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After receiving numerous complaints from their users, dating apps in South Korea are cracking down on users who mask up in their profiles in an attempt to hide their faces.

According to The Korean Herald, this practice has become known as “magikkun,” from the English word “mask” and the Korean word “sagikkun,” which means fraud. People who use masks in their profile photos are assumed to be deceiving potential matches, because they are hiding what they look like in real life. 

Some users are avoiding swiping right on masked-up profiles altogether, where others use video chat or request a selfie from the user before agreeing to meet them in person.

Dating app Tinder has confirmed it is developing a new interactive feature called Swipe Party, enabling others to virtually join a user as they sort through profiles.

Swipe Party was discovered by Dutch website GratisDatingTips, who spotted new lines of code added to the app’s latest update. Citing further proof of the new feature, the site also discovered that a developer at Tinder had listed Swipe Party as his main development project, further tipping off news outlets like Tech Crunch to what was underway. Tech Crunch confirmed with Tinder that this feature is in development.

There aren’t many details yet about how Swipe Party will work, but Tech Crunch noted that it does involve a user inviting friends to join and enabling the microphone and video functions on the app. The idea is that multiple users can observe as a user looks at profiles, and advise whether to swipe left or right, making choosing a match a group effort.

Several of Japan’s largest companies have turned to an AI dating app to help their employees find love during the pandemic.

According to Kyodo News, about 800 companies have signed up to offer the app Aill goen to employees, with the aim that they will be happier and more productive workers if they are in a good relationship. Companies are also hoping the dating app will provide a way to help employees who might be struggling with their mental health, since they have been unable to physically interact with others because of lockdowns.

The pool of matches will be limited only to participating company employees, providing a level of safety and accountability for users of the app. Aill goen is being offered to employees as part of their benefits package at work, according to Kyodo News. 

Exploring your options and being “consciously single” top the list of dating attitudes going into 2022, according to a new study by dating app Bumble.

The company conducted a survey of its members to find out where they stand on dating compared to before the pandemic began, and to identify new trends and practices as we head into the high season for dating app users. The first Sunday after New Year’s has typically been the busiest day for dating apps, and Bumble expects this year to be no different. Rival dating app Tinder also expects Sunday January 2nd to be the busiest day for online dating in 2022, specifically between the hours of 7pm and 10pm.

Yahoo! News noted the highest volume of messages sent over dating apps in the US are typically exchanged from the first Sunday in January and throughout the month, tapering off before Valentine’s Day.

Dating app Bumble is changing the look of profiles and giving an upgrade to its algorithm to provide a better online dating experience for its users.

The female-focused dating app unveiled its new look in early December. The update prioritizes a person’s pronouns and interests after their primary photo, and according to Axios Austin, this move will help users more easily identify potential matches.

The algorithm changes are aimed at creating a more curated experience. The app will now provide users with recommendations for which picture should be front and center in your profile, which the company said from early reports has already led to more matches. Bumble’s AI technology is also learning more preferences based on user behavior, noting that curating matches this way has helped people spend more time looking at each profile, an indication of heightened interest among users.

Online dating can be time consuming, but it can also lead to burnout when matches are looking for different things, according to a new study by dating app Badoo.

The dating app surveyed its users and found that 78 percent can relate to experiencing burnout from dating, and that it can often feel like a chore because of mismatched intentions about what they are looking for. Dating fatigue happens a lot when dates aren’t honest about what they want from a romantic connection, according to Metro UK.

In addition to the feeling of wasted time spent dating people who aren’t so compatible, there’s also a cost - daters spend roughly 285 GBP per year on what are ultimately failed dates, and on average, daters have about six bad dates per year.