Report: Online Dating Is Causing Political Polarization

Studies
  • Tuesday, February 04 2014 @ 07:03 am
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Online daters routinely choose matches based on criteria that are highly correlated with political preferences.

That sounds like a good thing, right? It seems only natural that we would gravitate to partners who share our political beliefs, and it stands to reason that relationships made up of partners with the same political leanings are more likely to last.

But social scientists fear that, where politics are concerned, our online dating habits are ultimately making us less tolerant citizens. A report in the journal Political Behavior suggests the increasing use of online dating and social media sites is preventing people from meeting potential partners who don't share their political preference, because it's easy to filter out potential partners with differing viewpoints. Once you move past the idea of improved compatibility, what you're left with is more couples that lean toward political extremism.

It doesn't stop there. Not only are such couples more likely to shift to the ideological extremes because they lack access to contradictory opinions, they are also more likely to have children who hold the same ideologically extreme positions. And what do you get when you put it all together? A more polarized America, where fewer and fewer people are able to understand how others could possibly think differently from themselves.

Now that's a scary thought. And possibly the plot to the next best-seller dystopian novel.

The importance of mixed political partnering cannot be understated. When political views in a relationship are mixed, the individuals involved tend to be moderated by their partners and less fixed in their ideas. One might even change their party identification in order to match the other's preferences, or because conversations with their partner have genuinely changed their beliefs. But even if no such change occurs, people tend to be far more tolerant of opposing views when they are exposed to divergent opinions from people they hold dear.

We all want to live in a world of more tolerance, don't we?

The report also notes that the demographic makeup of the people who are most likely to meet their partners online are upper income college graduates - a.k.a. the exact same people who are most likely to vote, contact their congressmen, and be members of the interest groups that influence Washington lawmaking.

What consequences will it mean for democracy, if online dating causes our political process to become even more divisive than it already is? And how can "opposites attract," if they're never given the chance to?

To Catch A Cheater: A Journey Through Online Infidelity

Cheating
  • Monday, February 03 2014 @ 06:55 am
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  • Views: 1,495

So just how easy is cheating online for men compared to women? To what abysmal lows will people stoop to steal another person's partner? And how can you uncover a cheater without tumbling down the rabbit hole of morbid, life-consuming paranoia?

Those are the questions asked on Recovery.org, where a brave sole posed as 40 different people on OkCupid to find out how the Internet affects infidelity. Each fictitious dater was married or 'seeing someone,' and their mission was clear: they wanted to cheat. Real photos were used, and the fake profiles were spread across the 5 US cities dubbed the "most unfaithful" by Ashley Madison.

The profiles were divided into four categories: The Brazen Cheats, The Married Maybes, The Recently Taken, The Sincerely Singles. Each category had distinctive characteristics:

Big Changes Are Ahead For Match.com

Match
  • Sunday, February 02 2014 @ 02:22 pm
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Big changes are in store for Match in 2014, and by "big" I really mean big. IAC/InterActiveCorp, the Internet holding company controlled by billionaire Barry Diller, plans to turn its Match dating services into a separate business with its own chairman. The newly created group - which also includes Tutor.com, DailyBurn and IAC's investment in Skyllzone - could be setting the stage for a potential spinoff.

A whole lot of internal rearrangement will follow the creation of the new business, called Match Group. Greg Blatt, IAC's chief executive officer, will become chairman. Blatt will continue to report directly to Barry Diller, the Chairman and Senior Executive of the Company. Sam Yagan, the CEO of Match, will become CEO of the Group, where he will focus on growing the dating businesses, implementing best practices, and expanding the Match Group portfolio. Blatt will step down as CEO of IAC and will not be replaced. Instead, Joey Levin, CEO of Search & Applications, and Kerry Trainor, CEO of Vimeo, will report directly to Diller.

Diller explained the move in a statement released just before Christmas. "Over the last three years our areas of focus have crystallized, our management teams have developed, our reporting lines have consolidated, and Greg and I agree that a less centralized operating structure, pushing talent and decision-making closer to the businesses, is now the best way to achieve our growth objectives," he said.

"IAC has evolved into three principal areas of focus," he continued, "and we're now organizing that way. First the Match Group, with early and later stage businesses, collectively represents a significant portion of IAC's value. Our ambitions for growth here are great, and with Greg continuing to work alongside Sam Yagan and the talented management teams these businesses have in place, I have utterly no worry that our goals will be realized."

Investors seem to be equally confident. IAC stock vaulted to a six-year high of 70.44 in afternoon trading directly after the announcement, then closed the day up 14% at 68.49. Shares have rebounded 29% since October 30, when IAC's stock sank more than 8% following a disappointing third-quarter sales report and an analyst downgrade.

Things look bright for the spinoff. "They are effectively aligning the best management resources in the best way possible," John Blackledge, a New York-based analyst at Cowen Group Inc., told Bloomberg. "All those businesses that they have spun off before have been pretty significant," added San Francisco-based analyst Kerry Rice.

To find out more about this dating service you can read our review of Match.com.

Would You Announce Your Single Status With A Bracelet?

Single
  • Saturday, February 01 2014 @ 09:20 am
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I've seen a lot of unusual things in my years spent exploring the on- and offline dating industries, but this strikes me as one of the odder ones.

It's called the MY Single Band, and it's a bracelet that advertises your singlehood. Essentially, it's the single person's equivalent of a wedding ring - a piece of jewelry that identifies your relationship status and encourages or discourages approaches from others. Except the brightly colored MY Single Bands won't set you back nearly as much as a diamond.

"What if you could identify everyone who is single?" asks MY Single World. "The more we thought about the idea of identifying single people, the more we realized the extent to which we take a passive approach to meeting others." Online dating is helping singles take a more proactive approach to their love lives, but offline dating lacks tools that facilitate connection and discourage passivity. "Through increased connectivity, MY Single Band gives fate, future and destiny a helping hand," the site continues.

