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A new study by dating app Hinge found that since coronavirus lockdowns began, people are dating more and ghosting less often than before.

The company surveyed users about their dating habits since they have been sheltering at home in the wake of the coronavirus spread, and found that 27% reported ghosting less often than they did before the pandemic. In contrast, a 63% majority of those surveyed admitted to ghosting people before the pandemic.

Tinder’s popular original interactive series Swipe night will debut In India this month, almost a year after its initial U.S. debut.

India’s Tinder subscribers were supposed to see Swipe Night earlier this year in the spring, but the coronavirus pandemic delayed the premiere until now according to Gadgets 360. The premise of the series centers around the apocalypse, and Tinder didn’t think it was the right time for the subject. India is still dealing with 90,000 new cases of the virus each day, more than any other nation, and is one of the hot zones for virus spread, along with the U.S.

OkCupid Study on Politics and Dating

Image: OkCupid

If you’re looking to improve your dating options, you might want to register to vote, at least if you’re an OkCupid user. 

The famously provocative dating app conducted a study among its users and found that they tend to be more politically engaged, and therefore want their dates to be too, especially during an important election year in the U.S. A whopping seventy-six percent surveyed said that how their dates lean politically is important. OkCupid users consider voting a very important practice – and over 500,000 of its users said they wouldn’t consider dating someone who didn’t vote. 

Ninety-one percent of women and 89% of men surveyed said they are registered to vote. In fact, the study found that registered voters on OkCupid are 85% more likely to get a message than non-registered voters, which is one of the reasons OkCupid now offers a voting badge feature to attach to your profile for easy identification. Registered voters are also 63% more likely to get a match.

OkCupid Voter 2020 Badge

Image: OkCupid

Several popular dating apps including OkCupid, Tinder and Bumble are encouraging their users to vote through in-app promotions, according to The Hill.

As election season in the U.S. gets underway, many grassroots organizations are asking volunteers to make sure all eligible people, especially first-time voters, register to vote. Many non-profit groups are hoping to capture the attention of young people and get them excited about voting, and one of the strategies is to engage dating app users.

Campaign staffers working for Democratic candidates were warned this week that they could be targeted by bad actors through dating apps. According to CNN who broke the story, the staffers were told to “swipe carefully” because any personal information they share through profiles, photos, or even their messages could be hacked in order to get information on them or their campaigns.

"We're received reports that opposition groups may be trying to 'sting' or infiltrate Democratic campaigns or organizations through dating sites," the warning read.

BlueCity, parent company of China’s largest gay dating app Blued, has just announced its acquisition of popular Chinese lesbian dating app LESDO, marking the first-ever deal within the country’s LGBTQ market.

LESDO is an app created specifically for Lesbian users and one of the most popular lesbian social apps in China along with Rela. No financial information was disclosed about the deal. 

"We can see the scale of existing lesbian apps are not big enough to meet the demand of a sizable market," BlueCity's founder and chief executive Ma Baoli said in an interview with Reuters. He added that BlueCity could offer algorithm support, marketing, and financing to boost customer retention and visibility as well as increase new subscribers of the app.