SinglesNet.com

Just got back from a mini vacation and I have loads of emails, articles and websites to check up on.

The first bit of news I want to relate is I have 2 new reviews in the works. Based on our 2008 Dating Sites Reviews Single's Choice Award poll and the number of votes SinglesNet.com has received, I have decided to do a review of the service. I initially look at doing a review of the site a few years ago and didn't like what Singles Net was up to or the style of online advertising they were using. Their ads tended to be much more sexually suggestive than it needed to be, especially when this theme doesn't appear to be the focus of the dating site itself. Maybe some things have changed with SinglesNet.com, I guess I will find out (I know their ads have not).

The other site we plan a review on is It's Just Lunch. This dating service is different than your average dating site. The service has been designed with the busy professional in mind. At It's Just Lunch, they find you a match, coordinate your schedules and setup a lunch date for you at a convenient location. We will get into more details when the review is released.

It looks like CNBC received a number of complaints of some dating ads which had been displayed on their website recently. The ads showed:

... women unbuttoning sweaters and listing mileage to ladies looking for a date. And the others showing come-hither countenances and blaring "NO CREDIT CARD REQUIRED".

A couple of days ago, the Managing Editor of CNBC.com, Allen Wastler, posted an apology to their readers with a small explanation on how it happened. He doesn't mention which dating site the ads are for, but I have a feeling it was SinglesNet.com. I have seen several of their No Credit Card Required ads before. They also tend to have woman in sexually suggestive poses on most of their ads (of course they are far from the only ones who do this).

The same article as mentioned in our previous post also had some traffic details for February (the busiest month for the dating industry) on some of the more popular online dating sites. First of all, traffic in general for dating services fell 5 percent, when compared to last year. For the most part this decreased is blamed on the social networking sites MySpace and Facebook.

According to comScore Match.com came out on top in February with 3.9 million unique visitors. Yahoo! Personals was second, followed by Singlesnet.com and then eHarmony with 2.8 million (a 30% increase over last February). In February, 2007 eHarmony had 1.8 million unique visitors.

For the most part the major dating sites had similar or increased traffic this February when compared to last. I think the dating sites that took the hit, traffic wise where probably the smaller niche dating sites. The social networking sites with their interest groups makes finding people with a specific interest easier sometimes.

You may have noticed Singlesnet.com is in the top 5 most visited dating sites and that we do not have a review of them. I haven't done a review because, when I initially looked at them a couple of years ago I had a few issues with there site. There where also a few too many negative user comments about them. I should check out Singlesnet.com again and see if anything has changed.