Features

Dating app Bumble wants to extend its platform beyond dating and into social networking and virtual friendships through a new community feature – now dubbed “Hive.”

Hive is currently being tested, the company revealed in a recent earnings call with investors. While the company’s revenue projections have been lowered through the end of the year in part due to the app being pulled from Russia and the ongoing war in Ukraine, it is moving ahead on development projects.

Social networking has become an important part of Bumble’s growth strategy. Hive is in essence a revamping of its Bumble BFF friend-finding feature, and will offer things like group chat, polls and video calls to help people better connect over the app, according to Tech Crunch. The article pointed out that Hive focuses on helping people find “platonic connections through small communities.” In other words, Bumble is focusing on making the feature community-driven where people can drop in and out of conversations depending on their shared interests. 

Hinge announced a new feature called Not-so-Frequently Asked Questions to help its users discuss sensitive topics when they aren’t quite sure how to approach the subject.

The new feature is designed with LGBTQ+ daters in mind according to Gizmodo, and aims to help answer the questions many people have but that they are afraid to ask, like questions around substance abuse, gender identity, or even how to set up a date with your ex’s ex.

Some personal subjects have traditionally been off limits when you are first meeting someone or striking up a conversation over a dating app, but Hinge wants to change this. Important topics require discussion up front before delving into a new relationship – like questions about faith, substance abuse, sexual identity, and sexual exploration. Plus, discussing personal topics honestly helps people better connect, which is one of Hinge’s main promises.

The Right Stuff, a dating app for conservatives that is backed by Peter Thiel, will launch in September of this year.

The announcement came from the company’s social media platforms, with a video promotion starring Ryann McEnany, sister of former Trump press secretary Kayleigh McEnany, touting the app’s features. "The Right Stuff is all about getting into the right dating pool with people who share the same values and beliefs as you," she says in the video. She also notes that the app is “invite only,” aiming to model itself after exclusive dating apps like The League.

Thiel invested $1.5 million in the app, which Axios said is being created by a company run by former Trump political aide John McEntee. Former Trump White House advisor Daniel Huff is a co-founder of the app.

New dating app Desti puts TikTok-style videos front and center, with a focus on local places to meet up IRL.

Desti is short for “destination,” and the app gives users a chance to match with others based on preferred date destinations. When scrolling through the app, users see videos of venues with the poster’s profile in the corner, according to Tech Crunch.

“We decided to bet on short-form video being the future,” Nick Dominguez, COO and lead designer/developer of Desti said in an interview with TechCrunch.

Match Group is making changes to its executive team and pausing its metaverse plans on the heels of a disappointing second quarter earnings report. Its stock fell 20 percent after the earnings call with investors.

According to reports, Tinder CEO Renate Nyborg is exiting after less than a year at the helm of the app. Bernard Kim, the new Match Group CEO following Shar Dubey’s exit two months ago, wrote this as explanation in his letter to shareholders: “Tinder’s current revenue growth expectations for the second half of the year are below our original expectations as a result of disappointing execution. We need to do more to excite our user base.”

Kim also announced a new COO, chief product officer, chief marketing officer, and chief technology officer according to Gizmodo, promoted from other parts of the company.

Tinder Desk Mode

Image: Tinder

As more people head back into the office after two years of working from home, Tinder has relaunched its popular Desk Mode feature.

Desk Mode is a convenient cover-up if you are browsing profiles on your work computer. When you click on the feature button, a small briefcase icon located in the top left corner of the screen, a decoy “Meeting Notes” screen will pop up on your monitor if your boss happens to walk in and catch you.

If you actually read the screen, Tinder had a little fun with the details. It includes an agenda to “buy drinks” and “order nachos with the works” and ends in a “late night ice cream run.” There’s also a graph showing “swipe stats for selfies” which includes “shirtless selfie” and “pics of my yacht.” Meeting recap notes are listed at the bottom, including “didn’t know the difference between a pale ale and a pilsner.”