Match Group

Image: OkCupid

Dating app OkCupid recently surveyed its users to assess the state of dating around the world in 2022. The company found that users are increasingly interested in discussing mental health and inflation concerns with potential dates.

Nearly all 1.6 million respondents from around the world said that mental health was as important as physical health, a noticeable shift in what daters are willing to talk about as they are getting to know each other. In fact, there was an 18 percent increase in people mentioning “mental health” and “therapy” on OkCupid profiles compared to last year. Part of the reason according to OkCupid is that Gen Z is driving these conversations and are a growing demographic. Discussions about mental health have also increased in the wake of the pandemic.

One of the most-asked questions on the platform is “are you sensitive?” and more than 90 percent of singles surveyed said they are (51 percent said sometimes, and 42 percent said all of the time). The company noted that admitting this seems to garner more attention and better response, especially for men.

An Illinois Court will hear a case against Match Group’s Tinder app over how it collects and stores the biometric data of its users.

According to Global Dating Insights, the way Tinder stores sensitive data such as physical characteristics and body measurements violate the state’s Biometric Information Privacy Act (BIPA). Tinder (and parent company Match Group) failed to gather signed consent from Illinois users before retaining facial scans. This data is collected as part of Tinder’s photo verification feature, a new safety measure launched by the company to help reduce fake profiles and potential scammers on the app.

Illinois has specific regulations regarding not only the storage of the biometric data, but also disclosing information to the user about how that data will be handled and managed. Specifically, the plaintiffs allege that Tinder’s process poses a security risk because of what might happen if the data were to be obtained by hackers. As Global Dating Insights points out, biometric data is extremely sensitive data as it is a permanent identifier of the user, as opposed to passwords which can be changed.

Match’s annual Singles in America study found that one in five singles are hesitant to have sex in the wake of the Supreme Court’s decision to overturn Roe vs. Wade, which protected abortion rights for women across the country. Singles are also changing their habits due to the rising costs associated with dating.

Match found that four out of every five respondents have adjusted their behavior as a result of the Supreme Court’s ruling, including increasing their use of condoms and having a greater fear of getting pregnant.

The survey found that seven in ten singles still maintain that sex is a good thing and improves their mental health, and 71 percent feel better after having sex. Still, they are more hesitant to have sex because of the Supreme Court decision. Many states are enacting legislation to either restrict or ban abortions altogether, placing more of a burden on single women who are of child-bearing age to seek medical care.

Image: Hinge

Dating app Hinge is venturing outside of traditional monogamy offerings on its app to launch its newest feature “Relationship Type,” where users can specify what kind of relationship they are looking for.

According to Tech Crunch, Relationship Type categories include “monogamous,” “non-monogamous” and “figuring out my relationship type.” This update allows for easier filtering through matches, though it is optional to add it to your profile. It will be posted in the “virtues” section of the profile.

This feature expands on the “Dating Intentions” feature that Hinge launched over the summer, where users could specify whether they were looking for long-term or short-term partners, or if they didn’t know. Now, they can do the same for non-monogamous preferences. As Tech Crunch pointed out, there is also room to better explain your relationship goals through the app’s “Backstory” open text option.

BLK, the dating app for black singles, has announced a new feature to help alumni and students who attended HBCUs (Historically Black Colleges and Universities) connect with each other.

Homecoming Mode lets users add a sticker of their HBCU, allowing them to discover others who attended their college and show their school pride, according to Afro.com. BLK created the feature as a way of creating more ways for singles to strike up conversations, as communities are a big focus of the app. The goal is also to encourage each other to make plans as homecoming season is around the corner.

The stickers are available now, and so far, the company says that the top three stickers that users are adding include Florida A&M University, North Carolina Agricultural and Technical State University, and Howard University. Currently, BLK offers 15 stickers for HBCUs but plans to expand to include more in the future.

In response to increasing scrutiny of its Play Store practices, Google has announced it is opening up its platform to third party payment systems in 35 additional countries.

Currently, Google is the only option for an in-app payment provider on its platform in most countries aside from South Korea, which means it can charge commission (as high as 30 percent) to app developers for every single in-app purchase made by their users. Developers began to fight back, and along with help from European regulators who began to crack down on Apple and Google for their App Store and Play Store practices, they are finding success.

This new initiative has opened up platforms in the US, Brazil and South Africa, in addition to those markets which had already required third party payment system options to be available for developers, such as the EU, Japan, Australia and India.