Match Group

If you’ve been vaccinated, you might want to include it in your online profile. Several online dating apps have now reported seeing increased interest around the topic of vaccines.

According to a report from Vice in early March, a Tinder spokesperson told Motherboard that they’d seen a 238 percent increase in vaccine mentions in user bios in January, and noticed the interest surrounding the subject as early as November. Bumble also reported an increase in the number of people using the words “vaccine” or “vaccinated” in their profiles dating back to December. In the same time period, the number of profiles on Scruff with the word “vaccinated” added has doubled.

Dating app OkCupid has predicted that August 1st will be the most popular day to schedule a date in 2021, thanks to the rollout of the vaccines for COVID-19 in the U.K.

According to Mashable, U.K. Prime Minister Boris Johnson pledged that all adults will be vaccinated by July 31st, and in response, OkCupid projected that there will be a huge spike in people getting together the next day. Singles have felt especially isolated this past year, with virtual dating becoming the preferred option over meeting someone in person. But the rollout of the vaccine seems to be changing attitudes and comfort levels among the dating app’s users.

This projection is assuming that the vaccine rollout goes smoothly and there will be enough doses in the country, which might not be the case, Mashable warned. To date, almost 18 million people had received their first dose of vaccine and about 620,000 had received their second. These numbers met the government’s target for mid-February, with 15 million people now vaccinated in the U.K.

Utah House Committee

The Judiciary Committee in the Utah House of Representatives just passed a bill that would allow people to search the legal records of anyone they meet online, providing new safety measures for online daters.

The bill would allow Utah residents to have easier access to a service called Xchange, which provides information from Utah’s public court system, according to The Daily Universe, the paper published by Brigham Young University. Right now, broad access is limited, but if the bill is passed, residents can opt to pay a monthly fee to use it and get relevant history and information on potential dates.

Match Group is expanding its portfolio with the acquisition of Hyperconnect, a popular South Korean social media company. Match Group purchased the company for $1.7 billion in stock and cash, according to an announcement made by the companies.

Match Group CFO Gary Swindler said in an interview with CNBC that the move to acquire Hyperconnect positions Match Group for further growth, as social discovery apps are a new way for people to connect beyond dating apps. Virtual connections have been in increasing demand since the start of the pandemic, with people isolated in their homes and feeling disconnected. Social discovery apps have been hugely popular and are expected to grow at a faster rate than dating apps, particularly in Asian markets, according to Swindler. 

Dating app Snack is marketing itself to a new generation of daters and is building excitement with $3.5 million in funding, according to Tech Crunch.

The app is modeled after TikTok and Instagram, placing short form video as the centerpiece rather than profile pictures. Instead of swiping, each user has a feed they can scroll through to see what other users have posted. When you like a video, you are able to comment, and if two users like each other’s videos, then DMs open up for them to message over the app.

Match Group shared its fourth quarter earnings this week, offering investors some cautious optimism on what to expect in 2021. 

Last year the company saw record highs in new users and activity, but faced with economic recessions and a global pandemic, revenue growth remained uncertain. The company delivered slightly better than expected results for the last quarter of 2020, with revenue of $651.4 million for the quarter, up from $547.2 million. Analysts had been projecting $649 million according to Market Watch. Match Group also reported net income of $140.6 million, up from $94.7 million this time last year.