General News

Tinder Plans to roll out Options for Transgender Users

General News
  • Monday, July 04 2016 @ 08:12 am
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Tinder has been at the forefront of online dating industry growth, making it more accessible to more users than any other online dating platform. So it’s only natural that its accessibility extends to daters in the transgender community.

Transgender online daters don’t have many options when they go online to try and date, because most apps, including Tinder, only allow them to identify as male or female. In the next couple of months, Tinder has said they will be adding more gender identification choices along with more dating preferences.

Tinder is owned by Match Group, but it’s late to the party: other online dating platforms within Match Group, such as OkCupid, have already added more gender preferences to their platforms. In addition to “woman” and “man,” OkCupid’s gender options include “agender, adrogynous, bigender, cis man, cis woman, genderfluid, genderqueer, hijra, intersex, non-binary, other, pangender, transfeminine, transgender, transmasculine, transsexual, trans man, trans woman,” and “two-spirit,” as of November 2014.

Members of the LGBTQ community have pushed for this change in online dating, as they have felt excluded and left out of the conversation as more features are added and improvements made to the online dating experience – except when it comes to their needs and preferences.

Huffington Post Live’s Alex Berg reported deleting her online dating account, writing: “In the grand scheme of problems for LGBTQ people, the options of a dating website might seem like minutia ... [but] that recognition has the power to change the hearts and minds of those who would deny our rights in the physical world.”

It seems Tinder Founder and CEO Sean Rad agrees. “For a long time we haven’t done enough to give [transgender members] a good experience,” he said at the Code Conference in Rancho Palos Verdes, Calif. “It’s harder for them to get what they are looking for. We have to modify our experience to address that.”

Tinder is working on the changes with transgender activist Andrea James and GLAAD, as part of its promise to be more inclusive to its community of daters.

“One challenge we face at Tinder is making sure our tens of millions of users around the world have the same user experience. No matter who you are, no matter what you’re looking for, you should get quality matches through the Tinder experience,” the company said to Fortune Magazine. “There’s an important transgender (and gender nonconforming) community on Tinder who haven’t had that experience … yet.”

eHarmony has Free Communication this Independence Day Weekend - 2016

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  • Thursday, June 30 2016 @ 10:28 am
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  • Views: 1,365

From June 30th till July 5th eHarmony is having free communication in the United States and Canada. This 6 day event falls on Independence Day (July 4th) and Canada Day (July 1st) and celebrates this holiday long weekend.

eHarmony is accessible via their website and through their dating apps. This dating service is designed for singles looking to find a long-term relationship, a partner for life. A basic membership is free and allows you to take the profile questionnaire (most are multiple choice questions) which takes about 30 minutes to finish. Once complete, eHarmony's matching algorithm with take your answers and match you against other profiles to create your first set of matches.

With eHarmony's free events, you do not need a credit card since no obligation is required. If you are interested in trying out this dating service, you should create a free membership soon so you can take advantage of as much of this 6 day event as you can. Remember eHarmony sends you quality matches everyday using their matching algorithms backed by years of research. You cannot search for members on eHarmony directly, the only profiles you have access too are the 5 or so matches you receive everyday. With the quality of the matches and the ability for everyone to communicate this is more than enough members to interact with. Free communication events at eHarmony do not include skipping the guided communication process, photos, or secure call (a phone feature). For access to these features you will need to purchase an eHarmony subscription

For more about this popular dating website and app please check out our review of eHarmony.

OkCupid Launches Quickmatch Flavors

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  • Thursday, June 30 2016 @ 09:25 am
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  • Views: 2,320
OkCupid Quickmatch Example

OkCupid has always been bold when it comes to analyzing data in interesting ways and making it easier for people to interact online. They were one of the first online dating sites to offer transgender identity options, and now they are aiming to provide a little more depth to the swiping madness we all crave from our online dating apps.

The company is launching “Quickmatch Flavors,” a cute name for an interesting new feature. While most people swipe quickly (in the span of less than a second), making decisions based on a single profile picture, OkCupid aims to provide users with a little more information so they won’t potentially miss out on someone great. After all, the faster we swipe, the more we miss.

The new feature is designed to counter this photo-based one-dimensionality, allowing users to also see a snapshot of someone's personality, too.

Look at it this way: you could like someone’s profile who looks hot, but maybe you’re a couch potato and she is unreasonably obsessed with the gym. Or maybe you’ve passed on a bookish nerd who’s actually great in bed. The OkCupid team wanted to bring more depth to swiping, so they examined user profiles to come up with different types – or “flavors” – of personalities. 

For a taste of the flavors, OkCupid listed some options they tested on their website, and provided a background of their methodology. Flavors are curated groups of people within Quickmatch that fall into a specific category, like liberals, indie music fans or outdoorsy types. But OkCupid found that the feature wasn’t so fun to use when the categories were so boring and simple. 

So instead, OkCupid (being the irreverent website that it is) has come up with some interesting twists for the categories to make it more fun. For instance, in the first round of flavors they included “tattooed cuddlers” and “mannerly metalheads.” Also for more lifestyle-based choices, “holy rollers” (with a smoking joint icon), “Hipster vegans” (again with an avocado smoking a joint), or even “Best in Show” which I can only assume means dog lovers.

OkCupid measured the results, noting which descriptions its users were most likely to choose. People seemed to respond best to descriptions that were more sexual and playful, so they came up with another round of categories, including “Night Owls,” “Bookworms,” “Thrill Seekers,” “Easy Goers,” “Early Birds,” and “Star Gazers.”

OkCupid said in a statement: "We executed this idea because we wanted to explore how to reinforce what makes people unique. Personality and opinions matter when it comes to connecting with people. If it didn’t, we’d all be plain old vanilla. And Flavors speaks to that.”

