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BLK Dating App Partners with Michelle Obama’s Voting Initiative

United States
  • Friday, October 07 2022 @ 09:37 am
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  • Views: 784
First Lady Michelle Obama’s voting initiative: When We All Vote

BLK dating app has announced a partnership with former First Lady Michelle Obama’s voting initiative “When We All Vote” to help drive people to register and vote, ahead of the midterm elections.

According to Cassius Life, the popular dating app for black singles created an in-app Election Center, which prompts users automatically when they open the app to engage with a choice – “Share Your Voice” or “Shift the Culture.” When users select “Share Your Voice” they are asked to choose an issue that is important to them, such as “universal healthcare” or “affordable housing,” which will be displayed on their profiles to engage other users.

If users prefer not to pick an issue, they can choose “Shift the Culture,” which provides a link to register to vote. BLK also provides push notifications, so users know important dates and deadlines, from the last day to register to vote to when election day is.

Match Group Gets Downgraded by Analyst

United States
  • Friday, September 30 2022 @ 08:39 am
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  • Views: 868

The share value for dating app conglomerate Match Group was downgraded from buy to hold in mid-September by a Wall Street analyst who projects the company will fall short on revenue goals until the end of the year.

According to Seeking Alpha, Loop Capital Analyst Laura Champine said Tinder remains a “wildcard” on the heels of Renate Nyborg’s exit from the company, the app’s market share losses to Bumble, and “cannibalization” of Tinder by the company’s other star app Hinge. She also lowered her price target from $70 to $60 a share, adding that “we see potential for further misses” going into the next quarter. 

Champine added that CEO Bernard Kim will be able to “bring in exciting talent” from outside the company, which she takes as a promising sign. Still, she said of the company’s star app: "Tinder has not been executing in line with expectations…Match blamed Tinder for its lower outlook overall and said product launches had been poorly executed of late. The brand needs to do a better job attracting new customers," according to Seeking Alpha.

Grindr Appoints New CEO and Other Execs Before Launching its IPO

China
  • Tuesday, September 27 2022 @ 09:36 am
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  • Views: 925

Dating app Grindr, which serves the LGBTQ+ community, named board member George Arison as its new CEO. He is scheduled to launch the company’s IPO this fall with a $2.1 billion valuation.

Arison is scheduled to take the reins on October 19th. He has long worked in the tech industry and been a board member of the company since May, according to NBC News. Prior to his appointment as CEO, he founded the car reseller app Shift Technologies, where he also served as CEO, and before that he headed a taxi-hailing app.

In addition to hiring a new CEO, Grindr also appointed a new CFO, the former CFO of Disney Streaming Service Vanna Krantz, who launched and grew the highly successful Disney+ product. Grindr’s outgoing CEO Jeff Bonforte and CFO Gary Hsueh will move into advisory roles going forward, according to NBC News.

New Survey From Hinge Finds Gen Z Daters Over Hookups

United States
  • Monday, September 19 2022 @ 11:24 am
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  • Views: 1,153

A new survey from dating app Hinge found that young Gen Z daters are no longer interested in hookup culture, thanks to the isolation they felt from the pandemic.

Forty-five percent of Gen Z daters surveyed felt that they had changed their dating habits for the better since the pandemic began - and are only interested in relationships that would be “additive” to their lives, according to a report from New York Post.

In addition, 39 percent of those surveyed said they were pickier about who they dated since the pandemic, and 91 percent of these respondents said this was because they didn’t want to waste time on the wrong person.

Match Group Adds New Chief People Officer to Executive Team

United States
  • Friday, September 16 2022 @ 10:34 am
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  • Views: 795
D. V. Williams - CPO of Match Group
D. V. Williams - CPO of Match Group

Dating app conglomerate Match Group has appointed DV Williams as its Chief People Officer, according to the company’s press release.

Williams will be based in Los Angeles and will oversee operations that involve its employees, which according to the company include compensation, benefits, “people information systems,” diversity, equity and inclusion, and learning and development for Match Group, according to the company's press release.

Williams last worked in the same role for Cars.com, where he oversaw human resources as well as diversity and inclusion. He will report to Match Group CEO Bernard Kim.

Tinder Launches Advocacy Campaign for Respect for Marriage Act

United States
  • Wednesday, September 14 2022 @ 10:26 am
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  • Views: 906
Same Sex Marriage

Dating app Tinder and non-profit The Human Rights Campaign just announced a platform partnership to urge US Senators to pass the Respect for Marriage Act, which would repeal the Defense of Marriage Act and require the US government to recognize same-sex marriages.

Tinder users will be directed to a landing page with an email template, according to The Hill, where they can send a message to their respective Senators and urge them to support the bill. Part of the campaign includes highlighting LGBTQ+ couples who met over the app.

According to tilte:The Hill, the bill itself would repeal and replace provisions "that define, for purposes of federal law, marriage as between a man and a woman and spouse as a person of the opposite sex with provisions that recognize any marriage that is valid under state law."

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