Thread - A Facebook Platform Dating Site

It looks like Facebook has decided to get into the online dating business by in part funding the dating site Thread.com. This dating site is unique in a few ways. First of all, it is built on the Facebook platform. This means if you have a Facebook account you can login right away to Thread and once you have given Thread permission to access your Facebook information, you can begin using the dating service. This brings me to the second unique point of Thread, it allows you to meet your friends of friends. Other Facebook dating applications allow you to search for Facebook members who are using the app, not Thread. Thread gives you easy search access to all of your friend's friends. So the first thing you have to do when you join Thread is to get at least a few of your friends to join as well or you will have nobody to search for. On average (if I remember correctly) a typical diehard Facebook member has about 200 friends. This means if you invite 5 of your friends to join Thread (and they accept), you potentially have 1000 singles to search for in your social circle.

I think the idea of searching your friends of friends for a date is smart, as each person is known by someone you already know and who can vouch for them. This virtually eliminates the scammer and fake dating profile problem that plagues other online dating sites.

Thread first launched in early September 2009, so it is not very old. Two weeks into launch they had 4000 registrations and the site continues to grow. The Thread software developers are busy coding new features for the site so expect a number of updates in the near future. Everything on Thread is currently free, including messaging (which is handled by Facebook). They do plan to offer some premium products though. Some potential examples include paying for information to see who has viewed you, find out which of your photos received the most clicks, and virtual gifts. Paying for endorsement badges may also be a possibility which will allow your friends to endorse you as a great match.

The one major thing I would change about Thread is I think they should allow you the option to search for other Thread members as possible matches. I am not saying to search the friends of these members (as I am sure this would violate Facebook privacy terms), but just them. This way members have more access to people who are single. Plus, you would have access to members you can search for right away since you don't have to wait for your friends to approve your Thread invite request.

For more on this story, including an interview with CEO of Thread, Brian Phillips, visit VatorNews. You can also find the Thread.com website here.

For a list of other Facebook dating services, you can checkout our Facebook Dating category.