Types (Niche)

The Secrets Of Speed Dating

Speed Dating
  • Thursday, February 27 2014 @ 06:55 am
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You know how speed dating works. An equal number of men and women attend an event. Each person spends a set period of time chatting to a prospective date, before half the guests rotate and everyone is introduced to a new potential partner. At the end of the night, each person indicates who they are interested in seeing again, and if there's a match, the organizers arrange an exchange of details.

But there's plenty you probably don't know about speed dating. Like the story of its origin: did you know that speed dating was invented by a Rabbi? Rabbi Yaacov Deyo, a Los Angeles resident and director Aish HaTorah (a Jewish Orthodox organization with a network of branches around the world), originally founded speed dating as a way to help Jewish singles meet and marry. In fact, SpeedDating, written as a single word, is a registered trademark of Aish HaTorah.

The first speed dating event took place at Peet's Café in Beverly Hills in late 1998, but it didn't take long for the idea to spread beyond Southern California. Within a year or so, the speed dating idea had gone viral and imitations had popped up around the country. It was a revolutionary way for busy singles to meet each other without the stigma associated with other kinds of dating agencies.

Although online dating is on the forefront of everyone's minds these days, it doesn't mean speed dating isn't worth a try. Science has a few interesting facts to keep in mind if you're looking to take the leap into speed dating:

  1. First impressions really do count, and they happen fast. More than one study has concluded that most people make their choices within the first 30 seconds of meeting someone new.
  2. Deeper issues, like religion, previous marriages, and smoking habits, were found to play a much smaller role than expected.
  3. If you're looking to woo someone quickly, talk about your adventures abroad. Studies have found that dialogue concerning travel results in more matches than dialogue about films.
  4. Don' judge a book by its cover, if you can help it. As is the case with online dating, what people say they want in an ideal mate when asked about it frequently does not match up with their subconscious preferences in practice.
  5. Meeting in person has one serious leg-up on meeting online: your sense of smell. Scientific research has found that olfaction plays a major role in attraction, and that people wearing pheromones receive more matches. Try getting that through a computer screen.
  6. Studies of speed dating events have generally shown more selectivity among women than among men, but more recent studies suggest that selectivity is based on which gender is seated and which is rotating. It may be that whoever is seated is more selective, regardless of sex.

Slate Asks: Why Don’t Single Sitcom Characters Date Online?

Mobile
  • Sunday, February 23 2014 @ 03:29 pm
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It's a question I hadn't given much thought to (and I'm guessing I'm not the only one) until Slate posted it: Why don't single sitcom characters date online? Everyone and their mother (quite literally) is doing it in real life, so why haven't televisions shows jumped on the bandwagon?

Earlier this month, The Mindy Project used mobile dating as a marketing device. Tinder users swiping through profiles could come across two fictional characters from the show, which would then direct to videos promoting the sitcom if they made a match. It's was a clever marketing gimmick, and relatively unobtrusive for a generation of people who have grown accustomed to seeing ads everywhere. But it begs the question: why is Mindy on Tinder, but Tinder isn't on The Mindy Project?

"In two seasons of casual dating," writes Amanda Hess for Slate, "Mindy's been set up on a blind date; she's met suitors on the subway, in her office building, in the hospital, and on the street; and she once even unwittingly employed the services of a male escort. But she's yet to locate a date through her phone." New Girl, How I Met Your Mother, and Parks and Recreation have all featured online dating, but only as a one-off, single episode gimmick.

What gives? In real life, we'd be looking for love online or on our phones at least once an episode, not once in an entire series. Could it somehow be that we're doing away with the online dating stigma everywhere but on television? Are sitcoms just totally out of touch with modern dating?

Slate says there's another way of looking at it: "Sitcoms and dating sites are both built to organize our messy romantic lives by corralling our desires into neat narratives. Sitcoms offer an unrealistic version of modern singledom, but so do online dating services." Sitcom characters have a team of writers controlling the narrative structure of their dating lives, while those of us who live nonfictional lives require technology companies to provide a script for us.

Expect to see more online dating on your screen soon, however. Bravo plans to launch a show called "Online Dating Rituals of the American Male" in spring. The series will follow a cast of men in their search for love (or whatever else they're looking for) online. The hope is that it will provide an insider's perspective on the male psyche and dating in the digital age.

