ParshipMeet Group

Rumors began to swirl last December that German broadcaster ProSiebenSat.1 Media SE’s e-commerce arm, NuCom Group, had expressed preliminary interest in acquiring The Meet Group. It has now been announced that the companies have entered a definitive agreement to proceed with the acquisition. NuCom will pay $6.30 a share in the deal, putting an enterprise value on Meet Group of approximately $500 million.

Based in Pennsylvania, The Meet Group is a maker of mobile apps that focus on live streaming broadcasts and text-based conversations, including MeetMe, Skout,  LOVOO, Tagged and Growlr. NuCom’s holdings include eHarmony, which it acquired in 2018, and the Germany-based dating platform Parship. The Meet Group’s dating brands will be combined with NuCom’s portfolio company Parship Group. The acquisition will help both companies diversify their revenue streams and broaden their combined international footprint.

MeetMe 3D Face Verification

Can you ever know, with complete certainty, that a match you’ve only communicated with online is who they say they are? Although the number of real singles using dating apps continues to grow, so does the number of bots, scammers, catfishers and other imposters of the digital world. The Meet Group hopes to thwart these scourges in 2020 by introducing ways to enhance authenticity across its portfolio of dating apps, starting with 3D face verification.

The idea of using images to verify a user’s identity is nothing new. Current incarnations of this concept often rely on users submitting selfies in certain poses or holding up a piece of paper that displays a specific code. Once these photos are submitted, a human employee compares the selfie to the uploaded profile photo to confirm the owner’s identity. This method is time-consuming and labor-intensive (and, as The Meet Group CEO Geoff Cook noted in a blog post, “not exactly foolproof”). 

Image: eHarmony

Sex. Politics. Equality. Mental health. Climate change. Commitment. These are the things on couples’ minds in 2020, according to eHarmony’s third annual installment of "The Happiness Index: Love and Relationships in America."

Eight-two percent of American couples say they’re happy in their current romantic relationships (down just slightly from last year’s 83%). Although there’s no exact science to creating a satisfying partnership, surveys like these offer insight into what makes successful couples thrive. Two factors at the top of the list are sex and quality time.

Couples in 2020 are more likely to prioritize sex than couples in 2019. This year’s Happiness Index found that 86 percent of couples who have sex with their partner weekly are happy. The 78 percent of couples who have sex monthly and 66 percent who have sex a few times per year are less happy than their counterparts. But it’s not just sex that matters — couples who focus on both sex and quality time with each other are happier (87 percent) than couples who focus only on sex (69 percent) or quality time (82 percent).

A committee from the U.S. House of Representatives is investigating popular dating apps such as Tinder, Bumble and OkCupid following a report that found underage users and sex offenders were using the apps.

According to a report from AP, the House Oversight and Reform subcommittee on economic and consumer policy sent separate letters on Thursday January 30th to Bumble, Grindr, The Meet Group, and Match Group (which owns Tinder and OkCupid among others). The letters asked for information on “users’ ages, procedures for verifying ages, and any complaints about assaults, rape or the use of the services by minors,” according to AP.

The subcommittee is also seeking additional information on privacy policies for each of the apps, and what users see when they are asked to review or accept such policies. Recently, dating apps have also come under fire for third-party sharing of personal data, where user information wouldn’t be protected by the dating app’s own privacy policy.

Recipient
eHarmony

The 2020 Editor's Top Pick - Match System award recipient is eHarmony. This dating service had a whirlwind year. They where acquired by German Broadcaster ProSiebenSat.1 and then late in 2019, they launched a big update which included not only interface changes but major core improvements to how the actual service works. These changes happened to both their website and dating apps (available on iOS and Android). Don't worry, eHarmony is still all about matching and their revamped Compatibility Quiz (originally called the Relationship Questionnaire) shows their commitment to their continued strategy of matching members to create meaningfully long term relationships. Another surprising thing from the update is that the new eHarmony now will provide matches for someone looking for a relationship with the same gender. It doesn't matter what your gender is either, as both have almost an equal chance of finding someone since eHarmony's members are made up of 51% men and 49% women.

The New eHarmony Homepage

On November 4th eHarmony released a massive update to their dating service. Both the website and dating apps (iOS and Android) received a complete overhaul.

It was just a year ago that eHarmony was purchased by Germany's Parship Elite Group. At that time Parship Elite Group planned to move eHarmony to their existing platform which currently runs their other dating platforms (most are in Europe). An interview with Tim Schiffers, the CEO of Parship Elite Group stated that the migration could take as long as a year but would be well worth it since they have invested a lot in their technical setup to ensure ease of maintenance and feature upgrades.