Mobile

For the first time this year shipments of tablets and smartphones exceeded those of desktops and laptops. According to the Flurry blog, 2011 is also the year that the daily time a user spends on mobile applications exceeded that of normal internet browsing (both on the desktop and smartphone). They came to this conclusion while compiling internet usage data from Alexa and comScore, and comparing it with their own data that they track for mobile application usage.

In June, 2010 the average user spent 64 minutes a day on the web and 43 minutes a day using mobile applications. By December of that year web use jumped to 70 minutes and mobile application use went up 23 minutes to 66. By June, 2011 web use has risen to 74 minutes a day but, mobile app use surpassed that and has reached 81 minutes a day. According to Flurry, this means that the average user now spends daily 9 percent more of their time using mobile apps than browsing the web.

I was initially surprised by these numbers but after thinking about it they do makes sense as mobile applications have come a long way in only 3 short years of popularity. When looking at these numbers from Flurry it looks like that more people now use mobile applications than browse the web. That is not the case, many more people still use the internet than mobile apps, it's just that those who have both tend to use their mobile applications more. Still, these numbers are interesting and it shows that dating sites need to take into consideration not only allowing their members to access their service by the web but by mobile applications as well.

For dating sites who offer a dating mobile application please read our Match.com review and our eHarmony Review.

To streamline the profile creation process for mobile users eHarmony announced last month that they put together a questionnaire for their profile that can be completed in about 10 minutes. eHarmony's normal relationship questionnaire can take about an hour or so to complete.

The mobile questionnaire has 100 questions that eHarmony has tested and experimented with to ensure that mobile users who fill out this shorter version will still receive very high quality matches. They have also updated the interface to use the touch screen much more effectively with less key strokes or touches. Users question will now auto save as well so they can come back at any point and finish up the questions if something comes up.

The look and feel of the dating app also has changed to make it more personal. The test is now constructed like a book with chapters. To help people answer questions more accurately some of the profile questions also have been re-phrased into first person statements.

To try out this new version (1.4.1) of eHarmony's dating app you can visit iTunes.

For more information you can visit the official eHarmony blog and for more details on the dating service you can read our review of eHarmony.

In May of 2010 ChristianCafe released their iPhone dating app. Well, this month the Christian dating service has released a version for Android phones. Those of you with Android base mobile phones can now enjoy dating on the go. The new app integrates directly with your account on ChristianCafe.com and for those new to this dating site have the option of signing up for a free trial right from your phone.

Features of this new dating app include performing basic and detail searches, viewing profiles and seeing who is online in your area. Photo uploads are a snap to do along with communicating with your matches via email and winks.

For more information about the app you can watch the video tour:



To find out more about this dating site, read our ChristianCafe.com review. To download the app visit the Android Market and search for 'christiancafe'.

While Justin Bieber is trending on Twitter, what's trending in the world of online dating?

According to the Google Barometer Blog, mobile dating is the newest trend sweeping the U.K. Bickey Russell and Elizabeth Song, Senior Industry Analyst and Analyst Intern, respectively, for Google UK, studied the rising popularity of mobile dating and found that "the volume of Google searches on mobile devices related to dating grew by 215% YoY ['Year Over Year'] since 2008" in the UK alone. And, in an even more remarkable turn, "the volume of dating queries on mobile phones shot up ten fold in just three years' time."

As smartphone usage has become increasingly prevalent, the usage of mobile devices - and the constant Internet connectivity they provide - to access dating websites to search for potential matches and answer messages from interested members has become more and more popular. The market is so large, in fact, that Juniper, a market research firm, has estimated that "the overall mobile dating sector will grow to $1.4 billion worldwide by 2013." That's right - $1.4 billion in just three years. Google research has also found that searches from laptops and desktop computers for "mobile dating" and "text dating" have grown over 72% YoY in the UK.

So what can on-the-go online dating do for you? New interactive features are being invented constantly, allowing you to take advantage of countless new online dating opportunities like proximity dating, which uses GPS or Bluetooth technology to alert users when other singles are nearby. Mobile and location dating also introduce a real-life context into the online dating scene, "making the process less detached from users' everyday lives, social networks, and gathering places."

If you're interested in trying mobile dating, you don't have to venture far outside your comfort zone - many major dating sites, like Match, eHarmony, and JDate, have mobile apps available for download. If you're ready for something new, however, check out these popular apps:

1. Meet Moi: Meet Moi is a location-based mobile dating app that updates your location in real-time and alerts you when a match is nearby. Their basic service is free.

2. SpeedDate.com: Members can search through millions of profiles and start conversations via email with prospective matches. SpeedDate provides an advanced set of filters that allows users to search based on specific criteria, as well as a tagging feature that ensures that favorite profiles are saved.

3. Grindr: Grindr is the largest location-based dating app for gay, bi, and curious men. Grindr is free, and has about 600,000 users per month (about 250,000 users per day, who log on approximately eight times within a 24 hour period!).

4. Zoosk: Zoosk won the award for Best Mobile Dating Site at the Internet Dating Conference this year, and is consistently a #1 dating app in the iTunes Store. The app has all of the functionality of the website, with a GPS location tagging feature.

For more information on the service which won the award Best Mobile Dating Site, please read our Zoosk review. For other dating sites which also offer their services over a phone, check out our Mobile Phone Dating category.

Back in July we mentioned that the PlentyOfFish iPhone App would be here in a few weeks. Well it is now December and I must confess, I forgot all about it.

It looks like the iPhone PlentyOfFish Mobile App has been available on iTunes since August. The current version is 1.02 which was released on Oct 22, 2010. It is compatible with the iPhone, iPod touch and the iPad as long as they have iOS 3.0 or later installed on them. Most of the reviews of this iPhone dating app seem to indicate that is okay (it has a 3 out of 5 star rating) but lacks a few features and should just be used as a supplement if you can't use your laptop at the moment.

Features of the app include searching, checking your matches and sending and receiving PlentyOfFish email messages.

For more information on this dating site, read our review of PlentyOfFish.

In mid August eHarmony released their iPhone Dating App. On September 28 a eHarmony Dating App for Android phones was released. As with the iPhone version, users can view their list of matches, look at members profiles, and communicate with them. Communication includes using the guided communication process, sending ice breakers and eHarmony Mail. Some parts of your profile can also be updated through the app as well like your photos (by using the camera built into your phone).

To take this new Dating App for a test drive, visit the Android Pit on your phone to download. To find out more about this online dating service, check out our eHarmony.com review.