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MeetMe Summary

Formerly known as MyYearbook, MeetMe.com is a social networking service founded in 2005 to help users connect with new people. MeetMe uses a fun array of social discovery applications to help members meet, including games, a virtual currency, an anonymous question feature called Ask Me, and a real-time live feed of all the most interesting activity on the site.

Regions: United States, International

Service Type: Android App, iPhone / iPad App, Popular, Social Dating, Social Gaming

Looking For: Dating, Friends, Long-Term

To find out what this service provides you can check out our complete list of MeetMe.com features.

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MeetMe Launches Live Video Beta And A Rebrand

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Spring is off to a big start for MeetMe. The social discovery service recently announced the beta launch of a live video feature in its popular applications, followed a few days later by a completed acquisition and a rebrand to The Meet Group.

MeetMe introduced Live to the world on March 30. Live is a one-to-many video feature that allows users to broadcast themselves, watch other users’ broadcasts, and chat in real time. The feature is now available to MeetMe’s beta community, with plans to roll out to more users in the coming weeks.

After the completion of the initial rollout, MeetMe intends to launch new freemium products within the video streams to help monetize the feature and encourage broadcasters to produce high-quality content. The company also expects to bring the feature to its Skout mobile applications later in the year.

MeetMe Acquires Hi5 And Tagged For $60 Million In Cash

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Cast your mind back to 2004. The year was a big one for the blossoming industry known as social media. Facebook debuted and went on to become the world’s largest social networking platform. Tagged and Hi5 also launched in 2004, and though they remained relatively under the radar, both earned significant revenue through games and paid features.

Tagged purchased Hi5 in 2011. After renaming the parent company ‘If(we)’ and changing its focus to social app development, revenue began to drop. Plans for an IPO were also dropped. Now, six years later, social discovery platform MeetMe has acquired If(we) for $60 million in cash.

MeetMe Posts Q2 2016 Results And Acquires Skout

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It’s good news all around for MeetMe. The social discovery service, founded in 2005 to connect users on mobile devices, has posted better-than-anticipated financial results for the second quarter of 2016. The company also announced plans to acquire Skout, a leading global mobile network for meeting new people.

Wall Street’s initial projections predicted $15.27 million in revenue for MeetMe. Instead, revenue exceeded expectations, climbing 48% from last year and clocking in at $16.4 million. Mobile revenue rose 82% to $15.1 million year-over-year. Mobile represented more than 92% of MeetMe’s total revenue in the second quarter.

Adjusted EBITDA increased 109% year-over-year to $6.0 million, reflecting a 37% adjusted EBITDA margin. Non-GAAP net income reached $4.8 million, a 103% increase over Q2 of last year.

MeetMe Reports Q2 2015 Financial Results

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MeetMe is a smaller player in the social networking space, but it has undertaken a number of initiatives to boost its customer base. Looking at the company's financial results for the second quarter of 2015, they appear to be paying off.

Highlights of Q2 include:

  • Mobile revenue was $8.3 million, up 47% from the second quarter of 2014
  • Mobile revenue represented 75% of total revenue, the highest in MeetMe's history
  • Total revenue was $11.1 million, up 4% from the second quarter of 2014
  • Cash and Cash Equivalents totaled $16.2 million at June 30, 2015
  • Net income was $1.2 million compared to a net loss of $1.4 million for the second quarter of 2014

The Top 10 Best Mobile Dating Apps in 2013 (Part I)

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Julie Spira has come a long way since she created her first online dating profile nearly 20 years ago. She is now a dating coach and leading online dating expert, as well as the best-selling author of two books: The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online and The Rules of Netiquette: How to Mind Your Digital Manners.

Each year, Spira and her team curate a list of the latest and greatest mobile dating apps on the market. With the current explosion of mobile dating, it couldn't come at a better time.

Who made it onto this year's Cyber-Dating Expert Top 10 Mobile Dating Apps list? Let's find out.

10. HowAboutWe (iOS and Android): HowAboutWe distinguishes itself from traditional online dating services by focusing on getting its users offline. Spira gave HowAboutWe special commendation for partnering with AARP for the large number of single baby boomers who are over 50 and looking for love online.

9. OkCupid (iOS and Android): What makes OkCupid a winner is its simplicity. Both the site and the mobile apps are free and easy to navigate. Users can sign directly into the app or log in from Facebook, and can then access the Locals feature to find other users in their vicinity. The real strength of the OkCupid app is that it does a great job of maintaining the original functionality of the website.

8. Grindr (iOS, Android, and Blackberry): This is Grindr's third appearance on Spira's yearly list. They've been the leader in mobile app only service since their launch in 2009. Grinder has 7 million users in 192 countries, making it the most innovative and successful niche mobile dating application in the world. The average user spends two hours per day on the app and logs in eight times daily.

7. Skout (iOS and Android): Skout was one of the earliest mobile dating apps on the scene, and it is now a global network with a presence in over 100 countries around the world. The free app identifies singles in your immediate area and gives you the opportunity to contact and meet up with them. Skout now has two separate communities for teens and adults, making it much safer to meet new friends.

6. Meet Moi (iOS and Android): Meet Moi calls itself a social discovery service rather than an online dating service, but the basic idea is the same: the app matches users with one another based on preferences and proximity, and alerts users with a push notification when there's a match in the vicinity. The coolest thing about it? The "Wingman" feature, which encourages group dating by making introductions between groups of friends nearby.

To be continued...

Related Article(s): The Top 10 Best Mobile Dating Apps in 2013 (Part II), The Top 10 Best Mobile Dating Apps in 2013 (Part III)

MeetMe Launches New Dating App Charm

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Are you addicted to Tinder? There's a new social dating app called Charm that takes the Tinder approach to a new level - this time with videos instead of pictures.

Charm was created as a stand-alone app by the makers of MeetMe, formerly MyYearbook. MeetMe has marketed itself primarily as a social app where people could meet for friendship as well as dating. Charm is its next offering, giving those who prefer dating-specific apps a new way of sifting through potential dates with one swipe of a thumb.

Co-founder Geoff Cook has been impressed with the way Tinder has taken off. But he's not convinced that using pictures to determine whether or not to date someone is a good idea, because pictures can be so misleading. So instead, Charm offers the same easy yes/no swipe feature as Tinder, but instead of using pictures as a way to decide who to date, members view short, looping videos. MeetMe has marketed the product by positioning against Tinder, including creating a slogan that reads: "Because you are so much more than a profile pic!"

The videos on Charm are easy to create - just hold your thumb to the screen and record, similar to Vine, another social dating app. And like Vine, the video plays on a loop.

Each video clip is between six to ten seconds in length, allowing users to show off a skill, deliver a smooth pick-up line or perform a short sketch. If you're unsure of how best to present yourself, Charm advises that: "people who are happy and friendly get the best response."

While Cook maintains this is a better way to meet people than with a pictures-only app, there is something intimidating about making a video. It puts you more on display - there's not much to hide (or Photoshop), and video can display your personality and quirks, giving people a much more intimate view of who you are without ever meeting you. Plus, you have to come up with a creative way of promoting yourself without being shy - which could end up being misleading in its own way, as one of the videos showed a guy twerking while in a handstand position. Does he really do that in his everyday life? This might not click with some daters, who prefer the ease and relative anonymity of Tinder.

For now, the company is keeping Charm as a standalone app, rather than making it a feature of MeetMe. However, Cook says that down the line, some of the functionality of this app could make its way to MeetMe or other standalone apps. The company plans to release three more apps over the next six months.