If that doesn't already sound like an over-the-top mission, just listen to what the site's creators, Rob Young and Rina Mardahl, have to say. The pair claim that the silicone wristbands are the "future of dating" and that, if they catch on, MY Single Bands are poised to put online dating out of business. Sounds like a tall order, if you ask me. One that isn't likely to come through any time soon.

In theory, by wearing the Livestrong-esque MY Single Band, you announce your status to the world in hopes that someone will spot the bracelet and start a conversation. It's a nice thought, but does it stand any chance of working in reality?

Plenty of engaged (or married, for that matter) women can attest that sporting a ring on their fingers doesn't do much to deter men from approaching them. What are the odds that a brightly colored bracelet will do the opposite?

Then there's the simple problem of recognition. Unless a whole bunch of singles suddenly become aware of MY Single Bands and their significance, they won't be useful for anything more than accessorizing. And with so many similar rubber wristbands on the market, MY Single Bands could easily be mistaken for a bucketload of other things.

There's also the stigma situation. Online dating lugged around a sense of shame for years, one that announcing your availability via a bracelet could easily adopt. The site's owners are convinced their bracelets would shed those concerns quickly, but I have my doubts. I'm all for adding a little color to my wardrobe, but I don't think I'll be using it to find dates any time soon.

Self-Fulfilling Prophecy?

Dating
  • Friday, January 31 2014 @ 06:49 am
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Almost everyone who’s met someone through an online dating site has some version of this story:

“I was on a first date with someone new, and we hadn’t spotted each other yet. I saw them before they saw me. When they finally realized who I was, I saw their face fall, plain as day. Apparently I wasn’t as attractive as they’d hoped, even though I felt I’d been honest with my profile pics. Anyway, the rest of the date was ruined. I was terribly self-conscious, and I felt like my personality was being silently judged - would I be ‘good enough’ to overcome my physical deficit - so of course that only made me feel worse. What a waste of time.”

Yes, it’s a tale we’ve heard or experienced before. But what’s interesting is that almost everyone also has some version of this tale:

“I was meeting someone for the first time - it’s always hard to recognize someone in person, even when you’ve seen a picture - and they found me first. Right from the moment they said hello, it felt like something was off, so I don’t know what I could have done to prompt such a cool reception. It was so strange - online they were so bright, lively and engaging. In person they were cold, dull and distant. I did my best to carry on but it cast a chill over the whole date. They looked more or less like their picture, but the personality was completely different from the profile.”

These two stories could very well be two sides of the same date. In short, we place far too much emphasis on the first moment we lay eyes on each other - for better or for worse. We’ve clearly liked the profile of our date well enough to want to meet, but we’re still meeting for the first time on that first date; are we really expecting our date will fall for us at first sight? How many people have you instantly loved?

Rather than reading too much into the first flicker of an expression, we need to consider the date as a whole - especially once you’ve gotten into good conversation. But we’ll never make it that far if we’re obsessed with what our date is thinking; in fact, if we’re too wrapped up in that we’re probably not even listening to the conversation.

The fastest way to doom a first date is to decide it’s already doomed. Sure, everyone has dates that get off on the wrong foot, and everyone has dates where there’s just no mutual chemistry. The question is, are you naturally incompatible with your date, or did you create a self-fulfilling prophecy based on nothing more than a facial twitch?

How A Russian Is Taking Over The (Online Dating) World

Badoo
  • Thursday, January 30 2014 @ 07:03 am
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This is a truly international take on online dating.

A Russian man, Andrey Andreev, who established the London-based online dating service Badoo, has found his site winning over users in France, Spain, and Italy. "The seven-year-old company says it has signed up some 200 million people worldwide, 25 million of them active users," reports Bloomberg, "making it the biggest dating service, according to ComScore."

Andreev's ambition is to make Badoo "a social network for meeting new people," rather than a service for connecting users with people they already know. So far, his ambition has paid off: Badoo has been profitable since 2009, with last year's sales expanding about a third to $200 million. The company now has its headquarters in a loft in London's trendy SoHo district, has hired Goldman Sachs Group Inc. as an advisor, and may have an IPO in its future.

The challenge Andreev now faces is to keep US rivals like Tinder and OkCupid at bay, while expanding Badoo beyond its current strongholds in southern Europe and Latin America.

The key to doing so might be Badoo's business model. Unlike services like Match.com, Badoo doesn't charge a monthly fee. Instead, users are invited to pay 1 euro to highlight their profile on the site and increase their chances of being noticed. Because the advantage only lasts for a minute or two - until other people pay to raise their profiles as well - Badoo says that some dedicated users have paid for as many as 20 boosts per day.

Competitors' responses to Badoo's success have been mixed. Jessica Delpirou, director of Meetic France, told Bloomberg that Badoo is no threat to her service, saying that users prefer her more traditional dating site (a sister to Match.com in the US) despite its higher price, because it creates better matches. "People seeking serious relations need confidentiality and tend to pay for a subscription," Delpirou said.

OkCupid founder Sam Yagan told Bloomberg that he, too, believes his service is superior to Badoo and is rated higher by users. Officials from other competitors, like Tinder, did not return Bloomberg's requests for comment.

Right now, Badoo far outstrips Jiayuan, the largest dating service in China, which registered 19 million active users as of September 2013, according to ComScore. Badoo's userbase is also larger than Meetic's 16 million, Match.com's 8 million, and OkCupid's 2 million. And that's all before further expansion into Asia, Britain, and America, which Andreev is currently eyeing. If things continue on the same path, these other dating sites might soon be changing their tunes.

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