In further proof that the Internet is a fickle, fleeting place, it seems everyone has already forgotten about a piece of news no one could stop talking about just a few months ago.

Back in June, Facebook caused a major public outcry when it revealed it had manipulated the news feeds of over half a million users as part of a psychological study to examine how emotions spread on social media. It was a messy situation, to put it lightly, and not long afterwards we found out Facebook wasn’t the only site to experiment on its users.

OkCupid came forward to say that it, too, had manipulated users’ experience - but that it wasn’t really sorry about it. The site’s blog post made the (valid) point that “if you use the Internet, you’re the subject of hundreds of experiments at any given time, on every site. That’s how websites work.” Websites - especially dating websites - have to perform tests, otherwise they’d never be able to improve and make the user’s experience as good as it can possibly be.

So when it came down to the question of whether or not you should be upset by Facebook and OkCupid’s actions, opinion was divided.

A University of Maryland law professor is now claiming that Facebook and OkCupid violated a state law when they manipulated customer data as part of company research. Professor James Grimmelmann says the two websites are in violation of a 2002 Maryland law that requires all research on human subjects to have informed consent of the those involved, as well as approval by an ethical review panel.

In response, Facebook’s spokesman Israel Hernandez maintains that the company did not break federal or Maryland law, but says it is examining its internal processes. “We know some people were upset by this study and we are taking a hard look at our internal processes as a result,” Hernandez wrote in an email to the Washington Post. “The requirements specified by the federal Common Rule and Maryland law do not apply to research conducted under these circumstances.”

The allegations are now in the hands of Maryland Attorney General Doug Gansler, who told the Washington Post, “They’ve already discontinued doing this, so what we’d want to do is talk to them and figure out whether or not what they did was appropriate, whether there was enough notice given to users and whether or not they intend to do something like this again in the future without violating privacy concerns and without giving the ability to opt in or opt out of the testing.”

Tinderly’s tagline is: “Tired of swiping right all day?” Apparently, daters whose thumbs are getting tired of all that repeat motion are demanding an easier way to Tinder. Or at least, that’s what new unofficial Tinder apps like Tinderly are saying.

The new app aims to change the now-“cumbersome” Tinder app with something much more efficient: instead of swiping right one potential date at a time (who has the patience or time to look at each individual photo anyway?) – you can “like” an entire mass of singles near you in mere seconds.

That is, if you are into numbers games when it comes to dating. Men and women have both gravitated to Tinder because of its game-like interface, where they can swipe left if they aren’t interested in someone’s photo and swipe right if they are, and see who matches with them. But more recently, men have figured out a way to game the system, thanks to a few uber-successful Tinder users who have been giving away their secrets.

The more people you like, the more chances you have at getting a date, or getting laid, depending on your goals. So the faster you can “like,” the more competitive (and successful) you can be.

A slew of apps and even Google Chrome extensions have launched recently, all claiming to help in the high-speed Tinder chase, all claiming their technology helps you like users en masse, so you don’t waste all that time trying to get just one match from Tinder.

Tinderly is the latest, offering an interface to view photos of several matches at a time, and allowing you to like 50 matches per swipe.

So will an app like Tinderly take over for Tinder? With competition like Tinderoids, Botinder, and others, it’s hard to say. Other apps are cutting straight to the chase, too - allowing you to say “yes” to hundreds of matches in mere seconds. Marketing is going to be key for who remains competitive, but Tinder-compatible apps aren’t really differentiating themselves at the moment. They all seem to offer the same high-speed technology, which is geared more towards men, not women. Why not think about what female Tinder users want in an app – if only to capture a different market?

Reviews for Tinderly have been mixed, with some users claiming that the only thing you are able to do with Tinderly is swipe left or right for multiple users, but you’re unable to message or look at profiles. Others have been happy with its efficiency.

Tinderly is available only for iOS, not for Android phones.

The times, they are a-changin’. In fact, they’re more than changing. They’re completely transforming. Evolving, even.

According to the US Bureau of Labor Statistics, the majority of American adults are now single. This is the first time single adults have outnumbered married adults since 1976, when the BLS started keeping track in the first place.

