New Badoo Survey Reveals Why We Swipe Right (And What Guarantees A Left)

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Are you a bearded man who loves to take his dog for walks in the countryside? Or a woman who loves showing off her tattoos in mirror selfies at the gym?

It’s your lucky day. According to recent research from Badoo, those are some of the sexist qualities singles seek while swiping.

Unfortunately, the news isn’t as good if you’re addicted to group photos and never met a Snapchat filter you didn’t like…

Badoo’s latest survey polled 5,000 users to find out what compels them to swipe left or right. It turns out it takes more than good looks and expert selfie skills to nail the profile pic game, and sometimes it’s the smallest details that make the biggest difference.

Women love profile pictures that are set in the countryside, feature a dog, or show off a man’s tattoos. Men also consider the countryside a turn on, but swap Fido and the ink for pictures taken in the gym and women wearing their underwear or a bikini.

Men and women agreed on two of their biggest dating app turn offs. No one likes group photos that make it difficult to decipher whose profile it is, nor does anyone want to see their prospective match in a photo with an attractive person who might be competition. Women also swipe left on shirtless photos, especially if taken in the gym or a mirror, while men are more likely to say no to Snapchat filters.

The full breakdown of dating app turn ons and turn offs looks like this:

Women swipe right for…

  • A profile picture in the countryside - 30%
  • A profile picture with a dog in it - 29%
  • A profile picture displaying tattoos - 18%
  • A man with a beard - 18%
  • A profile picture showing a car - 7%
  • A photo of a man with an attractive woman - 2%
  • A profile picture taken in the gym - 8%

Women swipe left for…

  • A photo of a man with an attractive woman - 54%
  • Group photos that make it difficult to decipher whose profile it is - 49%
  • Shirtless photos - 47%
  • A profile picture taking in the gym - 37%
  • A mirror selfie - 32%
  • A profile picture showing a car - 29%
  • A man with a beard - 22%
  • A man posing with safari animals - 19%
  • A profile picture displaying tattoos - 19%

Men swipe right for for…

  • A photo of a woman in her underwear or a bikini - 33%
  • A profile picture in the countryside - 33%
  • A profile picture taken in the gym - 25%
  • A mirror selfie - 2%
  • A profile picture with a dog in it - 21%
  • A profile picture displaying tattoos - 14%
  • A photo of a woman riding a horse - 12%
  • A profile picture showing a car - 11%
  • A photo of them with an attractive man - 8%

Men swipe left for…

  • Group photos that make it difficult to decipher whose profile it is - 40%
  • A photo of a woman with an attractive man - 34%
  • A photo of a woman with a Snapchat filter - 29%
  • A woman with no full length photos on her profile - 21%
  • A photo of a woman in her underwear - 20%
  • A mirror selfie - 19%
  • A profile picture showing a car - 15%
  • A photo of their cat or dog - 14%
  • A photo of a woman riding a horse - 12%

Preferences are, of course, subjective, but if there’s anything to take away from Badoo’s research, it’s this: no one can resist a furry canine friend. For more about this service you can read our Badoo app review.