Older Singles Still Clicking on Dating Sites

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The 50 plus singles crowd is not necessarily looking for casual dates. They are looking for a long term relationships that offer companionship. This group of online daters still is being reported as the fastest growing group of singles on dating sites. In the last U.S. Census, seniors are also a growing demographic. It was reported that there are 95.9 million single people in America. 15.8 million (16.5 %) of these people are 65 years or older (see Story). Let's see how some of the more popular dating sites are performing in this demographic.

Match.com is reporting 16 percent of men and 17 percent of women members are 50 or older. Match.com also reported 1,403 million paying subscribers in quarter 3 of this year so this means there are about 236,000 members on Match who are at least 50.

eHarmony's first quarter of 2009 saw a 20 percent growth in users 60 and over when compared to 2008. While we don't have any actual subscriber numbers, we do know that the average age on eHarmony is 35 and that they have been getting about 3.6 million unique visitors per month on their dating sites (US, UK, and Canada).

In the last 5 years Lavalife.com more than doubled its members who are 45 or older. In response to this surge in members, LavalifePRIME was launched in 2007 and now has more than 70,000 members.

To find out more about the dating sites listed here please read our eHarmony review, Match.com review, and our LavalifePRIME review. For more dating site specifically for seniors, check out our Dating Over 50 category.