Communication

Snapchat’s success has influenced everyone from Instagram to Facebook, and now Bumble is getting in on the game. The dating app will soon launch BumbleVID, a feature that allows users to create stories with unlimited 10-second videos that automatically delete after 24 hours.

BumbleVID will be familiar to singles who already use Snapchat and Instagram. Users can record their videos from directly within the Bumble app, and personalize their clips by drawing on the videos. Eventually the company plans to introduce additional features, like filters and geotagging, that will also be recognizable to regular social media users.

After a video is posted to a profile, it can be viewed by anyone who comes across the profile while swiping. The videos will also appear on the connections and conversations page, providing easy access to the video stories of anyone you’re connected with or currently talking to.

Online dating industry giant Match is looking to distinguish itself from the more popular dating apps like Bumble or Tinder. In an effort do this and to attract new customers, Match unveiled “Missed Connections,” a location-based feature that allows users to see other members they have crossed paths with in real life.

For example, if you walked in your neighborhood park this morning or grabbed coffee at your favorite coffee shop, you can see who on Match did the same and reach out to them.

The new feature offers a more organic approach to dating. Match hopes it will help people connect more easily in real life instead of relying on messaging, which has become an issue with many dating app users. In Match’s upcoming “Singles in America” survey (which will debut in early February), 55% of singles say they feel that technology has made it more difficult to connect with others in real life.

How to use BumbleVID

Do you think a few photos provide enough information to determine whether or not someone is a good match? The makers of dating app Bumble think they aren't, and that video can help.

The popular female-centric dating app will soon release BumbleVID, which will allow users to create a video "story" with unlimited 10-second videos, which will each delete after 24 hours. According to Bumble founder Whitney Wolfe, the video feature was inspired by Snapchat.

To make sure the videos are current, Bumble asks users to record their 10-second features within the app, which then posts to their profiles. If someone wants to use a pre-recorded video from their phone or another source, it has to have been recorded within the last 24 hours. These videos will also be marked with a tag saying they weren’t posted “live.” The new BumbleVID feature also lets users send their videos to specific matches.

Tinder sociologist Jessica Carbino

Tinder is making some bold moves lately, with the introduction of Tinder’s Apple TV app and a new profile feature that allows users to choose from over 30 gender identities. While Tinder has a reputation for being a hook-up app, the company is focusing its efforts now on helping users connect and find relationships. Its latest move: hiring an in-house sociologist.

It’s no secret that Tinder has revolutionized the online dating industry in engaging new users who were once weary of online dating. In fact, 70% of online daters only use mobile apps thanks to Tinder’s popularity, quite an increase from just a few years ago when most preferred looking for love from the comfort and privacy of their home computers.

Which is why Tinder wants to remain a trendsetter for the industry. In another bold move, the company recently hired an in-house sociologist to help point users in the right direction for making connections. In recent interviews for Grazia magazine and Fast Company, Tinder sociologist Jessica Carbino shares some tips on what makes a good profile, according to her research.

There’s only so much you can learn from carefully curated photos and sparsely filled out profiles. Plenty stretch the truth, resulting in more disappointing first dates than we’d care to try to count. Spin the Bottle, a new video dating app, hopes to solve the problem by skipping straight to actual eye contact.

"With so many 'swipe left, swipe right' dating apps out there right now, we wanted a way to take people beyond the often misleading, perfectly manicured profile pictures and get them right to face time," said Matthew Cohen, CEO and co-founder of Spin Labs, the company behind Spin the Bottle. "Looking into someone's eyes and having a conversation... can be much more revealing than reading a list of interests and seeing a gallery of heavily edited, perfectly filtered selfies."

A new take on the classic party game, Spin the Bottle reimagines the online dating experience with 30 second live video speed dates. The premise is simple: a player gives the bottle their best spin with a swipe, and when it stops, they begin a 30 second video chat date with their match. If they're feeling a spark, they can tap an icon to give their date a kiss and wait for one in return. Two kisses and it's a match.

Tinder might have gotten a lot of action in 2016, but according to a recent article in The Washington Post, niche dating apps are poised to get more attention this year.

Research from online dating sites and apps have shown that the biggest increase in memberships and activity occur from New Year’s Day through Valentine’s Day. It’s the time when the most people are looking for love, or at least a few dates. Traditionally, people have gravitated to the bigger sites like Tinder or Match in the hopes of having the widest pool of daters to choose from. But this year, people are looking for new ways to connect.

Part of the problem according to the Post is that dating apps don’t necessarily lead to users getting more dates. It’s easy to swipe endlessly, but that doesn’t seem to translate to meeting in real life. In the past year, poor and flaky dating behavior has left a lot to be desired, and daters are increasingly frustrated.