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Chinese Dating App Blued Wants to Grow Userbase Outside of China

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  • Friday, November 03 2023 @ 10:04 am
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Gay Chinese Dating App Blued

Blued, China’s most popular gay dating app, plans to expand in Southeast Asia and in the U.S. while the Chinese government clamps down on LGBTQIA content.

According to Rest of World, Blued’s new parent company New Town wants to make the platform “the world’s largest social network for the LGBTQIA community,” and part of its strategy is to encourage user participation and community interaction, especially outside of China.

New Town’s CEO Li Ping sees enormous potential in the LGBTQIA market, and intends to grow the platform by targeting markets in Thailand, Vietnam, the Philippines, Southeast Asia and North America. “The growth of the LGBTQ population in Southeast Asia and North America is particularly evident,” a spokesperson told Rest of World.

AI Tools Are Also Helping Scammers on Dating Apps

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  • Friday, October 20 2023 @ 11:26 am
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Cybersecurity company Avast has pointed to a popular AI tool that is helping scammers build better fake dating profiles and manipulate unsuspecting dating app users.

Nicknamed LoveGPT, the software has been around a while, but now its capabilities are stronger since it has incorporated AI into its tool. Now, LoveGPT can create more believable and better crafted profiles to trap users into interacting with them, not realizing they are chatting with a bot. This makes it easier to lure them into a scam.

According to website Decrypt, Avast claims that LoveGPT can create fake profiles on at least 13 different dating sites while it scrapes user photos, messages, profile bios, and other data. (It stores the scraped data in multiple databases.) The tool then separates users into different demographic categories, such as age, to better target victims and create more realistic profiles.

Tinder Launches New Safety Guide in India

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  • Tuesday, October 10 2023 @ 10:29 am
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Tinder Dating Safety Guide for India Singles

Tinder has partnered with the Centre for Social Research (CSR) to create a new safety guide for app users in India.

The safety guide, along with 15 safety features that are accessible on the Tinder app, are part of Tinder’s efforts to improve safety for users. The new guide “leverages CSR India’s insights amid the intersection of technology and violence against women,” according to Tinder’s announcement.

Starting in September, Tinder users will get a prompt through the app’s messaging system on how to access the safety guide, according to the Hindustan Times.

Tinder Debuts $500 Per Month VIP Service

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  • Friday, October 06 2023 @ 10:21 am
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Tinder Select Membership

Tinder announced its new exclusive VIP service Tinder Select, which will cost members almost $500 per month (which works out to $6,000 per year!).

The new service will give top-tier members access to new features like a “VIP search, matching and conversation,” according to Bloomberg, none of which are currently available in Tinder’s existing paid subscription plans. Tinder did not reveal any details about the features.

The new service might have some similarities to exclusive dating app The League, which Tinder’s parent company Match Group acquired last year. There’s a market for exclusivity on dating apps, and the company is betting that offering a premium service will work for Tinder, too.

Tinder has been testing the VIP service, but now it’s an official subscription tier, at least for those invited to join. The new service was only offered to less than 1 percent of the most active Tinder users, according to Bloomberg News.

eHarmony Sued by Australian Watchdog Group for False Advertising

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  • Friday, September 29 2023 @ 11:16 am
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eHarmony Sued by The Australian Competition and Consumer Commission

The Australian Competition and Consumer Commission (ACCC) has brought a lawsuit against dating app eHarmony, alleging the company misled consumers through false advertising. It also alleges that the company deceived its customers about pricing and renewing their subscriptions.

According to The Guardian, the lawsuit filed in Australian federal court alleges the company of “entrapping singles” by showing them only blurred photos of their matches and not allowing them to send messages without paying for a subscription. The lawsuit also accuses the company of luring customers to sign up by falsely advertising “free dating” on the platform, as well as short-term membership offers and early cancellation opportunities.

In reality, users opting for the “free service” completed an 80-question profile survey before they had access to look at potential matches. However, when users completed the questions, they were served blurry profile photos of other members, and were only able to send one message as a reply to a premium member. If they wanted to continue messaging, they were required to pay for the service.

Tinder Partners with Rapper Saweetie for College Campus Promotion

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  • Monday, September 25 2023 @ 10:21 am
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Tinder partners with rapper Saweetie or College Swipe Off challenge
Image: Tinder

Tinder is reaching out to the coveted Gen Z market by partnering with Saweetie to welcome eighteen-year-olds to college, and to encourage them to meet people using the app.

Swipe Off is the nationwide challenge the dating app has launched, where it will award the college or university with the most swipe activity with a free concert headlined by the popular rapper, along with a surprise special guest.

The Swipe Off challenge is only open to select campuses participating in Tinder U, which is a feature college students can select that lets them connect with others at their school. According to the company’s announcement on the blog, the school that accumulates the most likes (or nopes) on Tinder by October 6th will win the free concert with Saweetie.

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