Grindr Gets Into Scripted TV with Bridesman

Grindr
  • Monday, March 15 2021 @ 01:43 pm
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Jimmy Fowley will Star in Bridesman
Jimmy Fowley will Star in Bridesman

Dating app Grindr has announced it is starting production this month on a new scripted series entitled Bridesman.

According to Deadline, the short form comedy series stars Jimmy Fowley (Two Broke Girls, The Other Two) as a gay bridesman attempting to undermine his best friend’s wedding. The company plans on creating several 6 to 10-minute episodes, which will be available to stream on YouTube as well as the Grindr app.

The series is co-written by Frank Spiro, directed by Julian Buchan, and produced by Katie White (Best Summer Ever, Still Wylde) and Jeremy Truong (Cicada, Dirty) of rubbertape, according to Screen Rant.

August 1 Set to Be the Most Popular Dating Day in the UK

OkCupid
  • Thursday, March 11 2021 @ 09:14 am
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Popular Day for Dating

Dating app OkCupid has predicted that August 1st will be the most popular day to schedule a date in 2021, thanks to the rollout of the vaccines for COVID-19 in the U.K.

According to Mashable, U.K. Prime Minister Boris Johnson pledged that all adults will be vaccinated by July 31st, and in response, OkCupid projected that there will be a huge spike in people getting together the next day. Singles have felt especially isolated this past year, with virtual dating becoming the preferred option over meeting someone in person. But the rollout of the vaccine seems to be changing attitudes and comfort levels among the dating app’s users.

This projection is assuming that the vaccine rollout goes smoothly and there will be enough doses in the country, which might not be the case, Mashable warned. To date, almost 18 million people had received their first dose of vaccine and about 620,000 had received their second. These numbers met the government’s target for mid-February, with 15 million people now vaccinated in the U.K.

FTC Reports 2020 a Record Year for Online Dating Scammers

Scams
  • Monday, March 08 2021 @ 07:40 am
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FTC Romance Scam
Image: FTC

The Federal Trade Commission found that more online dating scams happened in 2020 than ever before, thanks to people flocking to dating apps in the wake of the pandemic. 

The FTC released a new report in February citing the disturbing news, noting that dating app scams are the most lucrative for criminals because they provide an easy way to access and manipulate targets. Scammers are able to create an emotional connection with their victims when they target them on dating apps, and are better able to keep extracting money. The total amount of stolen funds on dating apps in 2020 was estimated to be $304 million, or about $2,500 per victim. This was double the amount stolen from dating app users in 2019, according to Insider.

New Dating App Jigsaw Raises $3.7 Million

Finances
  • Friday, March 05 2021 @ 10:46 am
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Dating app Jigsaw has raised $3.7 million in funding after its launch in the U.S., positioning it to be a contender in the industry, according to Tech Crunch. The company is backed by angel investors in the UK and the US.

Jigsaw differentiates itself from other dating apps by slowing down the process for users to accept or reject a match. Sixteen jigsaw puzzle pieces hide a user’s face in their profile photo, with only one small piece revealed as a tease. Over time as a user interacts, the photo emerges as the puzzle pieces disappear, two at a time. After a certain number of interactions, the whole photo is revealed. 

Utah House Committee Passes Bill to Make Online Dating Safer

Safety
  • Wednesday, March 03 2021 @ 02:53 pm
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Utah House Committee
Utah House Committee

The Judiciary Committee in the Utah House of Representatives just passed a bill that would allow people to search the legal records of anyone they meet online, providing new safety measures for online daters.

The bill would allow Utah residents to have easier access to a service called Xchange, which provides information from Utah’s public court system, according to The Daily Universe, the paper published by Brigham Young University. Right now, broad access is limited, but if the bill is passed, residents can opt to pay a monthly fee to use it and get relevant history and information on potential dates.

eHarmony Receives Applause and Backlash for More Inclusive Ad Campaign

eHarmony
  • Monday, March 01 2021 @ 10:38 am
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Online dating company eHarmony launched an ad campaign highlighting LGBTQ dating on its app, and has received backlash from some on the conservative right, according to a report by NBC News.

The company has roots in the Christian community and has been viewed as unwelcoming to the LGBTQ community. To move past this perception, executives invested in a rebranding campaign that highlights inclusivity. The company launched its first inclusive ad featuring a lesbian couple this winter.

The ad entitled “I Scream” is part of the “Real Love” campaign, and shows the couple in their kitchen making dinner, then deciding it’s not very good and opting for ice cream on the couch. “Being honest with each other,” the voiceover says. “Saying yes to great ideas. eHarmony — here for real love.”

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