Milestones

Bumble’s Growth Into a Billion-Dollar Business

  • Tuesday, December 12 2017 @ 10:10 am
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Whitney Wolfe Herd

Whitney Wolfe Herd, founder and CEO of female-friendly dating app Bumble, was just named to Forbes’ “30 Under 30” list, and is featured on its December 2017 cover. This is no small feat – her dating app has amassed a large following with 70% year-on-year growth, according to the article, and has 22 million registered users. In comparison Tinder has 46 million registered users and last year saw growth at 10%.

The company is also being eyed by Match Group, owner of dating app rival Tinder, and is said to be in talks for over a billion dollars as an asking price. Herd turned down the company’s original offer of $450 million, according to recent reports.

Match Investors Anticipate Company’s Plans Beyond Tinder

  • Thursday, November 02 2017 @ 09:23 am
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Match Group

Match Group LLC stock got a boost in early October, thanks to the success of Tinder Gold. The new premium app was among the top apps in the Apple Store, not just among dating apps, but alongside Netflix and Pandora. Match shares were up 3.6% Wednesday October 11, and the stock has jumped more than 50% since the start of the year.

But one question on investors’ minds is: what should we expect from Match Group’s other dating apps?

Match Group owns four of the five most popular dating sites, including Match, OkCupid, Plenty of Fish and Tinder, along with several niche dating sites. The problem for investors despite the good news is that these older sites have gotten less attention in Match Group’s overall valuation, because they aren’t generating the users or attention that Tinder does on an ongoing basis, despite their longevity in the online dating market.

Chemistry.com has been Completely Redesigned

  • Thursday, October 26 2017 @ 11:10 am
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It looks like on May 3rd 2017 Chemistry.com was completely redesigned and switched over to a new version of the service. This redesign not only affect the look of Chemistry but the features as well.

Chemistry which is part of the Match Group of online dating services was originally designed as a personality matchmaking service similar to eHarmony. With the original version of Chemistry you could not search through all members of the service using your own search parameters, you could only search through and communicate with the matches Chemistry assigns to you based on their matchmaking algorithm. The matchmaking algorithm used was very complex and designed in part by the relationship expert Dr. Helen Fisher.

Unfortunately Chemistry.com had seen it's popularity wan over the past few years which is why we assume they decided to do a complete service overhaul.

The new version of the online dating service Chemistry.com appears now to be run by People Media (which is owned by Match Group).

Tinder’s Desktop Version Has Finally Landed In North America

  • Saturday, October 21 2017 @ 09:48 am
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Some would argue that Tinder is the app that started it all. Though it wasn’t the first dating or social networking application to launch, it’s the one that rocketed mobile matchmaking into the public consciousness and made the swipe an iconic part of pop culture. News outlets called it “the next Facebook.”

In the years following its 2012 launch, Tinder has spread to 190 countries, grown to 1.6 billion swipes per day, inspired 1.5 billion dates per week, and racked up more than 20 billion total matches. Yet in all that time, despite all those impressive decimal places, there was one thing it never did: go online.

Tinder remained a mobile-only service until March 2017, when it made an announcement many had been waiting for. Tinder Online had arrived, allowing users to swipe from any browser, on any device, anywhere in the world - whether or not they had 4G or enough memory free on their smartphones.

Well, not quite anywhere.

Bumble to Launch Female-Friendly Career Matching App

  • Wednesday, September 20 2017 @ 09:50 am
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BumbleBizz

Popular dating app Bumble is a rising star among competitors to Tinder, mainly because of its female-friendly focus, giving women the power to initiate contact with matches. Now, Bumble is expanding beyond the dating scene with its new platform BumbleBizz, aiming to connect professionals looking for a new job, a business partner, or to hire new talent.

According to a feature in Fast Company, Bumble aims to give LinkedIn a run for their money, focusing once again on women in the workplace. Bumble itself is a female-only operation, with CEO Whitney Wolfe (a former co-founder of Tinder), at the helm. She has hired a team of women to help grow the company and launch BumbleBizz.

Notably, Wolfe is aiming to attract women. BumbleBizz works as its dating app counterpart does, where anyone can create profiles and swipe, but women initiate contact. While LinkedIn might be king of networking opportunities, Bumble aims to give it a run for its money by targeting a female demographic and giving them a leg-up.

Match Group Makes an Offer to Acquire Bumble

  • Thursday, September 07 2017 @ 09:46 am
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Online dating corporation Match Group was reported to have made an offer to purchase dating app Bumble for $450 million this summer, according to a report by website Tech Crunch.

Match Group is the parent company to a number of dating apps, including popular Bumble competitors Match, Plenty of Fish, OkCupid and Tinder. It seems Bumble hasn’t accepted the offer, which is understandable since some analysts value the company at almost a billion dollars.

Bumble has a rocky history with Match Group as well, which could play a part in any decision about an acquisition. Bumble’s founder and CEO Whitney Wolfe sued Tinder and IAC in 2014, (when Match Group was a part of IAC). Wolfe was one of the co-founders of Tinder, and brought a sexual harassment lawsuit against her ex-boyfriend Justin Mateen, who also happened to be one of Tinder’s co-founders and the CMO. Wolfe accused him of sending her “sexist, racist, and otherwise inappropriate comments, emails, and text messages” following their very public breakup. The two parties settled out of court for an undisclosed amount, with neither side admitting any wrongdoing.

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