PlentyOfFish Acquires FastLife

POF (Plenty of Fish)
  • Thursday, December 19 2013 @ 06:52 am
  • Contributed by:
  • Views: 4,546

Talk about a power couple. PlentyOfFish, the world's largest online dating site, has acquired FastLife, the world's largest speed dating and singles event company. The combination of POF's massive influence in the online dating sphere with FastLife's global influence (the company currently operates in the US, Canada, Australia, New Zealand, and the UK) is a recipe that could have a major impact on the future of the online dating industry.

"The direction of online dating is undeniably headed towards a merging of the online and offline worlds, so this is a major move towards changing the way single people meet and interact," said Markus Frind, founder and CEO of PlentyOfFish. He's right. Match.com hosts Stir events. HowAboutWe is founded on the idea of taking online dating offline. And location-based mobile apps that hook singles up for insta-dates with people nearby are more popular than ever.

"PlentyOfFish has always understood the importance of live events," Frind continued. "Currently our users host over 300 events worldwide each month. Now more than ever, we understand the importance of offering singles innovative, new ways of connecting face to face."

FastLife is the perfect partner for the next evolution of POF. FastLife was created by a husband and wife team, Justin and Annabelle Parfitt, in 2002. The site offers two different dating experiences. Evolved Speed Dating events are designed for everyone. Participants just need to register in order to view and book upcoming events that match their preferences. Prestige Speed Dating events are premium events for high income graduates who want to meet other successful professionals. These events are invitation only, and all participants are screened for ID, age, background, and status.

Current FastLife events cater to a wide range of interests, including Fit & Trim, Food and Wine Lovers, University Educated, Tall Men, and Travel Lovers. FastLife holds more than 2,400 events each year that draw a crowd of more than 60,000 urban professional singles and generate annual revenue of more than $2.5 million. Now, as a united front, PlentyOfFish and FastLife plan to roll out singles events across hundreds of untapped US cities over the course of the next year.

This is the first major acquisition for PlentyOfFish, but Frind swears it's far from the last. "PlentyOfFish will continue to grow our reach within the online dating industry," he said. "We want to invest over $30 million in the next 12 months."

The Top 10 Best Mobile Dating Apps in 2013 (Part II)

Reviews
  • Wednesday, December 18 2013 @ 09:41 pm
  • Contributed by:
  • Views: 3,552

Since 2008, Cyber-Dating Expert has been a go-to source of online dating advice. With dating coach and two-time author Julie Spira at the helm, the team behind Cyber-Dating Experts helps singles improve their chances of finding love on the Internet and their mobile phones.

The 4th annual Cyber-Dating Expert "Top 10 Mobile Dating Apps" list compiles the best-of-the-best that mobile dating applications have to offer. In a world that's becoming increasingly smartphone-based, Spira and her team say these are the 5 best apps for tech-savvy singles:

Holiday Tips for Singles

Holidays
  • Wednesday, December 18 2013 @ 06:41 am
  • Contributed by:
  • Views: 1,503

It's that time of year! Houses are strung with lights, carolers are singing, and mistletoe seems to be hanging everywhere. While there's a lot of celebrating and gift-giving all around, the holidays can make some people feel more lonely and excluded. Ever been to a family dinner or office party where everyone was coupled up?

This year, it's time to make a few promises to yourself. If you want to meet someone, it's important to be social and put yourself out there rather than letting the season go by and holing up in your house until January. And if you're coming off a break-up, then it's important to set some boundaries with friends and family (who might want to introduce you to cousin Phil's co-worker) and instead do what feels right for you (thanks but no thanks!).

Following are some tips for the holiday season:

Keep office parties professional. Maybe you love your co-workers and have gone to happy hours with them on several occasions, but an office party is different. Consider it an extension of your workday. You don't want to drink too much and subsequently flirt with your boss's husband. Keep your personal life out of office politics - even during the holidays. There are plenty of other places to meet people.

Reign in family gatherings. Do you feel like you get cornered by Aunt Sally at every holiday meal because she wants to know all about who you're dating and why you're not married? Instead of searching for answers to her questions, politely excuse yourself and let her know you're just fine being solo. Many people feel a responsibility to get their single friends and family a partner, but it's okay to let them know you're not interested.

Accept invitations to parties, dinners. Afraid of going alone to your friend's holiday party? Resist the urge to call your ex boyfriend and ask him to go with you. A wise friend once told me that men and women are attracted to people who go to parties alone - it makes them look confident, mysterious and sexy! Who doesn't want that? Don't turn down the invitation if you can't find a date - instead, embrace the opportunity. You might end up with a date by the end of the night.

Embrace the spirit of the season. I love the holidays, and certain rituals I grew up with make me happy no matter if I'm alone or with someone. I still like to bake cookies, volunteer, and decorate my home. Do you have a special ritual that you do over the holidays, like getting a massage or going out for Chinese food? Have you wanted to volunteer with your local food bank or women's shelter? Now is the time to do what makes you feel good to get in the holiday spirit.

