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That's the question posed by Cliff Lerner, founder and CEO of SNAP Interactive, in a recent article on HuffPost.

Personally I like to think we've already decided that online dating is cool, but maybe I'm just trying to make myself feel better. Maybe the rest of the world isn't as on-board with the idea as the social and professional circles I run in. For those people, Lerner says, the launch of Graph Search could make all the difference.

When Graph Search was announced, online dating sites went a little bit insane. Some feared that because it could meaningfully connect singles through friends and common interests, it would mean the end of traditional dating sites. It even includes the option to search by "relationship status," making it clear that dating is a key element of the new feature.

"The concern," Lerner explains, "is that singles will gravitate more and more towards Facebook for their online dating needs since Facebook already has superior data and profiles and now is offering enhanced friend and interest-based search and matching functionality for singles."

But fear not, online dating sites, because Lerner also says that line of thinking "couldn't be more wrong."

Facebook's Graph Search could be a valuable opportunity for dating sites. Currently only 1 in 5 singles visit a dating site each month, and the biggest opportunity dating sites have for growth is to crush the stigma associated with them once and for all. The best way to get that remaining 80% of singles to log onto online dating sites is to make it seem as normal as possible.

Enter Graph Search, which subtly blends online dating functionality into the Facebook experience. With the addition of "social dating" to Facebook, a brand new crop of singles is being introduced to online dating in an understated, but effective, way. And once they get a taste of what it has to offer, there's a good chance they'll turn to online dating sites to get more out of the experience.

Voila - Facebook Graph Search might actually be doing the online dating industry a favor, not driving a nail into its figurative coffin.

"It's only a matter of time before the online dating industry says a huge "thank you" to Facebook for removing the online dating 'stigma,'" writes Lerner, "and thus enabling millions of more singles to enter the 'online dating' market, which will ultimately expose many new millions of singles to destination dating sites."

The trajectory of online dating has been interesting, to say the least. When online dating services launched, they were the future - a whole new way of meeting people that was conducted entirely over the Internet.

Now that the vast majority of us are comfortable with the idea of online dating, the industry is changing again, and this time it's moving offline. The new trend in online dating is in-person events that forego using the World Wide Web entirely. The latest of these social gatherings is an offline game night hosted by Match.com.

Match is no stranger to online dating innovation. The 18-year-old company introduced Stir, an offline events program, in May 2012 and has since hosted more than 2,850 mixers with more than 225,000 singles in attendance. Around the same time, Match also introduced an online games feature that offered singles a new way to get to know each other.

The games were designed to be a quick (just one to five minutes) and easy way to engage with new people. The initial seven games included Best & Worst, Food Critic, Romance Rip Off, Name That Dance, Gut Reaction, Drawn Together, and If I Could. Match's recent launch combines the playfulness of the online games with the huge success of Stir events, bringing them together into offline Stir Game Nights in partnership with the board game industry.

Match describes its new foray into offline events as "less about strategy and competition and more about laughing and having fun together." Two types of events are planned. At the first, Game Night Mashups, facilitators will lead participating singles through the games. At the second, Game Night Happy Hours, singles will borrow from a library of games to play on their own. Several publishers have partnered with the dating site, including Buffalo Games, Bananagrams, Blue Orange Games, and Wiggity Bang Games.

"Match.com believes that connecting with new people should be fun," said Luke Zaientz, VP of Events at Match.com. "Over the last year, we've seen it happen time and time again at our Stir events -- whether it's during a game of kickball, trivia, Ping-Pong or at our first wildly successful game night. We're excited to help our members connect over some of the best board games around, from well-known titles to the industry's newest hidden gems."

The full list of participating games includes:

• Bananagrams: Bananagrams, Zip-It
• Buffalo Games: Last Word, Likewise!, Chronology, Gotcha!
• Endless Games: Name 5, Oddly Obvious
• Blue Orange Games: Spot It!
• Spontuneous Games: Spontuneous
• Wiggity Bang Games: Open Up
• Marbles the Brain Store: Touchy Feely, Splickety Lit, Mind Your Marbles

Stir Game Nights will be hosted at bars and restaurants throughout the summer and fall.