For more on this online dating service please read our review of OkCupid.

New Dating App Stroovy Aims To Be The Yelp For Exes

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  • Tuesday, June 28 2016 @ 10:17 am
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  • Views: 3,388
Stroovy Dating App

Despite criticism every time it surfaces, there’s at least one app idea that refuses to die. Stroovy is the latest in a long line of apps for rating and reviewing people - especially your exes. What makes this one different, however, is that it’s limited to people who use dating services.

“Finding the perfect mate can seem impossible,” reads the app’s website. “Stroovy provides serious online daters a community-led platform for peer-to-peer dater review.” The app encourages singles to “authenticate before you date” and “Stroove before you groove” - ostensibly for the purpose of making online dating safer, but it’s hard to believe users won’t be more attracted by the possibility of pettiness and scandal.

The idea is similar to Lulu, an app for women to review men, which stirred up plenty of controversy when it launched. Lulu has since transitioned beyond its original intent and Stroovy vows to be different by accepting reviews from users of all genders. Stroovy also promises to help users:

Tech Crunch Disrupt Talks Female-Centered Dating Apps

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  • Friday, June 24 2016 @ 10:04 am
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  • Views: 1,657
Female Dating Apps

Tinder might be the dating app giant, but other dating apps are seeing success by catering to specific market needs that don't involve endless swiping.

Last month at Tech Crunch Disrupt, a panel of dating app CEOS gathered to discuss the industry, trends, and how things are changing – they think for the better. Specifically, the talk was given by three female CEOs about how women are changing the dating app game: Whitney Wolfe from Bumble, Dawoon Kang from Coffee Meets Bagel, and Robyn Exton of Her.

One thing to note: while these are all dating apps, they made sure to point out that their focuses and application are different. Bumble is a female-centric dating app similar to Tinder and free to use, although the company is looking for ways to monetize the app without resorting to all-paid memberships or advertising. Wolfe says that they have noticed an interesting trend among users: that they are looking for friendships, too. Right now, Bumble’s platform allows you to look for friends as well as dates, but soon they will be rolling out a feature that includes finding groups with similar interests.

Coffee Meets Bagel is an app that stresses quality over quantity, allowing only one match per day, and giving the users only twenty-four hours to accept a match. Kang is focused on the success of the matches, which she says only helps other people spread the word about the app. She is rolling out a paid feature that lets daters use an A/B test to see which photos they should put on their profile. Right now, users can also pay for a premium membership, which includes more matches and other incentives.

Her is aimed specifically toward female dating in the LGBTQ community. Exton points out that they have been lucky to be able to focus on one gender when studying patterns for dating and befriending people over the app. The app offers users a community – with news of local events, social networking, and dating applications.

All three CEOs agreed that a more nuanced approach to features is the key to an app’s success, designed to benefit a specific group of users, whether that is women, same-sex daters or people looking for friendship.

Despite the popularity of Tinder and our swipe-happy culture of dating, there is still room in the market for other players – even new apps. Most people (while they do still use Tinder) are looking to other apps to help fill a need that they feel Tinder isn’t serving. Whether daters have concerns about security, or are looking for an app that offers more than photos, or look to a niche market (like Farmer Dating) to satisfy their particular requests for mates, many more apps are launching and some are seeing success.

Competition, no matter how saturated the market, is always good for the consumer.

UK Prime Minister David Cameron joins Tinder

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  • Thursday, June 23 2016 @ 01:01 pm
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  • Views: 1,424
David Cameron is on Tinder

Mixing politics and dating isn’t always the best idea, but one thing’s for sure: politicians want to encourage young people to vote and be politically active. So what better way to connect with them than on their own turf?

At least, this is the thinking behind UK Prime Minister David Cameron’s latest move. He joined Tinder last month, not to date, but to connect with millennials, who are a target voting market. He met with leading tech companies earlier to try a new approach that would engage young voters.

Reports claim he has joined Tinder to encourage young people to vote in the EU referendum, amid fears many aren’t registered. The plan with Tinder is that Cameron will place advertisements that resemble dating profiles as part of the electoral registration drive.

Does this seem deceptive to people on Tinder who are looking to meet dates, not to engage in politics? Perhaps, but this isn’t the first time dating apps have gotten political.

Earlier this year, Swipe The Vote asked Tinder users 10 questions designed to assess their political preferences for issues like same-sex marriage, immigration and fracking. And when Bernie Sanders supporters on Facebook noticed a trend of Bernie fans looking to meet each other, a new dating site called Bernie Singles was born. Now, there’s even a dating app for Trump opponents called Maple Dating, which offers eligible Canadian matches to Americans who want to leave the country.

So what does all this mean? Are dating apps getting more political? Should dating and politics mix? It’s murky ground, but one thing is for sure. Politicians wanting to capture the attention of young voters have to think outside of normal ad campaigns. And if setting up a dating profile on Tinder works to engage your audience, then why not meet them where they are?

Bumble has gotten in on the political action, too. It now allows its users to declare which Presidential candidate they support, and to filter those who disagree accordingly. JSwipe also has features that let you filter according to political persuasion. And while most daters are willing to date across party lines, they have their limits. The polarization of American politics is getting more personal, where people who are staunch supporters of particular polarizing candidates – like Trump – or specific issues, like those that deal with LGBTQ laws – do not want to date those who disagree with them.

So where does that leave us? Dating culture reflects our shifting values and politics, so it’s only natural that in a controversial Presidential election season, we become more engaged in political discussion. But hopefully after November, you can date a little easier.

For more on this dating app you can read our Tinder review

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