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Fourplay App for Double Dating is a Quiet Hit

United States
  • Wednesday, March 16 2022 @ 12:00 pm
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  • Views: 1,670
Fourplay Logo

Fourplay, a new dating app that lets friends create joint profiles and go on group dates with their matches, has become a hit in the New York dating scene. The app now boasts a waiting list of 9,000 people.

According to The New York Post, the app was created by two friends who were healthcare workers and didn’t have much time to devote to their jobs, friends, and the dating scene, so Danielle Dietzek and Julie Griggs decided to create a profile together on a dating app and look for matches who were willing to recruit their friends and go out all together on a double date. (Hint: they got a lot of positive responses which led to the idea for the app.)

The way Fourplay works is two friends set up a joint profile and then match with other pairs of daters. When there is a match, the four proceed to a group chat. The idea is to take the pressure and awkward conversation off of first dates, which can often be more stressful than fun, to make it a more engaging, communal experience. If there’s no romantic connection, then at least everyone got to spend time with friends, and maybe make new ones.

New Conservative Dating App Backed by Peter Thiel

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  • Wednesday, March 09 2022 @ 11:33 am
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The Right Stuff, a new dating app to help conservatives connect more easily, is set to launch this summer. Peter Thiel, a billionaire tech entrepreneur who founded PayPal, has already signed on as an investor, according to Axios.

Thiel has invested $1.5 million in the new app, whose target market are conservative daters who live in large cities that tend to be more liberal. The app will debut in Washington D.C. and at first will be invitation-only. It will be free to download and use, with paid and subscription options added later for those who want access to more features.

John McEntee, a former political aide for the Trump administration, founded the dating app to help conservative singles find like-minded partners. “Conservatives deserve an easy way to connect,” McEntee said to Axios.

FBI Report Shows Online Dating Scams on the Rise

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  • Monday, March 07 2022 @ 07:30 am
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In February, the FBI issued an alert about the increase in online dating scams, noting that dating app users were cheated out of about $1 billion in 2021 alone. The Federal Trade Commission (FTC) said reports of romance-led scams increased 80 percent during the same time. 

The FBI also received more than 25,000 reports of dating app-related fraud in 2021, according to USA Today.

The Netflix documentary about the Tinder Swindler has brought attention to the intricate methods that scammers use to romance people and lure them to give money or share sensitive information like a passport or banking information. In the case of the Swindler, he used money from other victims to fund his lavish lifestyle and move on to his next target. (Hint: if someone who wants to fly you on a private jet also asks you for $25,000, you should be suspicious!) 

Tinder Rolls Out Blind Date Feature

United States
  • Friday, March 04 2022 @ 08:37 pm
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  • Views: 1,351
Tinder Blind Date Feature shown in Explore Section.
Image: Tinder

Dating app Tinder is rolling out another interactive feature for its Explore section. According to the company’s blog post, Fast Chat: Blind Date will allow users to chat without being able to see each other’s photos, so they focus on personality instead of image. 

When users opt in to the Blind Date feature, they are asked to complete a series of questions, and are paired with others based on similar responses. The questions are meant to spark conversation in an ice-breaker style, like “I put ketchup on___.” The two daters then start a timed chat in which they receive the responses as prompts, so they can have a little fun with awkward first conversations. 

When the chat time ends, they can like the other person’s profile and if they both match they can see each other’s photos and continue talking or messaging, according to the company's blog

Hinge Giving Valentine’s Day Gifts to Single Moms

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  • Friday, February 11 2022 @ 10:58 am
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  • Views: 1,285
Hinge Date Night

Hinge is giving some love to single Moms this Valentine’s Day, offering $100 in childcare stipends so that they can make plans for a date.

According to the company’s press release, the popular dating app kicked off the campaign on Friday, February 4th ahead of Valentine’s Day. Users who have selected “Have Children” in their profiles will receive an opt-in notification at that time. To be eligible to receive the gift, those who opt in must also comment on someone’s profile that same day. The gift cards will be sent via email to each selected parent, according to the release.

The campaign is in partnership with French singer-songwriter Soko, who is also a single parent. Soko wanted to focus especially on the LGBTQ+ community and encourage discussions on “how to prioritize responsibilities as a parent while also making time to find someone special,” according to the release.

Online Dating Market to Reach $4.5 Billion by 2025

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  • Wednesday, February 02 2022 @ 10:12 am
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  • Views: 1,934
 Online Dating Market Continues to Grow

The online dating market continues to grow in the wake of the pandemic, with expected revenue to increase to $4.5 billion US by 2025.

According to research firm Statista, the industry is expected to reach about $3.7 billion US this year (up from $2.86 billion in 2020) as more people join and become active users, in part due to global lockdowns. The pandemic has shifted attitudes towards dating apps, with more singles than ever before downloading and swiping.

Revenue has increased along with new users, as many of the apps are offering popular “freemium” pricing in addition to subscriptions. While the majority of users don’t want to commit to paying a monthly fee to join a dating app, they are willing to pay for certain features, like messaging, being able to see if someone already liked their profile, or putting their profile at the top of search lists. Offering these services as premium paid features has been a boon for dating apps, increasing overall market revenue substantially, especially during the pandemic.

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