Matching

Bumble is aligning itself with the stars in more ways than one – the female-friendly dating app now offers a new feature to let you filter your matches according to their astrological signs.

Bumble has allowed users to identify their own astrological signs in their profiles, but this marks the first time members will be able to filter matches by zodiac preferences. Bumble offers the filter across its platforms, including Bumble BFF and Bumble Bizz.

The new feature is Bumble’s response to young daters’ growing interest in astrology when it comes to forming relationships. It’s trendy now to analyze your astrological sign to determine your behavioral tendencies and who you are most compatible with, and many users are embracing the move by expressing their support over social media.

Republicans are having a tough time meeting people over popular apps like Tinder, Bumble and OkCupid. So in larger numbers, they are turning to specialty right-wing dating apps to find like-minded matches.

A recent report from Vox examined this trend, noting that a growing number of profiles include the phrase “Trump supporters swipe left” – so that conservatives don’t even get a chance to strike up a conversation. OkCupid and Bumble have allowed members to state up front if they won’t date someone who doesn’t agree with their politics, making it harder for people on opposite sides of the aisle to connect romantically.

Because of the brewing frustration among conservative daters, some new dating apps catering to the excluded crowd have grown in recent months. Righter, Conservatives Only, Trump Singles, Patrio, and Donald Daters all offer a politically-friendly alternative to daters who are feeling discouraged with their current options – including Trump staffers who, according to an article in the Washingtonian, said they were having trouble getting dates in D.C.

Bumble New Search Filters

Image: Bumble

Female-friendly app Bumble has added another new feature aimed at pleasing users and monetizing its offerings: the ability to filter matches not only on its dating platform, but also for its networking apps Bumble Bizz and Bumble BFF.

The Filters feature allows users to sift through potential matches using a specific set of criteria, according to website Tech Crunch. One of the filters for Bumble Dating is by astrological sign, political leaning, or relationship type, and for Bumble Bizz you can filter by industry, for example. Users will be allowed to access two filters for free; they must pay for any additional filters.

The new feature is aimed at saving users time in their searches by limiting their choices to those who are most relevant to what they are looking for in a match, according to Tech Crunch.

Match has just launched a new feature called the Super Match Badge (currently in the UK only), allowing women to award men who check off all parts of Match’s profile and behavior requirements. The purpose of the badge is for women to immediately identify great candidates who they might want to meet.

Match is making an effort to appeal to women who have had to deal with less-than-tolerable behavior from men over dating apps. Many online daters have complained about ghosting and sending inappropriate messages and photos, and this is Match’s way of addressing the issue.

It’s also a good strategy for men who use dating apps – you can set yourself apart from the crowd.

These so-called Match Heroes who receive the Super Match Badge have to complete many steps in the process, including:

Dating app Hinge wants its users to meet in person over cuffing season, specifically over burritos from Chipotle.

Hinge partnered with the popular Mexican food chain to offer free burritos for its users from December 13-31, the height of cuffing season when people tend to hook up during the cold days of winter. What better time to share a hot, delicious meal with someone you met over a dating app?

Hinge users get a buy one/ get one free deal for burritos, salad, or an order of tacos, according to website Bustle.

Image: Tinder

Tinder released a new report this December called “Year in Swipe,” where the popular dating app revealed the best time to log into the app and other insights to help improve your dating game.

Searching through its troves of data to find interesting trends among users, Tinder found that the best day to be on the app is Monday. The best time is also in the evening – 6:00pm for those in California and the West Coast, and 9:00pm for East Coast residents. The study noted that August was the best month of the year for activity, but any Monday night you’re likely to see a spike in users, so it’s good to take advantage and log in.

Tinder examined other high-traffic times on the app, noting specific events over the past year where more people were swiping and logging in. Big surprise - the Superbowl turned out to be the most popular event of the year for Tinder as well as American football fans.