Stories

eHarmony Partners with GLAAD to Provide Data on Coming Out in Dating App Culture

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  • Monday, November 18 2024 @ 04:11 pm
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In time for National Coming Out Day on October 11th and Spirit Day on October 17, a new report was released by GLAAD in partnership with eHarmony that explores the way dating apps intersect with how the LGBTQ+ community shares their identities and sexual preferences.

The report details how non-binary, trans and LGB+ daters express (or don’t express) themselves and their preferences over dating apps, and their differences in experiences on these platforms.

Overall, Gen Z daters have been much more likely than previous generations to come out on a dating app. Sixty-six percent of Gen Z daters came out before they were 18 years old, and 93 percent came out by age 22, compared to only 40 percent and 76 percent of Millennials, respectively.

Grindr Testing New AI Wingman

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  • Wednesday, November 13 2024 @ 04:05 pm
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Gay dating app Grindr has been hinting at its development of an AI wingman, but now the company is officially testing an initial model, according to The Wall Street Journal.

The WSJ interview with CEO George Arison included more details on the AI wingman, which will keep track of a user’s matches and make conversational suggestions based on messages they have had with other users. The AI bot will even recommend matches with long-term relationship potential and suggest places where they could meet.

According to Arison, down the line, the AI wingmen of Grindr users will be able to chat with each other so they can offer a “robust view” of a match before the user decides to meet in person. “Bot-to-bot conversation not only saves the humans time, it might also spot dating deal-breakers early on,” he told WSJ.

Match Group Names New CFO

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  • Monday, November 11 2024 @ 12:49 pm
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Match Group CFO Steven Bailey
Match Group CFO Steven Bailey
Image: Match Group

Match Group has promoted Steven Bailey to the position of CFO, taking over for Gary Swidler as he continues in his role as president of the company.

Bailey is currently senior vice president of financial planning and business operations at Match Group, according to Reuters, and will assume his new position on March 31st. According to Reuters, his appointment signals the company’s commitment to “long-term strategic growth” and “strong cost discipline.”

Match Group’s most popular app Tinder has seen paying users and revenue fall in recent quarters, though Hinge continues to grow. The company has allocated a lot of resources to AI-driven features like photo selection and prompts that provide users help with crafting messages and bios, which seem to be the direction many dating apps are going. In fact, Grindr is testing out a new virtual wingman using generative AI.

OkCupid Adds Political Questions Ahead of the Election

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  • Monday, November 04 2024 @ 03:26 pm
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OkCupid adds Political Questions to Profile
Image: OkCupid

OkCupid has added a range of new politically-focused questions to its platform along with politically-themed badges ahead of the 2024 US election.

According to CNN, the new questions focus on voter behavior and help users choose more compatible profiles. Some questions include: “Are you voting in the 2024 presidential election?” and “What’s the most important issue to you in the 2024 presidential election?”

Other questions refer to whether singles are willing to bridge the political divide, such as: “Is it a dealbreaker if your date is voting for a different candidate than you in the 2024 presidential election?”

Tinder Launches New Initiative with Vote.Org to Encourage Voting Ahead of US Elections

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  • Monday, October 21 2024 @ 01:51 pm
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Tinder Take Action Voting Center
Image: Tinder

Dating app Tinder is launching the in-app “Take Action Center” along with partner Vote.org to encourage people to register to vote and make a voting plan ahead of the November elections in the U.S.

According to Tinder’s press release, the Take Action Center is powered by Vote.org to make it easy for people to get the information they need to prepare for election season, including where to register to vote or how to check voter registration status, how to request a mail-in ballot, and where to vote (whether in-person, early voting, or dropping a ballot in the mail). Vote.org offers a range of information to voters, including polling locations and voter registration status. Tinder users who participate can also receive “I Voted” digital stickers to post on their profiles.

To help drive turnout, Tinder and Vote.org will also provide a GOTV (get out the vote) food truck outside of the Taylor Swift Eras Tour in Indianapolis, November 2-3. The food truck will feed concertgoers as well as provide them information about their voter registration and voting options including their polling locations (even for those traveling from other states).

Bumble Backs New Documentary About Abortion Struggles in Texas

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  • Friday, October 18 2024 @ 05:53 pm
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Bumble, the Austin, Texas-based female-forward dating app has announced its backing of a new documentary about the impact of abortion laws in the Lone Star state.

Zurawski v Texas is produced by Hillary and Chelsea Clinton’s production company as well as Hollywood A-list actress Jennifer Lawrence, and Bumble has funded a series of impact screenings in Austin beginning September 24th, according to The Hollywood Reporter. The company will also fund screenings at Alamo Drafthouse theaters across the country on September 25th to bring light to this issue.

Zurawski v Texas tracks the legal case in which 20 Texas women sued the state in 2023 because its restrictive abortion laws prevented them from receiving necessary medical care, according to The Hollywood Reporter. The film follows attorney Molly Duane who is representing the plaintiffs, as well as three of the women at the center of the case, one of whom almost died from complications and suffered permanent damage that left her unable to carry a child.

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