Match Group in Negotiations with Indian Matchmaking Service Shaadi

Match Group
  • Monday, March 06 2023 @ 10:10 am
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Match Group, parent company of popular dating app Tinder, is in talks to purchase a strategic stake in Shaadi, an India-based online matchmaking service.

The Economic Times first reported that the two companies were in talks, and that Match Group was looking to buy out Shaadi’s institutional stakeholders, but few details have emerged.

According to Ink 42, this latest development comes after Match Group has refocused its efforts and brought on a new executive team to run Tinder, which last year saw its first quarter of revenue decline since the company went public. Match Group has set its sights on the fast-growing Asian market, especially India and its large under-30 market.

Bumble Revenue Exceeds Expectations and Shares Rise

Bumble Inc
  • Friday, March 03 2023 @ 09:57 am
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Bumble surprised investors and analysts with its latest earnings report, which showed better-than-expected revenue in the last quarter of 2022. Shares of the company’s stock rose about 2 percent as a result.

According to Seeking Alpha, Wall Street analysts had expected fourth quarter revenue to reach only $235.9 million, but the company reported revenue of $241.6 million, up from $207 million in the same quarter the previous year.

Bumble also reported 3.4 million paying users during the fourth quarter of 2022, compared to 3 million in the same quarter of 2021. Total average revenue per paying user was about $23.01 for the fourth quarter of 2022, compared to 22.68 the year before.

Bumble Study Shows Sober Dating Becoming More Popular in India

Bumble
  • Wednesday, March 01 2023 @ 08:04 am
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Dry Dating

Dating app Bumble found that more singles in India are practicing “dry dating” or dating while sober. In fact, the dating app expects this to be the number one dating trend in the country in 2023, thanks to young daters.

A recent poll taken by the app found that 24 percent of single Indians who drink say they don’t plan to do so on dates this year, even past dry January. When asked why, the majority (56 percent) said they wanted to get to know the other person “without being distracted,” according to The Economic Times.

Forty-five percent said they were choosing not to drink on dates to improve their health and wellness by consuming less alcohol.

Hinge Debuts New $50 Subscription Service

Hinge
  • Monday, February 27 2023 @ 09:14 am
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Dating app Hinge has launched its new top tier service HingeX for $49.99 per month. The company also announced changes to its current subscription tiers to provide more offerings at new price points.

Hinge had been testing its new premium service at different price points around $60, parent company Match Group revealed on an earnings call in January, as well as revising the current subscription model. Executives and investors have seen huge growth potential in the dating app and are focusing efforts right now on Hinge and star app Tinder.

Match Group had said that it was testing the new subscription model, but few details about features were given. Now we know that subscribers who pay for HingeX will have their profiles constantly boosted to attract more matches, according to Fast Company who broke the news, and will be seen sooner than other profiles by potential matches.

Rebel Wilson Launches New Dating App Fluid

Reviews
  • Friday, February 24 2023 @ 08:58 am
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Fluid Dating App Logo

Actor Rebel Wilson has announced the launch of her new dating app Fluid, designed to help daters find relationships that are about “love with no labels.”

The dating app allows users to set up their profiles without having to identify the gender or sexual preference of their potential partners, or to define themselves by a limited number of categories. According to Wilson, the app’s algorithm factors in the profiles you are spending more time on and serves up other profiles based on those, rather than filtering out potential matches according to sexual and gender preferences, allowing singles more opportunities to explore different types of relationships.

“This is the first dating app where you don’t have to actually define yourself or tick a box to say ‘I’m straight, I’m gay, I’m bisexual,’ and you don’t have to describe what you are looking for,” the Pitch Perfect star told People Magazine.

eHarmony Study Shows UK Singles Feel Addicted to Dating Apps

eHarmony
  • Wednesday, February 22 2023 @ 09:29 am
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Addicted to Dating Apps

A new study by eHarmony found that a whopping 90 percent of singles in the U.K. believe they are addicted to dating apps, with as many as 70 percent feeling depressed or anxious after using them.

According to the researchers, almost half (48 percent) said they check their apps as the last thing before going to bed, and roughly 39 percent said they check their dating apps first thing when they wake up. Nearly a third said they check them while at work (with 31 percent of men admitting to this compared to 25 percent of women), and 12 percent admitted to checking their dating apps while on a date.

Researchers also found that 55 percent of U.K. singles believe they spend too much time on dating apps, with an average of 55 minutes per person per day. eHarmony deduced that the average person is having about 6 conversations at any given time, and 8 percent might have as many as 15 conversations at once.

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