Being on Bravo, it's bound to be a sensationalized, over the top, drama fest of a show, but maybe it's still a step in the right direction.

How Mobile Solved The Online Dating Problem – Especially For Women

Mobile
  • Friday, February 21 2014 @ 06:57 am
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  • Views: 1,084

Much has been said about online dating's transition from stigmatized service used only in the shadows to full-blown pop culture trend. The term "meteoric" has never been more appropriate. Online dating's rise to total world domination has been unprecedented...and we might have mobile to thank for that.

With the equally meteoric rise of mobile dating, online dating has become a social activity - one that people are happy to discuss in public in a way they've never been before. Tinder turned public perception of online dating on its head, especially for the young people who primarily make up its userbase.

It's not unusual to see friends using the app together, sharing images and messages amongst the group, or sending each other screenshots of especially notable Tinder chats. It's what people talk about on the bus, what they use to pass the time while waiting in long lines, and what they turn to when they're feeling awkward at a party. The online service is rapidly becoming integrated into our offline lives, and no one is embarrassed about it.

Though all online daters have benefited from the attitude adjustment that came along with Tinder, one group may be discovering some very important bonus benefits: women. Traditional thinkers say that women only want relationships - they're not interested in casual dating and would never judge someone on appearances alone. Yet 45% of Tinder users are women, and they seem perfectly comfortable with the app's low-commitment approach to relationships and reliance on physical appearance.

Tinder's non-profile profile offers up very little information (all culled from Facebook) about users, meaning it disproves a second common stereotype: that, unlike superficial men, women require detailed information about men before deciding if they're interested. The stripped down profile also prevents users from feeling exposed in an uncomfortable way they might on an online dating site. If you haven't spent hours on a meticulously crafted profile that digs into the heart of the "real you," rejection hardly feels like rejection.

There's also the message problem. Female users on online dating sites are famously bombarded with messages from admirers, an overwhelming experience that turns many off from online dating as a whole. But Tinder users can only receive messages from people they've indicated an interest in, and the app doesn't allow users to send photos (meaning unsolicited scandalous pics are kept at bay). It's a perfect solution.

And then there's the final plus of Tinder: it's fun. It manages to be silly, exciting, intriguing, and socially acceptable at the same time. Online dating has yet to crack that code.

Olympic Athletes using Tinder to Hook Up

Hookups
  • Wednesday, February 19 2014 @ 05:16 pm
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The winter Olympics in Sochi this year may get a little cold - but not for the athletes. According to various reports, they are looking for a little love and warmth using mobile dating app Tinder.

The dating app has become a popular activity to try during down time in Olympic Village where the athletes congregate. The app is location-based so you can find other singles in the hotels next to yours - no matter what country they represent.

The app works easily and has taken off in the U.S. All that is required is a Facebook account, which populates your Tinder profile with photos, age, and location details. Other Tinder users can scroll through photos - swiping right for yes and left for no. When two people match (that is, they both swipe right), they are put in touch with each other and can message quickly.

According to Today.com, the three American skiers who swept the medals in slopestyle last Thursday, Joss Christensen, Gus Kenworthy and Nick Goepper, all admitted to being on Tinder. But does all this activity take away from their concentration on the games?

Kenworthy notes: "For me it's definitely more the game aspect that's fun,'' he said. "Who you think's hot, see if they do, too. I'm not sure how much further it goes than that for me."

Tinder founder Sean Rad told the Wall Street Journal that they noticed a 400% day-on-day increase in new users since the start of the Olympics. Apparently the athletes are starting a trend among young daters who might not have used the app previously.

Tinder however is primarily used by Americans in the Olympic Village, so there's not much hope of hooking up with someone from another team. Christensen admits it's "a little weird" to see his fellow teammates on Tinder. Goepper however keeps his options open and swipes right more often than not, so he's had some success during the games. "I've gotten quite a few notifications that say: 'this person wants to kiss you'," he tells Today.com.

And what about members of the media who are in Sochi and on Tinder? According to some athletes, they don't want to engage with any media employees over Tinder, and prefer to stick with the other athletes. But that doesn't mean that young media employees are doing the same - they prefer to meet athletes, American or otherwise.

The Olympics have a history of hook-ups between athletes that go on behind the scenes, so it's no wonder that Tinder plays into the lore so well. So the question is - what will be the dating app of choice for the summer 2016 games?

