The Meet Group Announces Acquisition Of Gay Social Networking App Growlr
- Monday, March 25 2019 @ 09:09 am
- Contributed by: ElyseRomano
- Views: 1,066

The Meet Group has acquired Growlr, a free dating platform for the gay bear community. Growlr joins MeetMe, Lovoo, Skout and Tagged in The Meet Group’s portfolio of mobile social entertainment apps, a move that marks the parent company’s first foray into the LGBTQ market.
The Meet Group acquired Growlr for $11.8 million using a combination of $4.8 million in cash and $7 million from its existing line of credit. The company pledged an additional $2 million to be paid in annual $1 million installments over the next years if certain revenue metrics are achieved. Geoff Cook, Chief Executive Officer of The Meet Group who co-founded the company as MyYearbook.com in 2005, called the deal “a meaningful step into the large same-sex dating market.”




