Tinder

Tinder Study Finds Gen Z is Changing Dating Culture

Tinder
  • Friday, June 02 2023 @ 09:40 am
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Gen Z Dating Habits

According to a new study from Tinder, Gen Z singles say that they are changing a lot of the norms surrounding dating and relationships that were popular with previous generations.

The Future of Dating Report found that 75 percent of Gen Z respondents feel that they are challenging these norms that were “passed down to them,” according to Mashable. Tinder also noted that Gen Z, specifically users aged 18 to 25, make up more than half of its user base.

For one, Gen Z daters choose to respond quickly to messages as opposed to previous generations who would delay for fear of looking too eager. Instead of waiting for “the perfect time” to respond, 77 percent of Tinder users now respond to a match within 30 minutes, and 40 percent respond within five minutes, according to Relevant Magazine.

Tinder Removes Social Handles from Profiles and Revises Community Guidelines

Tinder
  • Friday, May 26 2023 @ 10:51 am
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Dating app Tinder announced it will be removing social media handles from user profiles and has revised community guidelines to prevent users from advertising and self-promoting. It will also request that users not share private chats in public settings.

The dating app company said in a press release: “Tinder is not a place to promote businesses to try making money. Members shouldn’t advertise, promote, or share social handles or links to gain followers, sell things, fundraise, or campaign.”

Self-promotion has become an issue on its platform according to Engadget. To curb this kind of behavior, the company said it will be removing social handles from public profiles and prohibit the sharing of other promotional information such as links to online stores or websites.

Match Group Shares Rise After Quarterly Report

Tinder
  • Monday, May 15 2023 @ 09:27 am
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Shares of Match Group stock rose following the company’s second quarter forecasts, despite the decline in earnings for Q1.

Match Group reported EPS (earnings per share) of 42 cents, beating the consensus of 41 cents, per Reuters. It’s also a 5 percent increase from the same period last year. Revenue however was $787.12 million for the quarter, below the expected $793.87 million, and a 2 percent decline from the same time last year according to Yahoo! Finance.

Paying app users decreased by 1.1 percent to 15.87 million, according to Yahoo!, but revenue per payer actually increased to $16.26, up from $16 in the last quarter, a hopeful sign.

Match Group to Shut Down Operations in Russia

Tinder
  • Friday, May 12 2023 @ 08:44 am
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Match Group has announced it will shut down operations for its apps in Russia by the end of June, including Tinder.

According to Reuters, the move is due to the ongoing human rights violations happening in Ukraine since Russia invaded the country in early 2022.

"We are committed to protecting human rights," Match said in an annual impact report published on Monday. "Our brands are taking steps to restrict access to their services in Russia and will complete their withdrawal from the Russian market by June 30, 2023."

European police agency Europol has said that dating apps were among online platforms being “hijacked” by nefarious actors for human trafficking, who were capitalizing on the unstable environment in the country. This announcement also drew attention to human rights violations happening among Ukrainian refugees, according to Reuters.

Tinder Upgrades Its Photo Verification With AI

Tinder
  • Wednesday, May 03 2023 @ 07:40 am
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Tinder prompt for Verification

Tinder has announced the launch of its new Photo Verification feature, which includes an AI-powered update and video selfie requirement.

According to Tech Crunch, the new Photo Verification is to help users prove they aren’t a bot or catfisher on the dating app by taking video selfies that can be analyzed by AI against their photos. Previously, users were required to take a selfie as instructed by the app to compare against a profile photo, but Tinder is strengthening its process even further by requiring the video selfie, so there is no room for error.

The process for verification requires the user to complete a series of videos responding to questions or prompts, and then the AI tool scans the videos and compares them to the photos the user wants to include in their profile to see if they match. The AI tool uses 3D mapping of facial geometry for both the video and photos, according to Tech Crunch.

Prominent German Bank Reduces Shares of Match Group

Tinder
  • Friday, April 28 2023 @ 09:45 am
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One of Germany’s most prominent banks, DekaBank Deutsche Girozentrale, has reduced its shares of Match Group by 4.7 percent.

According to BestStocks.com, DekaBank now owns 178,837 shares which amounts to about $7.2 million, compared to the previous quarter in 2022 where it held 187,697 shares worth $11 million.

Match Group’s stock price fell 10.45 percent between March and April according to Investing.com, and has fallen 54.78 percent overall in the last year. In addition, a Goldman Sachs analyst has now adjusted its price target for Match Group stock, lowering it to $58, down from $65 earlier in the year. It still suggests the company’s stock is a buy, according to Market Screener.

Match Group is listed as a “moderate buy” among analysts according to Bloomberg.com, but several shareholders have now filed class-action lawsuits against the company for not being forthcoming about the problems with Tinder’s product rollouts. Tinder brings in the lion’s share of revenue for the company, and for the first time, the app saw a decline in Q4 2022.

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