How Smartphones Have Changed The Way We Date

Mobile
  • Monday, February 17 2014 @ 12:14 pm
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Our smartphones have changed the way we do...well, pretty much everything...and dating is no exception. Some people remain dating purists, committed to only communicating via phone call, abiding by the 3-day rule, and never, ever using an app to meet someone. Others have fully embraced the new technological era, and are probably swiping their way through matches on Tinder as we speak.

I have no doubt that both sides have valid points, but frankly I prefer to consult someone (or in this case, something) a little less biased: research. A new study examining mobile's impact on dating and relationships has shed a teeny bit of light on how our smartphones affect our love lives. Here's what the study found:

  • To call or not to call? That is the question. When asked, women tend to say they prefer men to call before meeting face-to-face, while men say they feel a call is too forward. The data, however, tells a slightly different story. Around 1/3 of both sexes agree that it's less intimidating to ask someone out via text, although 68% of singles say they still want to chat on the phone or in person to schedule dates. We modern techies typically type, but seeing as confidence is widely considered to be the most attractive trait in a partner, maybe the text is doing us a disservice. Perhaps we should opt for the proactive approach and pick up the phone.
  • Stop with the 3-day rule already. If things didn't go well on your date, put everyone out of their misery and end things sooner rather than later. Just do it like the nice, responsible adult you are, please - don't be one of the 50% of singles who said they would consider breaking up with someone they were casually dating with just a few swipes on screen, or the 24% who said they would end an exclusive relationship via text. On the other hand, if things went well, make your feelings clear in low-pressure way. A simple thank you text sent within 24 hours of a good first date keeps you on your date's radar and opens the door for further flirty conversation.
  • Your smartphone speaks louder than words. The iPhone vs. Android battle is fierce, and it turns out which side you fall on reveals insights into your personality and behaviors. Android users are apparently the politer daters - more likely to pick you up at home, pay for the first date, and send a post-date text. They're also more trusting of their partners - nearly 50% said they would allow someone they're dating to look through their phones!

So are smartphones good or bad news for our love lives? It's hard to tell. But what we do know is that they aren't going anywhere any time soon, so we're far better off learning to love them as another tool in our dating arsenals.

New Dating app Twine Canvas Launches in Time for Valentine’s Day

Mobile
  • Thursday, February 13 2014 @ 07:49 am
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  • Views: 2,750

Tired of the selfies you see populating dating apps like Tinder? Would you like to know a little more about the person before you start messaging? The folks behind Twine Canvas think you do.

The free new app allows you to create a visual "canvas" of pictures that show your interests and hobbies, rather than revealing photos of yourself to attract someone's attention. The idea behind this is simple: it allows people to begin to engage on a deeper level than just a superficial selfie or headshot - marketers are labeling it as the "anti meat-market app."

Twine Canvas is a brand new app, separate from the original Twine, also created by developer Sourcebits. After studying user feedback, the company decided to create a new app altogether rather than just revamping the old app.

Getting started with Twine Canvas is pretty simple. You download the app to your iPhone or iPad (no Android version yet), and login with your Facebook account. You can create your own "personality canvas" to add to the gallery, which expresses what you like to do or what your hobbies are. It's basically a type of virtual vision board, with a mosaic of user-generated pictures - from a cup of coffee (coffee lover) to a sailboat that shows you love to be on the water. You can also describe yourself in a few short words, shown underneath the canvas.

Then you can start searching through a gallery of other user's canvases to "like" them (swipe down for canvases of people you want to meet). You can adjust your filters to sort by age, gender, and location. If you both like each other's canvas, your profile photos are revealed and then you can start messaging.

"Twine Canvas adds creativity and personality to flirting by giving men and women a unique way to express themselves. When someone creates their canvas of likes, hobbies and experiences, it's far more insightful than a shallow selfie or an impersonal stat," said Rohit Singal, founder and CEO of Sourcebits.

The developers also claim that the app was inspired by the visual self expression of other platforms like Instagram, Pinterest, Whisper and Tumblr. They wanted to allow people a certain level of creativity and visual expression when it comes to mobile dating.

While daters might get frustrated with not being able to see what potential dates look like until they are mutually matched, it's an interesting idea to engage people visually as with Instagram. Now I'll be waiting for the Android version.

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