How Hollywood Inspired eHarmony's Newest Service

eHarmony
  • Tuesday, December 17 2013 @ 09:26 pm
  • Contributed by:
  • Views: 1,290

It turns out Oscar Wilde was right when he wrote "Life imitates Art far more than Art imitates Life." At least, he was right about eHarmony, a century before the dating service even existed. Believe it or not, eHarmony's newest matching service, eH+, was inspired by Hollywood.

In 2012, Grant Langston, eHarmony's Vice President of Content and Customer Experience, was given the script to a new film called The Secret Life of Walter Mitty. He'd been given the script because 20th Century Fox had written eHarmony into the story, and wanted the company's cooperation in making its fictionalized service as accurate as possible.

Langston found that the eHarmony portrayed in the movie was nothing like the eHarmony he knew in real life. Once he discovered that Ben Stiller and Kristen Wiig would take on the starring roles, he knew something had to be done. He couldn't let such major movie stars, who were bound to draw a large audience, promote an incorrect version of the website. Instead, he saw the film as an opportunity to launch a premium service within eHarmony and make the real-life dating service match up with the one that moviegoers would see on screen.

So eHarmony set out to build the service that was written in the script. In the film, Ben Stiller's Walter Mitty character speaks on the phone with his "eHarmony counselor," who guides him through the process by helping him to build a great profile and coaching him when he hits stumbling blocks. It didn't take long for Langston to see the value in offering a similar service on the real site.

"I began to understand Walter's attraction to this version of eHarmony," he wrote on the company blog. "You're talking to a human being who cares about your success. That's nice. This person is reaching out to you and listening to your feedback. Who wouldn't love that? Your counselor is helping you avoid the pitfalls that are common problems for many people. It's like having a guardian angel!"

The new service was christened eH+ and ideas quickly began flowing. "What if eH+ users were FREE from having to log onto the computer? FREE!" Langston continued. "What if eH+ users could avoid rejection? WHAT?! That's like fat-free bacon. What if eH+ users had a level of privacy virtually unknown in the online dating world?" They may not be things Walter Mitty needed in the film, but they were certainly things that real-life users would love.

And now, when moviegoers leave the theater after seeing The Secret Life of Walter Mitty this winter, they will be able to sign on to eHarmony and receive the same exclusive service as Ben Stiller himself.

Dating Tips for during the Holidays

Holidays
  • Tuesday, December 17 2013 @ 06:43 am
  • Contributed by:
  • Views: 1,417

Are you online dating, wondering how to juggle your holiday schedule? Or have you met someone great, but you're not sure whether or not to bring her to your office holiday party or family gathering?

The holiday season can be stressful, because there is so much going on and expectations can run a little higher than usual. Remember not to put pressure on yourself or any budding relationships - after all, if this were May instead of December, would you be pushing her to meet your family? Probably not.

Remember to relax, sit back, and enjoy yourself. Following are some tips to keep you on track.

No expensive gifts. If you just started dating, then you might want to hold off on purchasing that iPad mini for your love - no matter how smitten you might be. Don't look to impress because it's the holiday season. Besides, your date doesn't want you to give him an iPad when all he gave you was a scarf. And if you just started dating, you might want to consider having a conversation about not exchanging gifts at all.

Mix things up. This is a great time of year to avoid your typical dinner and drinks date. Instead, offer to take her sledding, ice skating under the stars, or strolling through the neighborhoods that go all-out with their Christmas decorations. There are plenty of great options if you just look.

Careful with family invitations. Maybe your parents are excited to meet the new guy you've been talking about, but is the holiday season the best time to introduce him? It might put unnecessary pressure and expectations on your relationship. Save the introductions until you've been dating a while, and bring him home to mom and dad when you're both ready.

Don't expect an invitation in return. If you decided to invite your new love to your family gatherings and office holiday parties, don't be upset if he doesn't return the favor. Relationships move at their own pace, and shouldn't be dictated by a holiday schedule. Don't put so much pressure on yourself or your date.

Take things slow. Are you dating more than one guy this season? Have they both asked you to holiday parties and family dinners? Maybe it's time to take a step back. Instead of trying to juggle your commitments, let your dates know that you're not ready for anything serious or to meet the family. Just spend time dating each man and get to know them better, as you would any other time of year. Don't feel pressured to make a commitment just because of the holidays. Take your time, relax, and enjoy.

The Top 10 Best Mobile Dating Apps in 2013 (Part I)

Reviews
  • Monday, December 16 2013 @ 06:43 pm
  • Contributed by:
  • Views: 4,508

Julie Spira has come a long way since she created her first online dating profile nearly 20 years ago. She is now a dating coach and leading online dating expert, as well as the best-selling author of two books: The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online and The Rules of Netiquette: How to Mind Your Digital Manners.

Each year, Spira and her team curate a list of the latest and greatest mobile dating apps on the market. With the current explosion of mobile dating, it couldn't come at a better time.

Who made it onto this year's Cyber-Dating Expert Top 10 Mobile Dating Apps list? Let's find out.

Page navigation