When I began venturing out into the untamed wilderness of online dating, Plenty Of Fish was one of the first dating sites I came across. Off I went to explore, but almost as soon as I signed on to POF, I was ready to sign off.

I know I'm far from alone when I say that POF seemed like the wasteland of online dating. It felt like all I could find was men looking for instant hookups, many of whom were more than twice my age. POF was many things, but none of them was the dating experience I was looking for.

On May 20, 2013, POF Founder and CEO Markus Frind sent out an email that could change the face of the site forever. He is giving POF a makeover, one that he hopes will steer the site away from hookups and towards daters who are looking for real relationships.

Frind recently shared his vision for a new Plenty of Fish in an interview with Elizabeth Denham of the Huffington Post. "We wanted to generate more relationships among women, and men for that matter," he said, "and the best way to do that was eliminate this kind of behavior."

The list of proposed changes includes:

• Automatically deleting first contact between users that contains sexual references
• Banning contact between users with more than a 14-year age difference
• Eliminating the "Intimate Encounters" category of dating

Frind has also implemented a photo policy that applies solely to male users on the site. "We blocked the ability of men to send photos to women because men were misbehaving in some photos," he explains. Women, however, can still send photos to men.

One reason for the focus on hookups could be POF users' move to mobile. POF went from 20% mobile to 70% mobile in a year and a half, a change that Frind believes is strongly responsible for the increase in hookups on the site. "It just makes you use it differently," he says of mobile dating. "It generates a different kind of perception, a different kind of feel."

On a site that reigned supreme because of the hookup culture it supported, the changes Frind has made are bound to make a big impact. He claims he's already seen dramatic differences in the way users write their profiles, and says he received 150,000 emails within 12 hours of announcing the changes, the majority of which were overwhelmingly supportive.

For more information on this free dating site you can read our POF.com review.

Watch out, world - there's a new eHarmony in town.

eHarmony has been an online dating staple since its launch in 2000, but it's hardly seen any changes over the last decade. Now eHarmony is finally ready to roll out some much-needed updates, catapulting the site squarely back into the middle of the modern online dating game. In fact, the new site is so up-to-date that it's even optimized for use on the iPad. Now that's hip.

The next generation of the site, code named "Malibu," has been redesigned to enhance the customer experience. The comprehensive remodeling will dramatically change the user dashboard and member profile pages, which will soon take on a magazine-like aesthetic for all members. Instead of displaying profile details in multiple box modules, the new and improved profiles aim to tell a story. Editing pages will also become a more intuitive experience.

Here's another change users are bound to be pleased about: no more third-party ads on the site. eHarmony's new commitment to engaging visuals and readability means that outside advertisements will no longer be seen on the site. The focus will be purely on creating relationships, with no distractions.

A new relationship questionnaire will also be making its debut on eHarmony. The stuffy and intimidating design of the old questionnaire will be replaced by a colorful and image-heavy design that looks more like a game and less like a daunting clinical form. Now that the sign-up process takes half the time to complete, the site has seen a 20% spike in the number of new users who fill out the questionnaire.

With the eHarmony redesign also comes this treat for members: a new, more visual personality profile called "The Book of You." "Our thought is that in order to be ready for that amazing relationship or that amazing person, you really should understand yourself and how people perceive you," Arvind Mishra, the company's VP of product management, told Mashable. The first few sections of "The Book of You" will be available to all users. The later sections will only be available to members with premium subscriptions.

If you ask me, it's about time eHarmony gave their service a makeover. "Our original site was incredibly scientific and incredibly sterile," said Mishra, but the new site will focus on empowering the user. The fresh focus on user experience will bring a human, emotional element to the site that its previous iteration was lacking. eHarmony's commitment to creating lasting relationships is still there, but now it comes with a much prettier face and more enjoyable user experience.

In Hollywood, everyone wants to be on the A-List. It means invites to the best parties, schmoozing with the biggest celebrities, and being showered with the most expensive swag.

