with The Meet Group to launch a new livestream video feature as more people around the world turn to dating apps for connection. But POF has a rocky history with video chat features, and had come under fire as recently as last year because scammers were creating fake invitations and taking advantage of users trying to access the feature. 

The company hopes that the newest version backed by The Meet Group, which provides livestream technology to apps, will give users a more positive and secure experience. The Meet Group also has a few dating apps of its own – Meet Me, Skout, LOVOO, Tagged and Growlr which use video features. In fact, one of the highlights of the new POF feature is that users can earn diamonds from other users in response to a livestream, which is also a part of Meet Me’s platform. 

Image: Tinder

In the midst of an unprecedented global pandemic that is forcing people to isolate in their homes, Tinder is waiving fees for its premium Passport feature. 

Passport provides a way for people to connect with those outside of their current locations. Previously, it was available through Tinder’s Gold and Premium paid services. With this move, Tinder users can connect for free with friends from their hometowns, or with relatives across country or those living in other parts of the world. 

This offer will be available through April 30th and extend to users all over the world. Tinder hopes that it will encourage its members to virtually connect beyond dating, according to Tech Crunch.

Virtual Dating Increases in Popularity

Popular dating apps Tinder and Bumble have not seen a drop-off of users since the coronavirus was declared a global pandemic and people began isolating at home; in fact, user activity has spiked over the past few weeks.

Roughly 25 percent of Americans have been ordered to stay home and avoid gathering with others according to a report by CNBC. But dating app users aren’t letting this deter them – instead, they are opting for virtual dates as they work from home and isolate from others.

A report from Mother Jones said that from March 12-22, Bumble saw a 21% increase in messaging among Seattle users, one of the first cities affected by the growth and spread of the virus. Two other hot spots, New York and San Francisco, saw a 23% and 26% surge in messaging, respectively. A total of 87 million people use the app worldwide.