Tinder Study Shows Its Users are Looking to Commit

Tinder
  • Friday, May 19 2017 @ 10:33 am
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Tinder Studies User Commitment

Tinder has a reputation as a hook-up app, but what about people who want to find lasting relationships? Should they look elsewhere, asking friends to set them up or striking up conversation at a bar instead of going online? How does Tinder really compare to people who meet the old-fashioned way – in real life?

A new study (commissioned and released by Tinder) shows that contrary to stereotypes, many people use Tinder with the intent of finding a relationship. And for those who prefer the real life approach, who proclaim it to be more genuine or organic, it seems this is not the reality, either.

Thanks to Tinder, we may now have a glimpse of what daters really want.

eHarmony Offers 50% off 6 Month Membership - May 2017

eHarmony
  • Friday, May 19 2017 @ 06:09 am
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eHarmony is offering 50% off a 6 month membership in the United States for 3 days only. From May 19th to May 22nd, 2017 if you use the coupon code below could save you almost $70.

Hot

eHarmony Coupon

Members can receive 50% off a eHarmony.com subscription by entering the following code when you purchase a 6 month subscription.

Code: MAY - Click here to use code.

For more details about this matchmaking service known for creating long-term relationships you can read our detailed eHarmony review.

Match.com Launches Facebook’s First Chatbot ‘Dating Coach’

Match
  • Tuesday, May 16 2017 @ 10:24 am
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In Her, Spike Jonze's 2013 romantic science fiction film, a man falls in love with an intelligent computer operating system voiced by Scarlett Johansson. The concept is futuristic, but feels increasingly less so by the day. With the introduction of Lara, a new Facebook chatbot from Match.com, the reality of Her is closer than ever.

Lara is designed to help singletons navigate the tricky world of dating in the digital age. Via the Facebook Messenger app, the bot uses contextual understanding and speech recognition to provide advice and guidance.

"Throughout a casual conversation, Lara will ask for some personal details, including age, location and sexual preference before inviting users to set up a Match account, all without leaving Messenger," explained Match.com in a press release.

Happn Testing Subscriptions, Artificial Intelligence, And A Redesign

Happn
  • Friday, May 12 2017 @ 04:50 pm
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Happn

As we close out the first quarter of 2017, Happn has big plans to drive growth during the remainder of the year.

CEO Didier Rappaport told Business Insider that the company is working on a “new business model” that adds subscriptions to the service. Though the subscription model is still being tested, the tentative plan is to remove the ads (which currently fund the company) for users with paid accounts.

Since launching three years ago, Happn has built a user base of 25 million people. However, the company has yet to become profitable, and that’s its chief goal for 2017.

Tinder to Launch new Desktop Platform Tinder Online

Tinder
  • Thursday, May 11 2017 @ 11:38 am
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The company that popularized mobile dating has now announced the launch of a new desktop platform for its service, dubbed Tinder Online.

Tinder Online takes an old-school approach to online dating with its latest offering, a web-optimized version of its app that is more reminiscent of its predecessor's desktop applications, a la Match and eHarmony. Tinder’s new platform requires the same login process of signing up with your Facebook account, but currently it is only offering the free basic service. Tinder Online doesn’t include certain revenue features like “Super like” and “Tinder Boost,” so it’s not yet clear how Tinder will try and monetize the new platform.

According to Tinder’s blog, the move was aimed at serving users who were struggling with the app’s storage and WiFi capabilities:

Ever Wondered How Much Singles Spend On Dating? Here’s The Answer

Dating
  • Monday, May 08 2017 @ 06:21 pm
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How much do you spend on dating?

Singles may be increasingly willing to split the check on dates, but searching for love remains a pricey endeavor. A coffee here, dinner there, drinks afterwards, a movie on weekends… it all adds up, but to how much?

According to Match.com’s ‘Singles in America’ study, an annual survey of 5,000 singles around the United States, the average unmarried American spent $1,596 on their dating life in 2016. In major cities, that average is higher. In New York City, for instance, it’s $2,069.

The average includes the things you’d expect - the aforementioned bar tabs and dinners - as well as dating site memberships and matchmakers, and entry fees for dating events. It also includes tangential purchases like haircuts, manicures, and new date outfits.

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