Back in August, there were 124.6 million single Americans – a number that counts for 50.2% of the 16-and-over US population. 0.2% may not seem like a big number, but it's statistically relevant and, more importantly, it's socially relevant.

Eric Klinenberg, an NYU sociology professor who researches marriage trends, told the New York Post he believes that margin will remain the same for the foreseeable future, but that change is still afoot. “I don’t expect the proportion of singles to go much higher, but it could go up a bit more,” he said. “Marriage rates are going down all over the developed world as people experiment with new ways to organize their lives and their relationships.”

That, in turn, could have social, political, and economic ripple effects. On the whole, single Americans prefer to rent housing rather than purchase it. They're also less likely to have children. Trends like these, and others in a similar vein, mean major changes in spending are probably on the way. A third of young adults still live with their parents, and even those who don't are concerned they can't afford to participate in marriage and other aspects of the American dream like generations before. Maybe the dream itself will change.

Of course, it's important to note that "single" in this context simply means "not married." Plenty of folks in that 16-and-over category are probably casually coupled up or settled into serious, long-term partnerships. “Just because people are not getting married doesn’t mean they’re not partnering and cohabitating,” said Karen Guzzo, a sociology professor at Bowling Green State University, to the Post.

And it seems that even though marriage rates have plummeted, plenty of young people still hope to get hitched. According to Gallup survey data, only 9% of Americans in the 18 to 34 age range say they both have never been married and do not ever want to marry. 54% of Americans are currently married and 21% of those who have never been married say they want to tie the knot someday.

In the meantime, those 21% can join the 9% in celebrating National Unmarried and Single Americans Week – because yes, that's a real thing.

Most daters gravitate towards what they know when they are meeting potential dates – like those with the same education, socio-economic or religious background. But others are looking to “date upwards,” at least according to websites like SeekingArrangements and SugarDaddie.com.

Money - when it comes to dating - has long been a touchy subject. Men sometimes resent the fact that they are expected to pay for dates, or that some women seem to be gold-diggers looking for someone to take care of them. On the other hand, many women get annoyed by this perception/ stereotype. Some women feel a lack of romance and courting in the current dating environment – wondering why don’t men put a little effort into planning and the pursuit.

Both of these arguments are valid by those who experience such frustration, but not true for everyone.

Brandon Wade, the founder of SeekingArrangments, makes his own argument via an article he penned on CNN.com - that a traditional relationship made by chance meeting and falling in love is not really a viable option. He claims that this doesn’t happen for most people. For men like him who are shy and uneasy around women, there aren’t many options, let alone serendipitous chance meetings. But that changes when you have money, he argues.

He’s not wrong. Plenty of women – and men – are more than willing to take a second look at a potential date if he or she is willing to pay for five-star restaurants or a weekend at a luxe hotel. There’s something very attractive about success and money, and Brandon Wade is quick to point this out: “love is a concept invented by poor people.”

Wade has a rather cynical view of dating, approaching people like he would a business deal where everything is about economic leverage and perceived value. He claims guys like him don’t really have a shot at love unless they can offer something of value that's tangible (like money or lifestyle) to their dates.

He dismisses the more progressive viewpoints of dating and relationships that value gender equality, saying: “Feminists argue that sugaring [men paying for women to date them] reverts women to a submissive, "codependent" lifestyle. But the reality is, we are leveling the playing field. There is no room for feminism in traditional relationships as defined by society. A new generation of independent, strong-willed women has cropped up while society is simultaneously raising boys who fail to ever reach their full potential.”

But how is it that these boys are actually "growing into men" when the only way they feel they can “level the playing field” is by paying for their right to play in the first place?

Some argue that sites like SeekingArrangements are really just an online form of prostitution. But sugar daddy sites obviously have a market and a demand, and people willing to pay and be paid, otherwise they wouldn’t exist.

But giving into Wade's pessimism about dating and relationships only sets us back further. Instead of paying for what you think you deserve, why not try a different approach?

Flirting and kindness never hurt anyone, and have gotten most people a date from time to time. Most people aren't looking for a paycheck - they are looking for love.

To find our complete list of comparable dating services you can check out our Sugar Daddy category.