Much to my dismay, the OkCupid A-List doesn't involve quite as many sexy movie stars and free Chanel clothes. Instead, the OkC A-List offers:

• Ad-free browsing
• Extra photo albums
• A-List only forums
• Enhanced search features
• Username change
• Anonymous browsing plus the ability to see who viewed your profile
• Unlimited message storage
• Protection against scammers, trolls, and fake users
• Private photos attached to messages
• Increased visibility on the site

The service launched in 2009 to mixed reviews. For those with very specific needs, A-List membership comes with useful perks. But for the majority of OkCupid users, A-List membership comes with nothing but a question: "What's the point?" The features are far from essential, and some users feel that the additional elements detract from their online dating experience.

On the plus side, there are a few genuine advantages to using the A-List service. The site can become a more effective matching tool when you can specify a search radius lower than 25 miles. Anonymous browsing means you can check back on a profile to remind yourself who someone is without looking like a creepy stalker. The advanced search features can come in handy, as can the increased mail box size for those who are prolific writers. The most intriguing benefit of A-List membership is the ability to change that stupid username you chose before you realized there was no going back.

Other A-List features are a little odder. One feature allows an A-List member to send email to a user whose mailbox is completely full. Another gives feedback from A-List users priority over feedback from free users. A third allows for the creation of adult photo albums.

On the negative side of things, A-List services hardly provide any extra value and may come with unwanted baggage. Harsher users may assume that anyone who pays for A-List membership is creepy, desperate, or needy. That's a big price to pay for something that doesn't offer much in return.

In the long run, A-List seems to be a needless expense. Deleting messages from a full inbox is hardly a chore, is it? Why add features that make your online dating experience more complex instead of simpler? And with so few differences between A-List memberships and standard memberships, why pay for something that you could get for free?

For more on this dating site you can take a look at our review of OkCupid.

Don't you wish online dating came with an instruction manual?

Oh wait - it does!

Well, sorta. If what you're looking for is "a complete step by step guide on how someone would seduce you," then yes...online dating comes with an instruction manual. It's called the Seduction Style Guide, and you can find it (where else?) on POF.com.

Get those grains of salt ready, and let's dive in...

The first section of the test is called "Flirting." Choose up to three of the listed flirting styles that appeal most to you, and up to three that don't interest you. Do you prefer your dates "Playful," "Confident," "Coy," "Charming," or "Prim and Proper?" Then answer a question about your communication preferences. How would you like a date to ask you out? By phone? By email? In person at a dating event?

Section three delves deeper into your personality. Read each statement and indicate the degree to which it describes you: "Strongly agree," "Disagree," "Agree," or "Strongly agree." Statements to rate cover topics like humor and spontaneity:

• I enjoy trying different kinds of ethnic foods
• I brood for a long time in an attempt to solve some fundamental problem
• There is humor to be seen in just about everything

Of course, it wouldn't be a Seduction Style test without questions about seduction! The next sections ask questions about your first date habits and your sexuality. Again, you must rate the accuracy of words used describe your sexuality. Are you the "Sultry" type? Or maybe you're better described as "Adorable?"

The test wraps up with a free response section and the most salacious section of all. The free response questions inquire about what you most and least enjoy while on a date, and your turn ons/offs. Answer each with three responses, all in your own words.

The final section...well...let's just say it's a pretty intimate look at your favorite kinks, fetishes, and fantasies.

Put it all together and you get POF's take on how best to woo you. Got that salt ready?

The results page is surprisingly detailed. First, there's The Big Picture. Apparently people like me "tend to love life with zeal, often living in the moment and trying not to let experiences pass them by." (All true, as far as I'm concerned...perhaps POF knows me better than I would like to admit.)

Then there's the three step seduction plan: Approach Me, How To Date Me, and How To Sexually Seduce Me. Much to my surprise, POF also manages to sneak in some genuinely useful information amongst all the silly stuff. The report includes info on favorite dating conversation topics, online dating safety, preferred dating activities, and do's and don'ts.

To show others your results, send the link included at the bottom of the results page (and consider sending some salt with it).

To find out more about this popular dating site you can take a look at our Plentyoffish review.