Dating Sites Maple Match and Bernie Singles Capitalize on American Politics

- Saturday, May 21 2016 @ 10:53 am
- Contributed by: kellyseal
- Views: 1,944
Are you a Republican or Democrat? According to a study by dating website Match, most people looking to date wouldn’t care one way or another, but something has changed in 2016, and people are becoming more polarized and politically active.
Perhaps it’s the entertainment aspect that Donald Trump has brought to the campaign trail, or the enthusiastic support of Bernie Sanders among young liberal voters, but something has shifted in the collective American psyche---so much so, that it has inspired two new dating apps.
So now the question has become: Are you a fan of Bernie Sanders, or not a fan of Donald Trump? Regardless of how you feel, there are two new dating sites you should know about.
Bernie Singles launched a few months back, when app developers found that there was a real market for young activists looking to meet each other – for friendship or something more. It seemed that many Bernie Sanders fans on Facebook were eager to meet like-minded activists in person, and there was an instant show of support for the dating app.
Bernie Singles definitely embraces the progressive slant of the candidate who first inspired it. When you join, you can register as male, female, genderqueer or transgender - and as straight, gay, lesbian, bisexual, pansexual, queer or asexual. There’s no gender bias, which also seems to be a good selling point.
In fact, so many people downloaded it when it first launched that the site crashed in the first week. Several thousand have joined to date.
Not to ignore the dating app potential with the current political groundswell of young activists, there will soon be an app for those looking to avoid a Trump Presidency. Maple Match, whose tagline is “Make Dating Great Again” – a play on Trump’s campaign slogan of “Make America Great Again” – has been making headlines with the announcement of its product, coming soon to market. The app promises to find Americans who are looking to flee a potential Trump Presidency some Canadian matches. Even before its launch, 5,000 people have signed up for the site.
As it turns out, Trump isn’t the only reason Americans want to flee the country. According to a recent interview in The Guardian, Joe Goldman, Maple Match’s founder said: "This site shows that a lot of people are frustrated with the current dating options. A lot of Americans really want to meet Canadians. They're looking for something new and something better."
Bernie Singles is coy in its approach, noting on its website: “The one percent aren’t the only ones getting screwed this election season!”
Either way, politics has entered the mix in online dating. We'll see what happens in 2017.