Milestones

Since 2000 eHarmony has produced more than 1 Billion automated matches for its members. With eHarmony's detailed profiles and strict criteria for matching singles, combined with their large membership base, this is a huge success for them.

To see how this fact was established using eHarmony's match ID, visit the Unofficial eHarmony Blog. For more information about this popular online dating service read our eHarmony Review.

Lavalife's latest dating service called LavalifePRIME for mature singles celebrated its first anniversary last week. Lavalife calls this site "one of the world's first social dating sites", since it is a combination of online dating and social networking features (which dating site isn't these days). This free site is geared towards singles 45 years or older and has gathered more than 40,000 members since it opened May 2007.

LavalifePRIME includes forums where members can discuss almost any topic. You can post unlimited photos, send messages, chat with other members in groups or message one on one. Since this site is free there are a fair number of ads displayed on most pages you visit. LavalifePRIME is still in beta and I have to wonder if they plan on keeping the site free (will they make enough with the online ads to cover costs) or once they have enough members will it become a paid service? This site does compete with Lavalife itself so, I wouldn't be surprised if it does become paid eventually, especially since income from paid advertising isn't as profitable as it use to be.

Related Stories: Lavalife Looking for Older Singles

Last month we reported this story, Rumor - FriendFinder purchased for $1 Billion?. Well it turns out that most of the rumor is true according to the New York Times. The FriendFinder Network was sold but for $500 million. There are over 25 sites in the FriendFinder Network with about a total of 1.2 million paying subscribers out of 260 million members. The projected profits of the network is estimated to be $340 million this year.

Some more of the popular sites in the FriendFinder Network includes their first site created, FriendFinder.com and Passion.com geared towards adults.

I received an email from Relationship.com. They are changing their name to ChristianMingle.com to make it easier for people to realize what type of single Relationship.com is trying to attract.

For the last year or so Relationships.com has been the most visited Christian dating site according to Hitwise. Hitwise is a company that keeps track of how many people visit web sites and then ranks them accordingly.

I guess this means I'll have to update my review of Relationship.com to reflect the new name change. I should have another look at this dating site anyways since it's been a while and I like to review each site at least once every 6 months.

Lavalife released a Press Release yesterday, regarding their 20th Anniversary. Way back in 1987 Lavalife got its start as a company called Teleclassifieds started by 5 young Toronto based entrepreneurs. I didn't realize that Lavalife had been around for so long (mind you in other forms) but I must send out a congrats to these fellow Canadians. It says something about the service Lavalife offers and their ability to stay in the top ten of dating sites for a better part of 20 years.

For more information regarding Lavalife read our review.

Spark Networks, owners of AmericanSingles.com, Date.ca and JDate.com have released their 2006 4th quarter financials. There is some interesting numbers here for singles thinking about joining one of these dating sites. For the year end (Dec 31, 2006) American Singles had 80,519 paying subscribers and JDate had 74,775 paying subscribers. All of Sparks business ventures combined had a total of 217,276 paying subscribers, an increase of 10% when compared to last year. Of course none of these numbers include the members who use the site with a free membership.

I was surprised by JDate's numbers, they must be the largest Dating Site for Jewish singles out there.

Spark Networks also had another milestone on February 14th, 2007. It was their one year anniversary of its AMEX Listing. Look for them under the ticker "LOV". For more information on Spark Networks financial results check out this page.