Time - The Web VS Mobile Apps
- Monday, July 25 2011 @ 11:38 am
- Contributed by: Editor
- Views: 3,522
For the first time this year shipments of tablets and smartphones exceeded those of desktops and laptops. According to the Flurry blog, 2011 is also the year that the daily time a user spends on mobile applications exceeded that of normal internet browsing (both on the desktop and smartphone). They came to this conclusion while compiling internet usage data from Alexa and comScore, and comparing it with their own data that they track for mobile application usage.
In June, 2010 the average user spent 64 minutes a day on the web and 43 minutes a day using mobile applications. By December of that year web use jumped to 70 minutes and mobile application use went up 23 minutes to 66. By June, 2011 web use has risen to 74 minutes a day but, mobile app use surpassed that and has reached 81 minutes a day. According to Flurry, this means that the average user now spends daily 9 percent more of their time using mobile apps than browsing the web.
I was initially surprised by these numbers but after thinking about it they do makes sense as mobile applications have come a long way in only 3 short years of popularity. When looking at these numbers from Flurry it looks like that more people now use mobile applications than browse the web. That is not the case, many more people still use the internet than mobile apps, it's just that those who have both tend to use their mobile applications more. Still, these numbers are interesting and it shows that dating sites need to take into consideration not only allowing their members to access their service by the web but by mobile applications as well.
For dating sites who offer a dating mobile application please read our Match.com review and our eHarmony Review.

