Bumble Inc

Badoo announced the launch of a new feature that the dating app company says will curb ghosting.

The feature offers pre-existing responses to users who might have ghosted their matches. For example, if you haven’t responded in three days to a match’s message, you’ll get a gentle nudge with offers of what to say, depending on whether you want to meet the person or just move on. Badoo wants to improve the online dating experience by encouraging users to be more communicative with their matches.

The responses Badoo offers vary. If a user is interested in a date, they can choose: "Hey, sorry for the late reply. When are you free to meet?" If a user is not that into a match, then they can choose, "Hey I think you're great, but I don't see us as a match. Take care!"

Image: bumble

Hold the (smart) phone. After years as an app-only platform, Bumble has launched a web version of its popular dating service for use on laptops, desktops, and tablets.

Bumble announced the news with a blog post and video that offer a glimpse of the sleek, user-friendly Bumble Web experience. Current users can access their accounts on www.bumble.com by signing in via their usual method (Facebook or phone number). New users still need to create an account through the app before using the browser version, but Bumble promises that functionality is coming to Bumble Web soon. If you don't see the "Sign In" button yet on the Bumble website toolbar, check back soon as Bumble Web may not yet be available in your area.

Once signed in, the simple interface displays existing chats and matches in a column to the left of the screen. Potential new matches appear to the right. Users can scroll through a profile using the up and down arrow keys or by clicking the up and down arrows at the top and bottom of the profile. To like or pass on a profile, use the left and right arrow keys or click the two prominent icons at the bottom of the screen.

Bumble is on track to debut in India later this year, with an unexpected investor and advisor by its side: actress and philanthropist Priyanka Chopra.

"I've always believed that investing in women is key to social transformation and economic growth,” Chopra explained in a statement released by Bumble. “Women want love, they want friendship and they want to find a career, and that's the uniqueness of what Bumble delivers.”

“I’m inspired by the real, positive change Bumble is creating and I’m proud to have the opportunity to contribute to this movement as a partner,” she added.

The battle between Bumble and Match Group is entering a new round, and Bumble is taking the gloves off. Nearly six months after countersuing Tinder’s parent company for $400 million in damages, Bumble has announced it is no longer open to settling privately. Match Group and Bumble are heading to court.

“We had considered a private opportunity to settle privately, and that’s something we’re no longer open to,” Bumble founder and CEO Whitney Wolfe Herd told Fortune. “Now we are ready to take it to court.”

Match Group threw the first punch in March, filing a lawsuit alleging that Bumble “copied Tinder’s world-changing, card-swipe-based, mutual opt-in premise” and accusing two Tinder-turned-Bumble employees of violating their confidentiality agreements.

Tech companies traditionally work to keep consumers addicted to their devices, but one dating service is taking the unusual approach of encouraging users to set down their smartphones.

Bumble’s latest innovation is a “Snooze” mode that lets singles pause their activity on the app. According to company CEO Whitney Wolfe Herd, the feature is designed to help daters curb social media obsession and take a digital detox without missing out on potential matches.

"It's time to encourage users to focus on themselves and mental health and take care of themselves and not feel trapped in this warp of a never-ending stream of social connection," Herd told the TechCrunch Disrupt conference.

Popular dating app Bumble has decided to nix mixing business with pleasure. It will now enable users of Bumble Bizz and BFF to search for new relationships outside of dating by turning off the app’s dating mode.

Bumble Bizz, the networking platform to help people find new business opportunities, and Bumble BFF, which helps people connect with others seeking friendships, were both launched in 2017. However, they were connected to the original Bumble dating app, so if you were looking for a job or a friend, you also shared your profile with potential dates. This wasn’t ideal for those who were only looking for platonic connections.

Now that Bumble has officially separated these areas, they are looking to expand their user base beyond singles.