Is there any place more filled, teaming, brimming with boring clichés that online dating? Even most Hallmark cards aren't this cheesy.

This probably doesn't come as a shock, but I'll say it anyway: your clichés aren't impressing anyone. If you want to find a date online, you have to stand out from the crowd – not sound like everyone else in it. Next time you’re tempted to type one of the following phrases, don't.

• “No baggage.” Not only is this boring, it's also kind of rude and unrealistic. A human being with no baggage doesn't exist. Yes, that includes you. How can you expect someone to have no "stuff" in their past when you have stuff of your own? What “no baggage” really means is “I’m setting myself up for perpetual disappointment” or “I’m not actually ready to date another Homo sapien.” (But, um…hopefully you’re not planning to date anything else, either.)
• “Knight in shining armor.” We're back to that "perpetual disappointment" thing again.” This is yet another totally unrealistic expectation, not to mention a completely outdated concept. Have you forgotten what year this is? This is 2014, not 1420. In this century, we like relationships to be a little more equitable and the “battle of the sexes” should no longer be a battle. No battle means no armor needed.
• “Looking to make friends.” Friends are great. I love friends. You love friends. Everyone loves having friends. But a dating site isn't the place to meet them. Putting this phrase in your online dating profile is bound to bring up more questions than it answers. Does this person not have any friends already? Why not? What's wrong with them? Are they lying to seem coy or unthreatening? Do they really know what they want?
• “I don’t take life too seriously.” In other words, you're totally directionless and coasting through life. It's not that life should be taken seriously all the time – because it shouldn’t – but if there's any aspect of life about which you ought to be serious, it's probably your partner. Shouldn't finding love with someone special be one of the most serious quests you undertake? If what you mean by this phrase is that you're fun, adventurous, full of humor, etc., then find a different way to show it.
• “My _____ is/are everything to me.” Fill in the blank. It could be a pet. It could be children. It could be your career. Whatever it is, what it says to potential dates is "You're competing for second place…at best.” Way to make someone feel special.
• “I’m bubbly.” Are you champagne? In that case, great. If not, everyone knows that’s code for “loud and annoying.”

By now, you’ve probably heard of Tinder even if you haven’t already tried it. The app has taken the dating world by storm, mostly because of its easy access through your phone, simple set-up, and the sheer number of people using it. Tinder makes it seem like dating options are endless.

But accessing Tinder through your phone and looking through each individual match takes way too much time, at least according to some daters. Botinder intends to resolve this problem by offering a desktop version of Tinder, where you can see several potential dates at once.

Developers are launching new unofficial Tinder apps and complementary extensions regularly, just to capture this fast-growing market and capitalize on it with the latest and greatest in dating technology, or at least establishing their own marketing spin. Botinder is an unofficial Google Chrome Extension that allows you to like and dislike Tinder users even faster than you can using the official app. And if there’s one thing Tinder users need, it’s speed. Swiping left and right through each individual candidate is way too time-consuming.

There is a strategy to Tinder which makes technology like Botinder appealing, at least for the guys. By saying “yes” to as many women as possible as quickly as possible, you greatly improve your chances of getting matched (or laid). For the women, it’s a bit different. They tend to be much more discerning, turning down potential matches a lot more often than accepting. With Botinder, they too can dislike matches more quickly, making the process more efficient for everyone.

According to website Business Insider, creating a desktop version of Tinder has been a popular request for a long time. Typically, users had been downloading an Android emulator to run a version of the app, but now this is a much easier way to run it on your laptop, for those who aren’t quite so tech-saavy.

Botinder sorts users by row, allowing you to organize your matches so you can compare or view photos several at a time. There is also a “Booster” function where you can choose “like automatically” and Botinder will start liking every Tinder user near you – multiple people a second – so you can’t really even see who you are liking. But that’s not really the point – it’s actually playing a numbers game with dating. It would take weeks of being a dedicated Tinder app user before you got the kind of instant matching success that is likely with Botinder.

The real question is: will Botinder improve the overall dating experience, or just add to the noise and confusion?

For more information on service this Chrome Extension works with you can read our Tinder page.