Marriage

What if your swipe actually led to “I do”? According to new data, meeting via a dating app is no longer just for hookups—it’s a long-term relationship engine. A report from The Knot shows more than a quarter of U.S. marriages now begin on apps. This signals a major shift in how love and commitment start in 2025.

Dating apps may be inadvertently helping contribute to greater income inequality, according to a new economic study.

According to The Independent, researchers at the Federal Reserve Banks of St. Louis and Dallas and Haverford College found that at least half of the rise in income inequality between 1980 and 2020 can be attributed to changing preferences and the rise of online dating. Because of how easy it is to filter based on preferences, people are more likely now to marry someone in the same socioeconomic bracket than they were before.

According to The Independent, researchers specifically tracked education, race, income, skill level and age of recently married people between 2008 and 2021, as dating apps became more popular. The findings suggest that people are marrying someone more like themselves than they were likely to in earlier years, which the researchers have tied to half of the increase in household income inequality during the same period. When higher-earning people couple up and lower earners do as well, it grows the disparity.

A new study from Japan found that one in four married couples under the age of 40 met through a dating app, showing a cultural shift away from friends and family networks.

Japan’s children and families agency conducted a nationwide survey in July of this year, targeting 20,000 people (18,000 married and 2,000 unmarried) between the ages of 15 and 39, according to Japan Times. Researchers found that 25.1 percent of married respondents met their partner through a dating app, compared to 20.5 percent who met them through work, or 9.9 percent who met through school.

The study also found that 57 percent of married respondents said they had used a dating app (even if they didn’t meet their partners with one), compared to only 27 percent of unmarried respondents, according to Japan Times.

The government in the municipality of Tokyo announced it will be launching a state-run dating app to help young singles connect, and to increase birth and marriage rates. This state run dating app was first brought to our intention back at the beginning of the year.

According to Associated Press, “Tokyo Futari Story,” the city’s new initiative, is an effort to increase couples or “futari,” in a country where young people are more commonly alone. The initiative will involve an online dating site, but the government is also developing an app.

Tokyo City Hall is heading the project and has declined to disclose many details. However, The Japan Times reported that singles who sign up will need to verify their identity through official documentation, and to prove that they are single. Government officials told the paper that tax records will be required to prove income, and potential users of the app must sign a form that says they are ready to marry. (The intention of the app is, after all, to increase marriages and childbirth rates.)

Bumble is giving 50 couples who met on its app a free wedding in Las Vegas.

According to People Magazine, the company announced its plan to celebrate couples who met via its platform with a free wedding, travel included. For one weekend, Bumble has rented out the famous Little White Chapel in Las Vegas and is turning it into a branded wedding venue for 50 lucky couples.

The chapel itself will be decorated in Bumble yellow, which the company is calling Little Yellow Chapel for the wedding weekend. The famous venue has hosted many celebrity weddings, including Jennifer Lopez and Ben Affleck in 2022, as well as Joe Jonas and Sophie Turner in 2019, according to People.

Birth rates have gone down in Japan, so the local Tokyo government wants to tackle the problem with a new government-issued dating app in hopes of sparking some romance.

The big selling point for this dating app is that you won’t have to endure the high numbers of bots that come with regular dating apps, and that the platform offers a more secure online dating experience for users. The new app is backed by a government-approved vetting process, which requires users to prove their marital status and income and to take part in an online interview to confirm their identity, according to Sora News 24.

The app will be run by a private company, but the government will require official documentation from users to prove their marital status and identity, according to Nikkei Asia.