Plenty of Fish Mobile Dating Riding High

POF (Plenty of Fish)
  • Sunday, January 06 2013 @ 12:41 pm
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According to Comscore tracking for November 2012 Plenty of Fish mobile visitors accounted for 50 percent of all mobile dating traffic. POF mobile visitors “Average Minutes per Visitor” is also a lot higher than other dating sites Comscore tracks. This means they make up 67.5 percent of the time ALL mobile visitors used when visiting dating sites. I believe the Comscore data of mobile traffic includes web browsing and dating apps for smartphones.

POF also reports that every day their members exchange up to 30 million messages. In the past year to help fix the technology problems this causes all servers (web and database) have been replaced along with their networking equipment to keep up with the demand. To help with their matching and Chemistry Predictor POF will also be building soon a monster CUDA cluster which will have 147,0000 GPU cores. Wow!

To find out more about these statistics you can read the Plenty of fish blog. Hmmm... Markus Frind's blog use to be called the Paradigm Shift ... I wonder when the name changed? You can also find out more about the dating service here and how it works and stacks up against other services.